Buzzstream

DECEMBER 4, 2024

She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. With that in mind, we took to the podcast to discuss the challenges of ideating, designing, and pitching digital PR campaigns from an in-house. I started digital PR back in 2018.

Digital PR 71

Digital PR SEO Agency Pitching 71

Buzzstream

JANUARY 8, 2025

The big move is towards “digital PR.” So, I was able to chat with Clearlink’s Director of Digital PR, Sage Singleton to get a sense for why this is happening and how it’s impacted their agency. Broaden Your Digital PR Goals Beyond Backlinks Don’t be afraid to reevaluate your teams KPIs.

Digital PR 62

Digital PR Google Comparison SEO 62

Remote PR Jobs

FEBRUARY 25, 2025

Whether you're a freelance PR pro or part of a remote team, a strong public relations strategy is essential for managing your messaging, handling crises, and getting media coverage. Choose the Right Channels: Use a mix of digital public relations strategies, like social media channels, blogs, and podcasts, along with traditional media.

Strategy 155

Strategy How To Crisis Management Crisis 155

Sword and the Script

APRIL 1, 2025

Where most monitoring tools will notify you of a mention in the media, SignalAI strives to enable companies to spot issues that may pose reputational risks. Dazzle promises to help you build a media list but its approach is different than traditional tools. 82% of PR pros use generative AI for tasks like brainstorming.

Software 158

Software Pitching SEO Tools 158

Sword and the Script

DECEMBER 3, 2024

And now on with the PR Tech Sum. New PR software tool Dazzle launches If a PR firm and a European legaltech company entered a joint venture, Dazzle would be the outcome. That’s sort of what happened too when a Zurich-based PR firm named SlicedBrand linked up with legal tech firm Xayn (pronounced “Zane”) to develop Dazzle.

Software 176

Software Measurement B2B Training 176

Buzzstream

FEBRUARY 12, 2025

Chris is the co-founder of UK-based digital PR link building agency, Linkifi. Can you define digital PR? So the way that I feel about digital PR specifically is that it’s it’s link building, but it’s earned media link building. What role does SEO have in digital PR these days?

Digital PR 62

Digital PR Measurement SEO Google 62

5W PR

NOVEMBER 27, 2024

Implementing effective PR strategies allows organizations to navigate these challenging times, protect their reputations, and build stronger relationships with stakeholders. Digital PR plays a vital role in crisis management by equipping organizations with tools to communicate effectively, reach a wider audience, and build trust.

Crisis Communications 78

Crisis Communications Crisis Management Crisis Digital PR 78

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. The digital PR team’s doing it, and other agencies are doing it. So you publish it on your client’s website, and your competitor features it in their blog or news section.

Digital PR 62

Digital PR How To Analysis Tools 62

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

SEPTEMBER 27, 2024

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals. This tip comes from Bri Goodwin, Digital PR Manager at Journey Further.

Digital PR 118

Digital PR Pitching Radio Google 118

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

Ishmael's Corner

MAY 31, 2020

Our push to marry SEO and PR picked up steam seven years ago when Google overhauled its search algorithm. The post This Experiment Proves SEO Extends the Reach of a Corporate Blog appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Google used the Hummingbird.more.

SEO 157

SEO Corporate Blogging Storytelling 157

Rock the Status Quo

SEPTEMBER 22, 2014

At three credits for a low-res image suitable for blogging, it was my go-to resource for stock photography. I also like Canva quite a bit – instead of a simple stock photography site, Canva is an image editing tool designed to be used for social media, content marketing and other uses. Not too bad. I can live with that.

Pinterest 202

Pinterest Content Marketing Resources Software 202

5W PR

JANUARY 17, 2025

Partner with travel publications, blogs, and online communities that cater to the target audience. Leverage the Power of Influencer Marketing I nfluencer marketing has emerged as a powerful tool for reaching targeted audiences and generating authentic travel content.

Tourism 78

Tourism Travel Marketing Local 78

Cision

JANUARY 10, 2018

Data-driven recruitment tools like Harver work to eliminate the tedious task of manually sorting through hundreds of applicants to find the perfect additions to your business. We stock our blog with articles discussing trends, addressing concerns, and offering insight that is helpful to our customers. Conclusion. Author Bio.

Brand 254

Brand Branding Web Content Marketing 254

5W PR

FEBRUARY 27, 2020

As consumer trends continue to shift away from traditional brick-and-mortar shopping to online shopping and social media activity, a strong, targeted, and effective digital marketing plan is becoming more important than ever. If people are buying based on a message, something about that campaign was successful. Social Media Engagement.

Digital PR 88

Digital PR Measurement How To Tools 88

5W PR

MARCH 21, 2025

Digital PR Tactics Online reputation management requires constant attention across multiple channels. A study by iGaming Business found that 78% of potential players research casino reviews before signing up, making positive digital presence essential. 5 average rating across review platforms.

Case Study 78

Case Study Measurement Reputation Study 78

The Proactive Report

FEBRUARY 25, 2017

Digital PR can play an important role in that strategy. Here are five good PR actions you can implement right away: Twitter lists: A quick and easy way to tap into your audiences’ conversations is Twitter lists. Tool of choice to maximize engagement: Sendible How to create a Twitter list. Monitor their tweets.

Digital PR 100

Digital PR System Video Twitter 100

5W PR

MAY 7, 2021

Using digital PR tools is a great way to ensure that brands are doing everything they can to be on-trend. Digital PR tools worth investing in. Digital PR tools can be used to effectively manage time spent online and on social media to ensure the best results.

Digital PR 88

Digital PR Company SEO Newspapers 88

Presspage

JULY 8, 2024

In order to figure out a balance between the two, you should first be aware of what PR tools are, why every comms team should use them and which ones are your one-way ticket to a successful digital PR strategy. What are PR tools? Best PR tools for successful teams 1. Let’s get into it.

Tools 97

Tools Digital PR Crisis Enterprise 97

5W PR

OCTOBER 18, 2024

In today’s digital age, effective brand communication is essential for success. Public relations and digital marketing have emerged as two powerful tools that can work synergistically to enhance brand visibility, credibility, and reputation. Next, use sentiment analysis tools to gauge the overall sentiment of mentions.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

5W PR

OCTOBER 21, 2024

Harnessing the Power of Word-of-Mouth Word-of-mouth marketing remains one of the most powerful tools in the hospitality industry. PR professionals develop effective social media strategies, monitor online conversations, and respond to guest inquiries promptly and professionally.

Hotels 88

Hotels Brand Branding Crisis Management 88

Cision

MAY 29, 2017

The content discovery tools allow the marketers to offer high-level engagement (through high-quality and relevant content), which offers them with ample opportunities to monetize and capitalize on the user engagement levels. Content silos form when you group content by date or type (blog posts, videos, etc.).

How To 129

How To Content Marketing Engineering Advertising 129

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media.

Digital PR 76

Digital PR Print Construction Television 76

Buzzstream

JULY 10, 2024

I met Digitaloft’s founder, James Brockbank, at their Digital PR Summit in Manchester. With his deep SEO background, he can explain technical aspects like Google’s patents while still naturally integrating that into his agency’s digital PR and content strategy without it feeling forced. We are, mate.

Digital PR 98

Digital PR SEO Google Travel 98

The Proactive Report

FEBRUARY 3, 2015

With the rise of social media and digital public relations, and especially the new advanced listening tools available to us, we can see the traction gained by a brand and see who is doing it right. https://www.spredfast.com/social-marketing-blog/tweets-ads-data-recap-2015-social-super-bowl.

Social Media 100

Social Media Digital PR Media YouTube 100

5W PR

MARCH 29, 2025

Their PR team curates and amplifies the most compelling content, creating a virtuous cycle of organic promotion. Professional reviews and media coverage remain powerful PR tools when properly amplified. Google Analytics 4 provides valuable insights into how digital PR efforts influence physical visits.

Hotels 78

Hotels How To Instagram Measurement 78

Buzzstream

NOVEMBER 21, 2024

This newsletter is an invaluable tool for inspiring and ideating. Finding great digital PR examples , campaigns and resources takes a lot of work and time. Our State of Digital PR survey reported content ideation as the most challenging part of digital PR. He also runs a successful digital PR course.

Digital PR 62

Digital PR SEO Web Resources 62

Rock the Status Quo

FEBRUARY 23, 2015

Learn to Podcast: This new SlideShare deck from Jay called How to Produce a Podcast in 15 Steps is youtility at its best, including tips AND specific tools Sir Baer uses to fuel some of his success! I’ve blogged about them before, but if you haven’t checked it out yet – go take a look. Digital PR'

eBook 100

eBook Digital PR Handbook Content Marketing 100

The Proactive Report

OCTOBER 27, 2017

That way you can work with your web designer and create an effective tool that will get real business results. Are there sites or blogs sending you traffic that you did not know about? The post Make Your Website a Tool to Grow Your Business appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Tools 113

Tools Analytics Google Web 113

Buzzstream

SEPTEMBER 11, 2024

However, it also comes with the unique challenge of delivering results in digital PR on a lean budget. Tips for Doing Digital PR on a Low Budget Based on our chat, here are some great tips for doing digital PR on a small budget. Tip: In the US, use a tool like Qwoted.

Digital PR 87

Digital PR Travel Data SEO 87

Buzzstream

JUNE 17, 2024

Blogger outreach, link building outreach, digital PR outreach, and affiliate partnership outreach all have their place in the marketing mix. And like them or not, if you are serious about digital PR or starting a link building strategy, you need email outreach. Tip: A tool like Hunter.io

How To 123

How To Travel Digital PR Google 123

Presspage

JULY 8, 2024

In order to figure out a balance between the two, you should first be aware of what PR tools are, why every comms team should use them and which ones are your one-way ticket to a successful digital PR strategy. What are PR tools? Best PR tools for successful teams 1. Lets get into it.

Tools 78

Tools Digital PR Crisis Enterprise 78

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

5W PR

JANUARY 15, 2025

Instead, AI acts as a powerful catalyst for innovation in PR storytelling. AI tools can help overcome these creative blocks by generating a range of ideas, suggesting different story angles, and even drafting initial outlines. This frees up valuable time for PR professionals to engage in more creative and strategic activities.

Storytelling 78

Storytelling Creativity Data Trends 78