Remove Blogging Remove Interviews Remove Webinar
article thumbnail

Build marketing and PR programs rather than executing campaigns

Sword and the Script

The same is true for webinars, which is a second example. I’ve seen marketing teams that produced both a webinar and some style of long-form gated content every single month. A third example of a program is running a corporate blog like a news site. Maybe your team can only handle one ebook a quarter. That’s fine to start with.

Marketing 215
article thumbnail

AirPR Interview Series: Jon Gelberg, Inc. Media’s Executive Editor of Content Strategies

Onclusive

For more on implementing these strategies, you can listen to our on demand webinar with AirPR Co-founder and CEO Sharam Fouladgar-Mercer “Welcome to the Science of Growth PR: Shifting from Traditional PR to Growth PR.”. The post AirPR Interview Series: Jon Gelberg, Inc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. We focus on working with non-profits, small businesses, women CEOs and business owners.

article thumbnail

What Happens After You Launch a Press Release?

Remote PR Jobs

This coverage can take various forms, from brief mentions in news bulletins to detailed articles and interviews. Blogs and Online Publications: Bloggers and online journalists might write about your announcement, providing additional reach. Email Responses: Address any feedback from your mailing list or media contacts.

article thumbnail

The Essential Role of PR in B2B Tech: From Product Launches to Industry Influence

5W PR

Contributing articles, participating in webinars, and speaking at conferences can enhance the company’s profile and establish it as a trusted authority.  Thought Leadership Content Producing and disseminating high-quality content, such as blog posts, whitepapers, and case studies, can establish a company as an expert in its field.

article thumbnail

Why B2B Tech Companies Need Public Relations to Stand Out in a Competitive Market

5W PR

Media Relations Securing interviews, press releases, and feature articles in relevant publications helps B2B tech companies gain exposure. Thought Leadership Contributing to industry publications, speaking at conferences, and participating in webinars demonstrates expertise. It also builds trust among potential customers.

B2B 78
article thumbnail

How to Prepare for the Big Interview: Q&A With Brad Phillips

Cision

When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Just don’t let your executive or chosen company spokesperson arrive to the interview unprepared! Read below as Brad offers tips that will help anyone who conducts or prepares others for media interviews.