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Digital PR Strategies For Martech Startups: A Leadership Guide

5W PR

While traditional PR methods still hold value, digital PR offers Martech startups targeted opportunities to reach decision-makers, build authority, and generate qualified leads. But don’t just blast out generic pitches – take time to study each outlet’s coverage angles and reporter’s past articles.

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Digital PR Strategies for Lifestyle Event Growth

5W PR

Behind these successful lifestyle events lies strategic digital PR that builds excitement and drives ticket sales. Digital PR combines traditional public relations with modern marketing channels to create multi-platform campaigns that resonate with target audiences.

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Reputation Management and Digital PR

The Proactive Report

But if you spent the time to educate your potential customers through a series of strategic blog posts, magazine articles, TV appearances, podcast interviews, and so on, you’re essentially warming the public up to your presence and letting them know who you are and what you provide — without trying to sell them anything.

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Unpacking Siege Media’s New Digital PR Approach w/ Ross Hudgens

Buzzstream

Ross and Emily Campbell-Snidal , their VP of Content Marketing, recently released a podcast explaining their new “product-led digital PR” approach. You can check out their original conversation about product-led digital PR on their blog. It’s truly good content, digital PR.

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How Preply Earned 12K Links and 3M Visitors with Digital PR

Buzzstream

I connected with Daniele Saccardi , Preply’s Senior Team Manager of Global Digital PR & Online Reputation, to learn how they made thishappen. Then, as we moved into digital PR, we really needed the muscle from agencies, and we built that upplenty. What made you decide that digital PR was the best route forward?

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How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

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47 Expert Digital PR Tips (From 50 BuzzStream Newsletters)

Buzzstream

Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digital PR and link building, I thought Id start sharing them in the newsletter. After getting some great feedback from readers, I recently started expanding it to include tips from other digital PRs and link builders in the game.