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Sometimes a book comes along thats bang on the zeitgeist, and The Company and the Activist: Going Beyond PR is one such book. At the intersection of politics, business, communications, and culture, author Dr Stuart Thomsons latest book explores the changing nature and implications of activism for the corporate world.
Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. What’s more, a strong corporate culture, rightly prized by high-growth organizations, can inhibit healthy disclosure of wrongdoing.
Rachel Miller's new bookInternal Communication Strategy offers a practical, step-by-step guide to organisational communication by developing a robust internal communication strategy. It’s not every book about internal communications that offers a revolution. While a technical expert, she does not rely on jargon.
Building a Culture of Inclusivity: Effective Internal Communication for Diversity, Equity and Inclusion will help to remove a lot of the confusion, doubt and fear related to diversity, equality and inclusion (DEI) for internal communicators.
Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. What’s more, a strong corporate culture, rightly prized by high-growth organizations, can inhibit healthy disclosure of wrongdoing.
A Century of Spin critiques the public relations industry's role in facilitating corporate propaganda and undermining democracy. The book is aimed at a general audience, in what Miller and Dinan say, “is our attempt to try to explain how the insidious and mysterious power of public relations works to undermine democracy.”
Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. International Association of Business Communicators (IABC) World Conference .
Prepare a Briefing Book. Set them up for success by prepping a comprehensive briefing book well before the event. A briefing book will break-down the appointment times, media attendee’s background and the key topics for discussion. Everyone should be accommodated – no matter their location.
Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. By the same token, an internal executive may think PR content should look and feel like advertising or sales materials. Again, communication is key. . It’s PR, not ER.
Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication. Prevention is better than cure - and if a crisis situation is often described as a car crash, this book is all about avoiding collisions. Coleman’s manual is reassuringly comprehensive.
Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” Patti is also Forbes contributor and public speaker. Hitachi, Loral, ASARCO, Gould Inc.,
Purposeful Brands is an erudite and original book with a straight-talking style that deals clearly with definitions of the core concepts of purpose and sustainability in particular. This book is not a communications manual, nor does it work by revealing new techniques for changing consumer or citizen behaviour via communications approaches.
An insightful book, packed full of pithy, punchy truths that would be a useful start to 2023 for any organisational leader. A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. We’re in an era of huge change.
The book is split into three sections. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals. People are as crucial as plans throughout this book. She holds the CIPR Diploma in Internal Communications, the AMEC International Certificate in Measurement and Evaluation.
However, several tragic 2020 events have accelerated calls for diversity and inclusion (D&I) and with that have also come moves to improve the corporate culture in many organizations. What Makes For Good Corporate Culture? For many observers, good corporate culture is also about employee empowerment and engagement.
Cision is also best suited for corporate in-house PR teams or large PR agencies. Great for corporations and enterprises, but less suitable for small to medium agencies or companies who are looking for different feature offerings. It might fall short with understanding small to medium agencies needs which is where Prowly shines.
I’d just like to echo his comments about the BBC as it certainly has led the way in many respects – pioneers like Euan Semple, who has written a brilliant book called ‘Organisations Don’t Tweet, People Do’. Gigantic multi-national and trans-national corporations have no respect for borders or governments. Doing right by your employees.
You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.
Through our Facebook Live show, we can share our unique insight into the social media news and trends that make up engaging social strategies for our clients and our internal team. She is also the co-author of “Like, Love, Follow,” her first book, written as a guide for entrepreneurs looking to grow their businesses using social media.
Staffbase launches beta for new internal comms tool; Muck Rack team up with Shankman; Agility PR Solutions parent touts LLM deal with “big tech” In an unscientific observation, I’ve noticed a lot of companies are hiring internal communications. The company aims to solve two key problems facing internal communications with this launch.
And it acts like your straight school principal who blocks book banning in their school library and hosts a local drag queen for Story Hour. It sounds like the consumer brand that uses its voice to advocate for equality and demonstrates what that means with its corporate donation strategy. And it acts like the straight U.S.
I know it’s been a while, but you remember the story of the intern and the executive coach, Part I. Long story short, I alerted the firm, they (must have) chastised the intern (because not long thereafter, I received – via bcc – a profusely apologetic note from her), and you’d think all was over and done with.
Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. But upon initial assessment, they aren’t the right group, in and of themselves, to determine whether the incident constitutes a corporate crisis. The responsible team.
I once spent three days hiking in the Himalaya’s with the goal of seeing one of the most spectacular views of Annapurna, the world’s first 8,000-meter mountain to be climbed (I encourage you to read the book). The climb was unceasing, but we stopped at tea houses on the way up to rest and recuperate. Listing & Search are Free.
The Power of Storytelling in Investor Relations Storytelling isn't just for books and movies. This insight underscores the effectiveness of storytelling in the corporate context. In this article, we explore practical tips to enhance how you communicate corporate strategy & vision to investors.
The Power of Storytelling in Investor Relations Storytelling isn't just for books and movies. This insight underscores the effectiveness of storytelling in the corporate context. In this article, we explore practical tips to enhance how you communicate corporate strategy & vision to investors.
As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management.
I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Practice corporate social responsibility.
B2B executives in professional or technology services have long distinguished themselves by linking their corporate brand to a compelling idea or point of view. The explosion of digital and social media has made every factor of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR.
For communicators, that means eliminating hype, jargon, buzzwords and corporate-speak. Employees have never liked corporate-speak, of course. To eliminate corporate-speak, analyze your writing with tests such as the Flesch Reading Ease Score or the Flesch-Kinkaid Grade Level Score. How to improve on corporate-speak.
In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. I use ZEO to describe an organization’s entry-level executives who they hire following college graduation and an organization’s interns.
One of my key takeaways from Mathew Dixon’s book The Challenger Sale was that the best salespeople show up with credible, new information for their prospects. They’re just not connecting the people and processes internally. It is also comfortable for most marketing professionals because they can still control it completely.
In her appearance on the podcast, Stacy discusses the challenges that women face in the corporate world – namely, the prevalent perception that women are vying for a controlled and limited share of success. She also reflects on her own journey, from breaking free of corporate constraints to embracing entrepreneurship.
At the World Bank, we use the Barcelona Principles as the foundation for how we approach measuring and evaluating our communication efforts,” said José de Buerba, head of business intelligence, external and corporate relations at World Bank. In 2015, the principles were updated to version 2.0. “At
NEW YORK — Critical Mention, the leading earned media measurement and monitoring platform, today announced 10 consecutive months of record new bookings. Beginning in Q4 of FY2018 and continuing into Q3 of FY2019 the company surpassed a number of significant bookings milestones and is poised for further growth.
PR industry, including agency and corporate professionals, is roughly 81 percent white,” she said. The book features interviews with more than 40 racially-diverse and LGBTQ agency and corporate leaders, who share their stories about the successes, obstacles and lessons they’ve learned along the way. is roughly 62 percent.
You spend the next few hours sifting through your inbox, staffing briefings, attending internal meetings and executing on account work. That’s why we’re proud to announce Thrive, our new corporate wellness program. The post BPR Thrives: Introducing our Corporate Wellness Program appeared first on Barokas Public Relations.
It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation. To avoid spreading contradictory information, PR and corporate comms teams need to decide on their tone of voice well in advance and keep all stakeholders in the loop. Book a free demo today.
This process is based off of the Crisis Ready Model, which is a model I’ve developed throughout my years of helping organizations—from internationalcorporations, to government agencies around the world, to businesses just like yours—become crisis ready. Determine your current processes of internal escalation. Crisis Ready.
In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. I use ZEO to describe an organization’s entry-level executives who they hire following college graduation and an organization’s interns.
Ash Beckham, a celebrated author, corporate trainer, and captivating keynote speaker, brings a wealth of experience to the table, including powerful TEDx Talks like “Coming Out of Your Closet,” which have amassed over 15 million views. Fostering Genuine Curiosity Leads to Empathy The conversation turns to Ash’s powerful book, “Step Up.”
As we kick off our third season of Minds Worth Meeting, Justin Louis speaks with journalist and UC Berkeley Graduate School of Journalism lecturer Nick Romeo about his new book, “ The Alternative: How to Build a Just Economy.”
When I told a friend I’d be visiting his hometown of Indianapolis for PRSA International Conference, the response was a tad on the harsh side. “A As someone who has attended PRSA’s international conference for decades, I know that decisions about host cities are made years in advance. 23-25 booking with the Indianapolis Marriott.
Quick access to internal subject matter experts. That is, your internal resources may not always be the most qualified to handle content development. For example, your internal resource has a history with an internal SME we’ll call “Alex.” They know how and when to get in touch with them.
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