Cision

AUGUST 12, 2015

Many are using digital travel technology, a trend that is changing the way consumers interact with airlines, hotel chains and other companies. One key trend is wearable technology. While many airlines and hotels have created booking apps, those apps have not caught on. Here are five key takeaways from the study : 1.

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Travel Technology Consumer Hotels 120

Cision

AUGUST 14, 2015

Technology has changed the world, especially how we get from Point A to Point B and back. Whether a consumer is beginning to plan a trip, or ready to check into their pre-booked accommodation, they have become more reliant on technology than ever before. Wearable Technology. Passbook Compatibility. Open-Door Policies.

Travel 120

Travel Technology Hotels Mobile 120

Sword and the Script

JANUARY 21, 2025

I do carve out a little time to read books at night. Its fascinating because it reads like one of Jared Diamond’s books but about civilizations or steel. Thats been true for me because I listen during in-between time, such as when driving, working out, or while doing chores ( Ive done book reviews this way too ).

Google 157

Google Course Survey YouTube 157

Deirdre Breakenridge

MAY 13, 2019

Example of video recognition technology. Sentiment analysis technology used to have a bad rep in the PR industry because guess what? She lives on Twitter and works with social media experts from all over the world on white papers and webinars about new technologies and digital trends.

Training 399

Training Video Analysis Data 399

Stephen Waddington

JANUARY 19, 2021

It’s too early to predict the future of business and society but NYU Stern School of Business Stern Professor and serial entrepreneur Scott Galloway has made a good start in his new book Post Corona: From Crisis to Opportunity. But the impact of the crisis has been unequal.

Retail 113

Retail Crisis Education Airlines 113

Cision

AUGUST 6, 2015

Want to learn how travel technology impacts your brand? Read Cision Global Insight’s free “Integrating Travel Technology Into the Customer Experience” white paper today! Want to see all of Cision’s key findings on travelers’ technology preferences? In-Flight Entertainment (IFE). Travel Fee Fatigue.

Travel 120

Travel Technology Airlines Wireless 120

Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 113

Mobile Technology Automotive Interviews 113

Stern + Associates

JANUARY 17, 2025

Watch: Agentic AI: A Primer on the Next Big Thing in Tech Paul Daugherty is a visionary technology leader who recently retired from his role as CEO of Accentures Technology Group. You can read an excerpt in this recent MIT Ideas Made to Matter article Robots Arent Magic, but They Could Give Humans Superpowers .

Meeting 110

Meeting Technology Groups Ethics 110

Wadds Inc.

FEBRUARY 15, 2023

The book is split into three sections. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals. People are as crucial as plans throughout this book. In part two Hartley explores the unique nature of how crises can start and play out online.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Flack's Revenge

MARCH 9, 2021

The ultimate is when your product or technology is so widely adopted that it becomes synonymous with that function or kind of product – sometimes even becoming a verb. Sure, it starts with great technology, of the proverbial disruptive variety. I blogged about this approach , that was inspired by the book Play Bigger.

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Case Study Marketing Software Technology 266

Deirdre Breakenridge

OCTOBER 13, 2017

With technology advancing rapidly, new media channels proliferating daily and consumer behavior changing, modern communicators need answers to practical PR, marketing and social media questions. Why a book titled “Answers for Modern Communicators?” What made you choose a Q&A format for the book? to 1:00 p.m.

Communications 208

Communications Community Blogging Industry 208

Ronn Torossian

MAY 5, 2022

These days, most parents grew up with computers or even mobile devices, which means they’re a lot more likely to get their information online instead of by reading magazines or books. The post Parenting and Public Relations appeared first on.

Publicity 195

Publicity Mobile Technology Company 195

Bianchi Biz Blog

SEPTEMBER 19, 2024

CES® and its new logo are registered trademarks of the Consumer Technology Association One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. These intimate settings can allow your company to have a “home base” for uninterrupted media interviews, as well as customer meetings.

Technology 92

Technology Automotive Interviews Mobile 92

Deirdre Breakenridge

APRIL 10, 2017

There’s nothing like a grueling weekend spent unsuccessfully following up on pitches for coverage of a client’s innovative, disruptive, and ground-breaking new technology release to make you start daydreaming of starting your own firm. Each year brings new technology and new table stakes skills for communications professionals.

Travel 281

Travel Technology Conference LinkedIn 281

Sword and the Script

DECEMBER 12, 2023

While “Generative AI gets much attention” in PR circles, “reductive AI is more interesting and powerful” Stephen Waddington recently published a new book – #PRstack: AI tools for marketing, media and public relations – on the use of generative AI in public relations. The book seeks to readdress the balance.

Software 172

Software Tools Ethics Privacy 172

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! The world of marketing and PR evolves rapidly. PRNEWS Crisis and Measurement Summit.

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Conference Marketing Case Study Measurement 329

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

Tech PR teams keep key dates on our radar to see if we can newsjack technology announcements or breaking stories for our clients. We are pros at creating briefing books for executives to prep them on what to expect. Going into the date, we will have created a mental list of question. Expect a lot of Q&A on the first date.

Product Launch 296

Product Launch Training Interviews Software 296

ImPRessions - Crenshaw Communications

APRIL 8, 2021

For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. As a sector, technology has lost its luster. It’s the lowest point for technology in the 11-year life of the survey in 17 of 27 countries, including the U.S.

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Reputation Privacy Data Advertising 305

Bianchi Biz Blog

SEPTEMBER 21, 2023

However, most of the journalists attending these events are more consumer-product-oriented, and these receptions tend to lend themselves to smaller, table-top type product displays, rather than active vehicle technology demonstrations. CES is arguably one of the most competitive tech events in the world for journalists and exhibitors alike.

Technology 93

Technology Automotive Mobile Interviews 93

PR Job Coach

NOVEMBER 26, 2020

Ageism, the practice of sunsetting experienced pros , has been with us in the work force for many years but today has become a routine practice in technology and many other industries. Gerry has served 50 years in communications and technology roles with Fortune 200 firms and NASA. Oh how times have changed.

Corporate 274

Corporate Leadership Advertising Advertising 274

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

We represented a technology company that had almost closed after its preloaded audiobook business failed to catch on with readers. Not every sector is exciting or accessible, especially in B2B technology. We represent a tech company that helps sales teams book meetings with prospects instantly. Get personal.

How To 310

How To Transportation Software Employee 310

Sword and the Script

APRIL 4, 2023

Anyone that follows these pages knows I’ve written somewhere in the range of 100,000-150,000 words on PR technology over the last few years in thematic columns like these: PR Tech Sum , PR Tech Briefing , and Product Reviews. A quick Google search says the average business book has roughly 50,000-60,000 words.

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Publicity Software Fashion YouTube 214

Stern + Associates

JUNE 20, 2024

Relax next to the pool, beach or on your couch with this collection of entertaining and enlightening books by some of the world’s top thought leaders. That’s one of the big questions Nick Romeo tackles in his debut book, “ The Alternative.” Are there better ways to fix the inefficiencies and inequalities of today’s economic policies?

Technology 127

Technology Policies Groups Analysis 127

Deirdre Breakenridge

OCTOBER 16, 2014

Here are the THREE big trends that communications professionals need to pay attention to closely, as they sharpen their skills to handle 21st century communications: Embracing Disruptive Technologies: Social, Mobile, Cloud, and Sensors. It’s not that you want to solely focus on the technology. The disruption is never-ending.

Big Data 250

Big Data Data Education Internal 250

Cision

NOVEMBER 11, 2016

Marijane Funess, a director at Crenshaw Communications for the past six years, pioneers a communications company uniquely positioned at the intersection of design and technology. Is your company prepared to deal with the growing technological marketplace needing some communications help? I started out in book PR in Los Angeles.

Communications 253

Communications Data Local Survey 253

Deirdre Breakenridge

DECEMBER 30, 2014

With the ability to take media “on the go” such as podcasts, and audio books, you can really make the best use of your down time. Technology Social media 2015 Goals New Year''s Resolutions Tech Testing Time Management' Maximize Your Down Time. Podcasts PR 2.0

Social Media 325

Social Media Meeting Course Community 325

Prowly

DECEMBER 17, 2024

Best suited for those who want to earn media coverage through creative storytelling, personalization, and the latest technology. Prowly is an all-in-one public relations management platform built for growth-oriented PR professionals. It is currently used by more than 7,000 people in over 70 countries!

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Comparison Software Tools Analytics 104

Stern + Associates

OCTOBER 26, 2023

There’s no doubt that advancements in artificial intelligence have pushed our society to the next level of technological breakthroughs. An entrepreneur and former philosophy professor, Blackman is captivated by the ethics of emerging technologies. Operationalizing data and AI ethics is not an easy task,” Blackman admits.

Ethics 133

Ethics Privacy Technology Government 133

Cision

DECEMBER 12, 2017

Following are more examples of creative subject lines that get great responses: Will Technology Vaporize Your Job? AME) and Adjunct Professor at NYU, is a best-selling author and internationally recognized book marketing and media relations expert. Are You Finding Fake Media Sickening? Is Your “Cold” More Than Just a Virus?

How To 279

How To Media Pitching Creativity 279

Deirdre Breakenridge

AUGUST 7, 2014

Technology allows us to work faster and work on multiple things at once. Just because you don’t see stacks and stacks of books and papers on our desk doesn’t mean we aren’t applying ourselves – we use the computer to pull up articles and use “Ctl + F5 to find key phases.” Technology is just getting faster and faster these days.

Blogging 269

Blogging Ethics Education Technology 269

Agility PR Solutions

JANUARY 3, 2021

My client at the time, a technology upstart looking to disrupt the corporate travel booking process, had high hopes for the show. I remember attending my first client tradeshow, a big travel industry event at the McCormick Place in Chicago. It had debuted its latest tech platform and secured numerous industry partnerships.

Trade Shows 157

Trade Shows Travel Corporate Technology 157

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. It’s a riveting story, and is part of a recently published book about Reddit – that itself being another tactic for differentiation. Write the book on it.

Brand 196

Brand Branding Reddit B2B 196

Onclusive

AUGUST 19, 2015

Subsequently, you will be pitched everything from Smucker’s new line of technologically-enhanced jams to book releases from a no-name author living in town you’ve never heard of either. One of the downsides to be a content creating machine is that, inevitably, you will be added to every media database on the planet.

Pitching 150

Pitching Technology Media How To 150

Cision

JUNE 28, 2016

He literally wrote the book on Twitter, created a #1 best-selling iPhone app, is a New York Times Bestselling author of 12 books, is leading the live video movement and, according to sources, he also finds time to sleep. But technology had to catch up with human nature. “ In 2016, live video seems like a no-brainer.

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Social Media Media Video Film 213

5W PR

DECEMBER 5, 2024

For instance, AI-powered chatbots can engage with guests in real-time, providing personalized assistance with bookings, inquiries, and special requests. The Future of AI in Hospitality Marketing As AI technology continues to evolve, its potential to revolutionize the hospitality industry is immense.

How To 78

How To Marketing Trends Data 78

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

It dates back to the days when authors would travel from city to city to promote a new book in a blitz of media interviews, or when celebrities push a film to 20 cities in an afternoon of local TV chats via satellite. It helps build relationships between a brand spokesperson and multiple journalists over a short period of time. Overprepare.

Media 207

Media Meeting Interviews Film 207

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. It’s the fifth book in the #FuturePRoof series curated and edited by my wife Sarah Waddington. COVID-19 has driven the adoption of technology. and digitally via Amazon Kindle priced £4.50.

Healthcare 131

Healthcare Privacy Print Community 131