Presspage

NOVEMBER 6, 2017

An in-depth interview with your CEO on her vision and goals for 2017 is picked up by several blogs and is widely read by your target audience. The Barcelona Principles , a set of seven voluntary guidelines established by the PR industry itself, calls for the specific exclusion of AVE metrics in measuring the efficacy of PR campaigns.

Measurement 97

Measurement Comparison Advertising Advertising 97

5W PR

MAY 24, 2021

It should be a ‘nofollow’ link so that Google’s Webmaster Guidelines are not violated. For example a press release can arrive in the form of bullet points, infographics, podcasts, SMS, cartoons and poetry. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. It is better to include a link for more information.

Guidelines 88

Guidelines Infographics Writing Examples 88

5W PR

JUNE 11, 2024

Several channels can be utilized for such educational efforts, from press releases that simplify complex AI concepts to interviews with AI experts, and social media campaigns leveraging infographics or explainer videos. Demystifying AI through PR fosters informed dialogues and engenders public trust.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Solo PR Pro

JUNE 9, 2015

Between clients, research, and keeping on top of your own blog (if you have one), putting the hours and effort into guest blogging for other publications is a daunting idea. Securing Guest Blogging Opportunities. Some other thoughts to keep in mind as you pursue guest blogging opportunities include: Research. Guidelines.

Blogging 40

Blogging Guidelines eBook Viral 40

Sword and the Script

DECEMBER 28, 2022

13% say not following brand guidelines. Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. The average blog post was 1,376 words in 2022. The average blog post was 1,376 words in length this year.

B2B 146

B2B Marketing Survey Software 146

Waxing UnLyrical

OCTOBER 7, 2019

While blogs pioneered content creation, a lot has changed since its initial inception. Common ones include: Blogs. Infographics. It has become a discipline in its own right over recent years, meaning it requires its own specific set of expertise, rules and guidelines. What does it include? White papers. White papers.

Content Marketing 98

Content Marketing Marketing Infographics Consumer 98

Presspage

MARCH 5, 2020

Basic SEO knowledge can get you a long way in the optimization of content and design elements of your newsroom or corporate blog, helping secure earned media. Blockquotes, good quality photos, videos, and infographics will be essential to get a higher search ranking. Get comfortable with rich content.

Brand 88

Brand Branding SEO How To 88

Contently - Strategy

OCTOBER 9, 2024

In fact, knowing what content to post on LinkedIn company pages starts with developing a strategy just like you would for any other content medium.Here are a few guidelines to get you started. Use visuals: Break up large chunks of text with images, graphs, videos, or infographics to increase engagement.

LinkedIn 94

LinkedIn Analytics Banking Writing 94

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Buzzstream

FEBRUARY 1, 2024

Guest Post Outreach Email Template When pitching a guest post idea, the golden rule is to follow the writer’s guidelines on the target site. For example, here are the guest post guidelines from the Hubspot blog. If you miss those guidelines, don’t expect your email to get read. Please let me know.

Pitching 87

Pitching Infographics Survey Resources 87

PR Fuel

JUNE 5, 2020

If your company has a blog, you may already be familiar with this concept. Since press releases are another kind of unique content for your company, you can use snippets of the press release–such as quotes, statistics, or infographics–to share on your social media channels. Gaining Organic SEO Traffic.

How To 98

How To Ethics SEO Writing 98

Contently - Strategy

MAY 9, 2024

Creating this type of content is more of an art than a science, but there are general guidelines you can follow to help you out along the way. Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Writing a white paper is not the same as writing a blog.

Writing 109

Writing Case Study Study Brand 109

5W PR

AUGUST 12, 2020

The strategies should incorporate formats like infographics, short videos, or short posts through communication channels like intranet feeds, desktop, mobile apps, and emails. That’s the only way companies can determine whether employees study new safety guidelines, procedures, and policies.

Healthcare 88

Healthcare Strategy Communications Policies 88

Buzzstream

FEBRUARY 3, 2021

Infographics. The Cambridge Dictionary defines an Infographic as, ‘A picture or diagram or a group of pictures or diagrams showing or explaining information’. Gisele Navarro , CEO of Neomam, explains, “Infographics allow us to compile large amounts of information and present them in an easy-to-digest way.”.

Digital PR 170

Digital PR Industry Strategy Film 170

Shift Communications

DECEMBER 10, 2015

This way, you don’t have to go to design school to make a simple blog image or email newsletter header. This can be made easier if there are specified branding guidelines for image creation – rules that tell you things like what colors to use. Canva and similar services are great for their ability to nearly automate good design.

Infographics 60

Infographics Tools Writing Guidelines 60

Bad Pitch Blog

AUGUST 18, 2011

Normally, I dislike cross-posting between Bad Pitch and "my other blog." Then I remembered, you don''t read my other blog. There are planning rules and guidelines worth their weight in gold (audience/goals/measureable objectives/strategy and tatics). Far too often, marketers let formats serve as rules instead of guidelines.

Print 42

Print Marketing Guidelines Wikipedia 42

Buzzstream

DECEMBER 1, 2023

Sites with an active blog Effort required to see results? Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry. BambooHR Guest Blogs on Other Sites BambooHR is an HR SaaS company, and CyberArk is an Identity Security service.

Examples 133

Examples Software Pitching Tools 133

Contently - Strategy

APRIL 9, 2024

That compelling blog post you wrote now doubles as an attention-grabbing video. The stats from a recent white paper you published find new life as a shareable infographic. Maybe you have a blog post written to bring in subscribers to your company’s newsletter. Is there a YouTube video that garnered thousands of organic views?

eBook 52

eBook Video YouTube Infographics 52

Beyond PR

AUGUST 18, 2016

When producing infographics, photography and video for content marketing or company news, a consistent look and feel is just as important as it is in your logo. Be deliberate with how you present your brand across communication channels by developing guidelines for the fonts, colors, taglines and other assets you use in your storytelling.

Brand 40

Brand Branding Product Launch Guidelines 40

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! Canva – Your Creative Hub Best for: Visual content creation Canva is an easy-to-use content creation tool that’s super popular with marketers.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

MaccaPR

OCTOBER 17, 2016

According to its website, “b y using the GRI G4 Guidelines (which will soon transition to GRI Sustainability Reporting Standards – GRI Standards, for short), reporting organizations disclose their most critical impacts – be they positive or negative – on the environment, society and the economy.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Contently - Strategy

JULY 12, 2024

Here are some examples of how to update old content on your site: Update information & stats Often, we reference studies and surveys on our webpages and blog posts. And LinkedIn actually recommends updating your brand guidelines every few years to keep your brand identity fresh and consistent across all your marketing channels.

How To 52

How To Engineering Guidelines Google 52

MaccaPR

JUNE 23, 2015

Megan sat down with the MaccaPR blog to share tips that PR and marketing professionals can use to enhance their visual assets for both blogs and social media. Keep It Simple (And Consistent): During early attempts at designing graphics for this MaccaPR blog, I thought the more the better! An extra border, a shadow… and a filter!

Social Media 48

Social Media Media Infographics Instagram 48

Buzzstream

APRIL 10, 2019

But please, don’t just mention them once on Twitter or leave a cursory blog comment. This includes, but is not limited to: Moderating blog comments. Most community sites will have guidelines on self promotion, so look into those and make sure you have the right post ratio (your content vs. others) and are observing all rules.

How To 125

How To Data Community Groups 125

Contently - Strategy

JUNE 11, 2020

However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites. Over the last decade, GE Reports has become arguably the best brand blog there is.

Healthcare 112

Healthcare Content Marketing Industry Trends 112

Buzzstream

MARCH 5, 2025

Most of their infographics only cost 1 credit, which is $345. (It The posterwas looking for a blog outreach coach because they were specifically having a hard time hitting inboxes. Your subject line isnt standing out At Siege Media, we found that putting the site name in the subject line helps open rates for blog outreach.

Digital PR 62

Digital PR Pitching Study Google 62

Prohibition

AUGUST 23, 2023

Establish Clear Expectations : Once you’ve secured a collaboration, clearly communicate your expectations, including the type of content, posting schedule, and any guidelines or restrictions. Enjoyed this blog, click below to see some of the other blog content we have on our page.

Retail 62

Retail Marketing Advertising Advertising 62

Buzzstream

MARCH 13, 2024

Even some white hat link building strategies rub against Google’s spam guidelines if builders don’t properly check websites for quality signals. Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

NOVEMBER 20, 2024

You start with hero content (like an interactive tool) and build supportive blog content, reactive pieces, and expert commentary. Trying to find those old tweets that I remember or like blog posts. Insight on the onsite content and what could be a blog could have been a hero and looking into what’s inspired that.

Digital PR 71

Digital PR Data SEO Strategy 71

Buzzstream

DECEMBER 1, 2023

Sites with an active blog Effort required to see results? Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry. BambooHR Guest Blogs on Other Sites BambooHR is an HR SaaS company, and CyberArk is an Identity Security service.

Examples 62

Examples Software Pitching Tools 62

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. For example, you might put up a recipe for “Town’s Best Barbecue Sauce” on your blog. The title of your blog post isn’t objective proof that your barbecue is the best. It’s excellent engagement and mostly free.

Publicity 82

Publicity Small Business Advertising Advertising 82

Buzzstream

FEBRUARY 15, 2024

A user clicks into our blog home and then the featured quality links post. Your Money Your Life (Y-M-Y-L) sites are critiqued even closer for proper E-E-A-T characteristics for Google’s search quality raters per their guidelines. For example, this post is two clicks from the homepage.

How To 71

How To SEO Google Examples 71

Contently - Strategy

SEPTEMBER 15, 2021

However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites. Over the last decade, GE Reports has become arguably the best brand blog there is.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Buzzstream

FEBRUARY 1, 2018

For example, some link types could be guest post, infographic, or resource page. It’s great to have guidelines, like sending three follow-ups at a maximum, but you should always give yourself room to make exceptions to the rule if a publication or website is a particularly good and valuable fit.

Data 67

Data How To Analysis Comparison 67

Buzzstream

AUGUST 13, 2018

So, if you get a site from a “name.wordpress.com” blog, DA will will credit the “wordpress.com” parent URL when factoring their score, whereas DR will not. These sites are certainly not necessarily bad (they may be fantastic up and coming blogs), but they’re not going to provide a good cost/benefit ratio for your outreach efforts.

Google 117

Google Measurement Advertising Advertising 117

Contently - Strategy

SEPTEMBER 17, 2024

You’ve got an efficient pipeline pumping out blogs, ebooks, infographics, social media , and thought leadership. Maintain consistency Marketing departments reorganize all the time — software systems change, brand guidelines evolve, and goals adjust. And yet, the results still don’t reflect the effort.

Exercises 52

Exercises SEO System eBook 52

PRSay

MAY 18, 2016

In June, we saw AMEC upgrade its 5-year-old measurement guidelines to Barcelona Principles 2.0. If they visualized the data in a chart or infographic. An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs. What would be even better? Conclusion.

Data 106

Data Meeting Measurement Report 106