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New products and problems across PR software land [PR Tech Sum 60]

Sword and the Script

Just like AI can be trained to write copy, AI can be trained to write code. The pair provided a demo and answered questions I had. The new edition of its all-in-one software uses AI to keep media lists updated, automatically write personalized email pitches and monitor results in real-time. Propel launches 2.0

Software 176
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The 10 most-read marketing, PR and comms stories on Sword and the Script in 2024

Sword and the Script

These ideas span marketing budgets, studies on tactics, and sadly, goodbye to a couple of beloved brands in marketing and PR This blog was started in 2009 as a tool for my own professional development. This blog was a means to figure it all out. Accordingly, I write and publish a weekly blog post on Tuesdays like clockwork.

B2B 151
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Data-Driven PR Campaign Planning: Part 2

Onclusive

Welcome back to our blog series about data-driven PR campaign planning! Set your messaging, write the story. It’s also useful to find out which reporters write for your competitors but not for your brand. . Your messaging and your story are the heart of your PR campaign. Distribute strategically and proactively.

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Sometimes B2B marketing just tries too hard

Sword and the Script

Consider this a blog post in the traditional web-log sense. We write or produce to please executives at the expense of helping customers and prospects to understand. This post is merely a musing. It’s thinking out loud, as I’m often wont to do. I’ve been thinking that B2B marketing tries too hard.

B2B 142
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Top 10 Tech Blogs PR Needs To Follow

ImPRessions - Crenshaw Communications

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights. The TED Blog.

Blogging 136
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7 Best Marketing Blogs of 2019

Critical Mention

Luckily, we have seven of our top picks for the best marketing blogs of 2019 that’ll help you up your game! Blogs are purposeful, succinct and educational. By reading this blog, readers gain concrete ideas about the latest content strategies and examples from leading brands. HubSpot Inbound Marketing Blog. Copyblogger.

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Get Ahead With the Most Current Media Database in the Industry

Onclusive

Request Demo. Onclusive’s robust Author Intelligence profiles make it easy to get to know influential authors, what they write about, how often, and in which publications. Learn more about Onclusive’s media database or request a demo today. Highly Curated Author Profiles.

Industry 195