Prohibition

SEPTEMBER 19, 2024

Enter SEO (Search Engine Optimisation). This blog will delve deeper into how SEO can supercharge your writing skills and the benefits of using SEO insights to craft data-driven campaigns. Multimedia and Backlinks Including multimedia like images, videos, or infographics in your press release can boost SEO.

SEO 62

SEO Engineering B2C Writing 62

Solo PR Pro

FEBRUARY 26, 2019

Do thoughts of how to use search engine optimization (SEO) make your head spin? SEO by definition is the ability to be found online, with the presenters sharing that “SEO is as much about people as it is the search engines themselves.”. Search Engine Results Page – the results provided by a search engine following a query.

Engineering 45

Engineering SEO Google Web 45

Cision

JANUARY 9, 2018

Blog Content Creation. There is overwhelming evidence that shows maintaining a blog generates business results. Your blog authenticates your brand’s personality, expertise and values. An active blog boosts traffic, SEO, drives leads and yields 97 percent more inbound links. Infographics. How to do it? How to do it?

Case Study 210

Case Study How To Infographics SEO 210

PR 20/20

NOVEMBER 11, 2016

Peggs is the founder of Marccx Media , a digital marketing agency specializing in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). If done correctly, your website will start earning backlinks on its own, improving your search engine rank and overall SEO. The following is a guest post from Michael Peggs.

Infographics 80

Infographics SEO Strategy Viral 80

5W PR

MARCH 27, 2024

Experiment with diverse formats like infographics, videos, podcasts , or even interactive elements. Use relevant keywords and follow SEO best practices to improve visibility on search engine results pages. Use attractive images, infographics, and videos to captivate attention and make the message stand out.

Publicity 78

Publicity Strategy How To Marketing 78

Cision

SEPTEMBER 7, 2017

A century later, companies have to do a lot more to get the attention of not only newspapers but also a newly expanded audience of blogs, influencers and consumers. The easiest way to do that is by including multimedia elements — whether photos, infographics, videos or audio clips. Use Your Press Release to Drive Traffic to Your Blog.

Infographics 283

Infographics Consumer Video Examples 283

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. The attributes of blog posts.

Infographics 160

Infographics Data Blogging Mobile 160

Cision

DECEMBER 5, 2017

Blog Posts. Yes, I’m talking about blogging. Blogging is no longer an experimental trend that might be a waste of time. No, there is overwhelming evidence that shows maintaining a blog yields business results. Brands who blog have more indexed web pages, which boosts SEO. Infographics. You’re doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

PR 20/20

FEBRUARY 20, 2023

Search engine optimization (SEO). By doing keyword research and creating optimized content for search engines, you can attract potential customers who are actively searching for solutions to their problems. Some examples of content marketing include: Infographics. Ebooks and Whitepapers. They build trust and credibility.

Content Marketing 82

Content Marketing Marketing eBook Case Study 82

Beyond PR

JUNE 13, 2017

In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations.

Blogging 77

Blogging Company Engineering Airlines 77

Prohibition

APRIL 13, 2023

Create Blog Posts From Video Content Blog posts are an excellent way to drive traffic to your website and improve your SEO ranking. By repurposing your video content into blog posts, you can provide your audience with different ways to consume your content, as well as ensuring your content ranks higher on search engine sites.

Video 62

Video Infographics Social Media Instagram 62

5W PR

NOVEMBER 3, 2023

Create blog posts, articles, videos, and infographics that offer valuable insights on health, and fitness trends, and how wearable tech can enhance one’s wellness journey. Regularly updated content not only builds brand authority but also improves search engine visibility.

Marketing 78

Marketing Infographics Content Marketing Data 78

Cision

SEPTEMBER 26, 2017

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). For example, blogging can be a huge time commitment. Keeping Content Engaging. Measuring Content Effectiveness.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

ImPRessions - Crenshaw Communications

MAY 3, 2018

Ads pop up and disappear, while blog posts, news articles, and white papers stay searchable for months ie even years. Close behind are e-books (67%), infographics (66%), and blog posts (66%).” In many ways B2B PR is a more efficient engine of promotion. PR offers more bang for the content buck. PR offers credibility.

Advertising 178

Advertising Advertising B2B Trade Shows 178

Contently - Strategy

SEPTEMBER 5, 2024

It’s also key for search engine optimization (SEO). Search engines favor authoritative content in finance-related queries. A fintech case study can help establish you as a credible source and increase the likelihood of ranking high on search engine results pages (SERPs).

Case Study 52

Case Study Study Storytelling Infographics 52

Cision

JANUARY 11, 2017

According to data from serpIQ that analyzed the top 10 search results for over 20,000 keywords in the Google search engine, the average content ranking in the top 10 results has at least 2,000 words. According to the study, here are the most shared content types in order of popularity: Infographics. 1,000 words? Well, there is.

Strategy 120

Strategy Infographics Content Marketing Study 120

Contently - Strategy

JULY 12, 2024

Here are some examples of how to update old content on your site: Update information & stats Often, we reference studies and surveys on our webpages and blog posts. Experiment with new formats, like video, infographics, or illustrations to increase engagement. Ensure images load quickly.

How To 52

How To Engineering Guidelines Google 52

PR 20/20

FEBRUARY 7, 2023

Beyond building brand awareness and optimizing search engine ranking, we know that content is the key to educating and informing prospective customers about your products and services and establishing trust with your target audiences. Blog posts A blog is great for addressing your prospective customer's specific pain points.

Examples 52

Examples eBook Infographics Analytics 52

Contently - Strategy

OCTOBER 9, 2024

That’s partly due to the fact that these articles can be indexed by Google and other search engines, making your content easier to find. Use visuals: Break up large chunks of text with images, graphs, videos, or infographics to increase engagement. With enough articles, your page can become a knowledge hub for industry professionals.

LinkedIn 94

LinkedIn Analytics Banking Writing 94

Contently - Strategy

AUGUST 30, 2022

For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Content repurposing isn’t as simple as copy-and-pasting your blog’s highlights to your social media.

eBook 143

eBook YouTube Video Social Media 143

ImPRessions - Crenshaw Communications

JULY 21, 2017

Here are some of our favorite apps and tools that help PR teams create winning blog posts, bylines and other important communications. One of the challenges PR people face daily is coming up with new or original ideas for story pitches, blog posts and other content. Or check out blog topic generators from HubSpot or Portent.

Infographics 157

Infographics Writing Tools Google 157

Buzzstream

DECEMBER 5, 2023

Are you trying to build links for search engine visibility? Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. How would they pitch their blog to someone else in their niche?” Are you trying to build your brand?

Resources 103

Resources Infographics Analysis Writing 103

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. For example, the people coming to your website through search engine result pages (SERPs) or Facebook posts would be considered organic traffic. Content marketing involves much more than just writing blogs.

Infographics 120

Infographics eBook Content Marketing Video 120

PR 20/20

JANUARY 3, 2019

For a little inspiration, we pulled PR 20/20’s most-shared blog posts from 2018. A few ideas include pitching target influencers, mapping out related blog content and utilizing gated content in the sales cycle. Unexpected Facts About the History of Search Engine Optimization.

Blogging 54

Blogging Marketing Content Marketing B2B 54

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

PR Fuel

JUNE 18, 2020

They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. Much like your blog articles, if your press releases give your readers consistently valuable content, the Google algorithm will recognize this and raise your rankings on search engine results pages (SERPs).

Infographics 105

Infographics SEO Writing Pitching 105

5W PR

MAY 24, 2021

Make sure it can be easily searched by using Google and corporate search engines. For example a press release can arrive in the form of bullet points, infographics, podcasts, SMS, cartoons and poetry. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. Optimise the content by using keywords and adding links.

Guidelines 88

Guidelines Infographics Writing Examples 88

Melissa Agnes

SEPTEMBER 14, 2014

The fact is that monitoring social media and the search engines needs to be a part of your corporate culture. Check out our Crisis Intelligence Blog. Check out Chris Syme’s blog. Check out Chris’s infographic board on Pinterest. But what differs between everyday monitoring and in-crisis monitoring?

Social Media 249

Social Media Crisis Media Pinterest 249

Contently - Strategy

NOVEMBER 1, 2023

That means not just creating eBooks but also infographics, videos, blog posts, social media posts, and so on. For some real-world context, let’s imagine your eBook is a fulfillment trends report for a supply chain company: Atom 1: A blog post focusing on automation technology trends covered in the eBook.

Content Marketing 52

Content Marketing Strategy eBook Marketing 52

PR Fuel

APRIL 2, 2021

Blog About It. A great way to boost the exposure of your press release posts is to blog about them. Adding a blog to your website is great for many reasons. For one, blogging can help you improve your search engine rankings, and it can also provide your customers with informative information about your company or your industry.

Social Media 76

Social Media Media Mobile Infographics 76

PR Fuel

SEPTEMBER 23, 2021

Visuals like infographics, polls, or video content will help engage your audience. If you plan on posting your press release to your company blog, make sure it’s easy to share. First, add social sharing buttons to your blog. Nearly 70% of all online experiences begin with a search engine. Try to add visuals as well.

Brand 110

Brand Branding How To SEO 110

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! Canva – Your Creative Hub Best for: Visual content creation Canva is an easy-to-use content creation tool that’s super popular with marketers.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Contently - Strategy

APRIL 9, 2024

That compelling blog post you wrote now doubles as an attention-grabbing video. The stats from a recent white paper you published find new life as a shareable infographic. Maybe you have a blog post written to bring in subscribers to your company’s newsletter. Is there a YouTube video that garnered thousands of organic views?

eBook 52

eBook Video YouTube Infographics 52

Beyond PR

FEBRUARY 22, 2017

This topic is a very controversial one, with blogging experts torn between the two. This study was further corroborated by a study from Buzzsumo , analyzing over 100 million articles, that found that content needs to be at least 1,000 words to get more traffic from search engines and social media. They are: Infographics.

Content Marketing 93

Content Marketing Strategy Infographics Marketing 93

MaccaPR

OCTOBER 10, 2022

While sitting in on a panel hosted by a group of micro and macro-level influencers See above: A photo taken from The Grit & Polish Blog, where they highlight a mistake they made in their bathroom remodel. In their blog post, they chose to highlight the plumbing mistake they made over nine months ago when remodeling their bathroom.

Conference 62

Conference Instagram Marketing YouTube 62

Contently - Strategy

NOVEMBER 8, 2023

Blog Posts: Blog posts are a timeless medium that continues to engage audiences through informative narratives and thought leadership while also boosting SEO rankings and brand awareness. Infographics: Infographics distill complex information into visually engaging snapshots, enhancing user understanding.

B2C 52

B2C Case Study B2B Content Marketing 52

Cision

MAY 29, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Fast forward to 2017, the search engines have become even smarter. Search engines and various other platforms are now using artificial intelligence (AI) to understand customer preferences and interests.

How To 129

How To Content Marketing Engineering Advertising 129