Cision

JANUARY 10, 2018

If you haven’t set any, now is the time to start thinking of ways to improve your branding strategies to make 2018 your best year yet. Here are three awesome branding resolutions all marketing teams should consider in preparing themselves for 2018 and beyond. True branding starts from within. Narrow Down Your Niche.

Branding 254

Branding Brand Web Content Marketing 254

Agility PR Solutions

DECEMBER 1, 2021

Combining social media and digital public relations helps you leverage the strengths of both communication channels to create a memorable and distinctive brand. Social and digital PR can help you amplify growth by targeting the right audience, telling compelling stories, and finding the right people to promote your brand.

Digital PR 158

Digital PR Branding Brand Social Media 158

Agility PR Solutions

NOVEMBER 17, 2024

In an age where information travels at the speed of light, digital public relations has become a cornerstone for businesses of all sizes, particularly small brands striving for visibility in a crowded marketplace.

Digital PR 113

Digital PR Branding Brand Travel 113

Prowly

SEPTEMBER 12, 2018

Since consumer presence is primarily online these days, brands have to turn to these digital channels for their PR activities. The post Digital PR and SEO: The Power Team for Today’s PR Initiatives appeared first on Prowly Magazine.

SEO 199

SEO Digital PR Consumer Branding 199

Ronn Torossian

FEBRUARY 22, 2022

Healthcare PR is the use of communication tools, such as social media accounts, press releases, and traditional media pieces, to spread a message related to public health management or medicine. Digital PR has breathed new life into the healthcare industry by strengthening the visibility of hospital services.

Healthcare 195

Healthcare Digital PR Social Media Tools 195

Agility PR Solutions

MAY 5, 2021

To succeed, digital marketers and those who work in digital PR cannot rely on educated guesses anymore. They’ll have to stay abreast with marketing trends or face challenges associated with Digital Darwinism. The post 3 digital marketing trends brands can’t ignore in 2021 appeared first on Agility PR Solutions.

Trends 202

Trends Marketing Branding Brand 202

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

Do you work in digital PR? The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. In some ways PR hasn’t changed that much. We still prize earned media stories that appear in brand-name media outlets.

Digital PR 168

Digital PR SEO Storytelling Instagram 168

Agility PR Solutions

SEPTEMBER 7, 2023

A digital public relations ambassador is a person who represents and promotes a brand and its products or services through digital PR strategies such as acquiring high-quality backlinks and publishing content.

Digital PR 174

Digital PR Employee Strategy Branding 174

Agility PR Solutions

SEPTEMBER 7, 2020

Digital PR is an approach utilized to improve awareness of a brand using online techniques. Indeed, it is somehow similar to traditional PR in multiple ways. The post How digital PR can boost a brand’s presence appeared first on Agility PR Solutions.

Digital PR 158

Digital PR Branding Brand Analysis 158

Prowly

JULY 8, 2019

The key to PR is to focus on the relationships with your clients, powerful influencers, and even journalists. If you take the time to learn about their needs and concerns, your brand will gain loyal supporters. The post What Digital PR Strategies Are Still up to Date appeared first on Prowly Magazine.

Digital PR 178

Digital PR Strategy Branding Brand 178

Agility PR Solutions

JANUARY 31, 2021

To understand how to successfully combine digital PR with SEO for outstanding results, it is vital to know the main differences between these two areas. The post How to combine digital PR with SEO for outstanding results appeared first on Agility PR Solutions.

SEO 169

SEO Digital PR How To Agency 169

Agility PR Solutions

JANUARY 2, 2022

With the new year now upon us, it’s a great time for brands to look at potential trends in digital marketing and digital PR for 2022. The post 3 comms trends brands need to watch in 2022 appeared first on Agility PR Solutions. While no one can be […].

Trends 167

Trends Branding Brand Digital PR 167

Agility PR Solutions

AUGUST 2, 2021

There is always a lot to be learned from major marketing and digital PR campaigns. Although most of the marketing campaigns that are cited below are by brands that are already famous, it does not rule out the […]. The post Comms lessons learned from 4 brands’ marketing campaigns appeared first on Agility PR Solutions.

Branding 158

Branding Brand Marketing Digital PR 158

Prowly

APRIL 9, 2024

The evolution of Digital PR has been quite a journey, from the early 00s days of shifty SEO link-building tactics to today’s proud industry that delivers campaigns that help get your brand front of mind and at the top of Google.

Digital PR 151

Digital PR How To SEO Google 151

Agility PR Solutions

JUNE 28, 2021

Some marketing and digital PR strategies for marketing on Youtube: 1. The post 6 marketing strategies to boost your brand on YouTube appeared first on Agility PR Solutions. YouTube is a took which marketers should focus on. Research Determining a clear direction […].

YouTube 167

YouTube Strategy Branding Brand 167

The Proactive Report

FEBRUARY 17, 2023

Brand Awareness and Visibility In the digital age building brand awareness depends to a large degree on brand visibility. If your brand is not found online, your content and messaging is not seen by the people you want to engage with. What is the difference between brand affinity and trust?

Branding 130

Branding Brand Ethics Engineering 130

5W PR

DECEMBER 24, 2020

Digital PR is an online marketing approach that’s used to increase a brand’s awareness via internet-based strategies. While in many ways it’s similar to traditional PR, digital PR reaches a broader audience. That said: Why is digital PR important to your brand in 2021?

Digital PR 88

Digital PR Branding Brand Engineering 88

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

The Proactive Report

APRIL 17, 2017

Brands large and small are scrambling to keep up with the rapid convergence of the physical and the digital world. They use digital devices to find information and to make their lives easier. “The disappointment indicates a deep divide between corporate expectations and consumer appetite for digital applications.”

Branding 133

Branding Brand Digital PR Consumer 133

Agility PR Solutions

JULY 4, 2023

In the modern era, where digital platforms shape business strategies and community perceptions, a new key player has emerged: digital PR in earned media. The boundless landscapes of the digital world offer a vibrant playground for brands to express their voices, ideas, and narratives in unique ways.

Digital PR 158

Digital PR Media Community Strategy 158

Prowly

NOVEMBER 26, 2019

For your brand messaging and PR efforts to make an impact on your audience, you need to produce high-quality content that meets specific standards to support it. The post Digital PR in 2020: How to Incorporate SEO & Content Marketing into Your PR Strategy appeared first on Prowly Magazine.

SEO 163

SEO Content Marketing Digital PR Strategy 163

Agility PR Solutions

NOVEMBER 17, 2021

Today, we will be discussing why a recognizable logo is crucial for a business’s digital PR and how it […]. The post 7 reasons a recognizable logo is crucial for your brand’s digital PR appeared first on Agility PR Solutions.

Digital PR 167

Digital PR Company Analysis Branding 167

Buzzstream

SEPTEMBER 27, 2024

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals. This can be seen as a kind of newsjacking.

Digital PR 118

Digital PR Pitching Radio Google 118

Agility PR Solutions

AUGUST 8, 2024

Digital PR can significantly benefit businesses in various ways. By securing placements and […] The post 5 ways digital PR helps grow businesses appeared first on Agility PR Solutions.

Digital PR 109

Digital PR Social Media Blogging Branding 109

Agility PR Solutions

JUNE 3, 2020

Digital PR is an inseparable part of communicating in the digital age. While conventional PR is still being used to generate coverage and create a strong brand presence, the shift to digital means companies need to invest more in digital PR. Digital PR goes beyond newspaper and TV journalists.

Digital PR 123

Digital PR Newspapers Media Company 123

Agility PR Solutions

AUGUST 9, 2020

As brands and businesses continue to navigate the landscape created by the COVID crisis, it’s becoming increasingly clear that digital marketing and PR are crucial to connecting with consumers in a more digital-reliant world.

Digital PR 138

Digital PR Crisis Software Content Marketing 138

Agility PR Solutions

MAY 15, 2024

And given the modern digital age, it only makes sense to have a comprehensive digital PR strategy to promote your business. Without one, your brand identity may become incoherent and your reputation could spiral out of your control. Answer: almost never—and here’s why appeared first on Agility PR Solutions.

Digital PR 109

Digital PR Reputation Course Strategy 109

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. Digital PR content is not a sprint, it’s a marathon. There are many examples of digital campaigns: one was a toothpaste brand that targeted college kids.

Digital PR 100

Digital PR Corporate Groups Training 100

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. A strategic public relations campaign can build significant corporate and product brand value, especially over time. But it’s not a contest. A milestone event.

Marketing 310

Marketing Product Launch Corporate Viral 310

The Proactive Report

JANUARY 18, 2016

So the funnel now looks more like this: The best way to keep those first three layers of the funnel full is Digital PR: Brand awareness. Monitoring online conversations and content to gauge brand awareness. Developing a brand story. Brand Affinity. These are all PR activities. Blog posts.

Digital PR 100

Digital PR SEO Analysis Analytics 100

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach.

Digital PR 161

Digital PR Tools Pitching Film 161

PR Fuel

MARCH 23, 2024

The digital landscape is a bustling marketplace overflowing with brands vying for your attention. Read More The post Maximizing Media Coverage: How Digital PR Services Can Boost Your Visibility appeared first on eReleases. You launch a groundbreaking product, secure a dream partnership, or smash a company goal.

Digital PR 102

Digital PR Media Social Media Company 102

5W PR

FEBRUARY 27, 2020

While this is increasingly self-evident, many brands continue to struggle with how to measure the effectiveness of their digital PR campaigns. There are several different metrics brand managers, digital PR pros, and marketing reps can use to measure the performance of a digital marketing campaign.

Digital PR 88

Digital PR Measurement How To Tools 88

Prowly

MAY 6, 2022

Today it’s Michelle Garret, freelance writer and Digital PR consultant helping brands with just about every form of the written word […]. The post Prowly #PRChat with Michelle Garrett, Freelance Writer & Digital PR Consultant appeared first on Prowly Magazine.

Digital PR 104

Digital PR Industry Branding Brand 104

Buzzstream

NOVEMBER 19, 2024

Because of this, most brands are adopting the digital PR playbook to help boost their online presence, rankings, and overall brand awareness. Yet digital PRs can learn plenty from traditional PR. What is Digital PR? A big brand couldn’t expect to move the needle with a smaller budget.

Digital PR 71

Digital PR SEO Radio Guidelines 71

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Branding Brand SEO 62

Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83