Remove B2C Remove Digital PR Remove Reputation
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Unpacking Siege Media’s New Digital PR Approach w/ Ross Hudgens

Buzzstream

Ross and Emily Campbell-Snidal , their VP of Content Marketing, recently released a podcast explaining their new “product-led digital PR” approach. You can check out their original conversation about product-led digital PR on their blog. It’s truly good content, digital PR.

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Defining Content Relevance in Digital PR w/ James Brockbank

Buzzstream

I met Digitaloft’s founder, James Brockbank, at their Digital PR Summit in Manchester. With his deep SEO background, he can explain technical aspects like Google’s patents while still naturally integrating that into his agency’s digital PR and content strategy without it feeling forced. We are, mate.

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How to Integrate Digital PR into Your Wider Marketing Strategy

Prohibition

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns. Social media helps to shape the image of your brand online, so by combining digital PR campaigns you’re able to create a more dominating and cohesive online identity.

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What Is Digital PR and How Does It Benefit My Brand?

Prohibition

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

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The different types of digital PR campaigns and how they can build online authority

Prohibition

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

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Business Social Media Strategy Success: A Few Tactical Tips

Lauri Pehar Borsh

Here are some simple ways to start making meaningful improvements. […] The post Business Social Media Strategy Success: A Few Tactical Tips appeared first on Laurie Pehar Borsh Digital PR.

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CEOs’ on Social Media: Absence Can Hurt a Company Brand

Lauri Pehar Borsh

Here’s […] The post CEOs’ on Social Media: Absence Can Hurt a Company Brand appeared first on Laurie Pehar Borsh Digital PR. Yet, according to 2023 reporting on InfulencialExecutive.com, some 25% of Fortune 500 CEOs remain on the sidelines of social media.