NewsWhip

OCTOBER 30, 2024

We’ve gone from the early days of viral content driven by media organizations (think BuzzFeed and Upworthy) on one or two platforms, to today’s complex, multi-platform and multi-format environment where news pages, creators, brands, and blogs are all competing for a user’s split-second of attention.

Tools 78

Tools Reddit Viral Instagram 78

5W PR

MAY 2, 2023

Reddit Reddit is a platform for companies to connect with their audience through subreddits. Reddit offers targeting options, such as subreddits, location, and interests. Knowing the cost and budget ahead of time can help brands make an informed decision about which platforms are the most cost-efficient.

Advertising 97

Advertising Advertising Social Media Reddit 97

Communications Conversations

NOVEMBER 8, 2018

I’d like to cast the spotlight on them for a moment and talk about the existing audiences you’ll find there, and the potential uses for brands (and which types of brands might find them most helpful). So, this is a great place for brands to establish authority by simply answering customer questions. Why Reddit?

Social Media 121

Social Media Reddit Pinterest Communications 121

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.

Reddit 183

Reddit Software B2B Technology 183

Prowly

MARCH 4, 2025

When that happens, trust is quickly broken, and your brand, company, and even you risk serious reputational damage. Data-driven PR is the practice of using analytics, audience insights, previous campaign statistics, and other performance metrics to inform decisions that impact messaging, branding, and story angles.

Trends 104

Trends Reddit Pitching Data 104

The Proactive Report

SEPTEMBER 25, 2014

Reddit is used by only 3% of the U.S. If your brand is involved in a major news item it will be vital to know what is being said by whom on which channel in real-time. Post your news to Facebook, YouTube, Twitter and Reddit. Next is Twitter. population, but getting news there is a major draw–62% have gotten news from the site.

Social Media 184

Social Media Reddit Media Facebook 184

NewsWhip

OCTOBER 21, 2020

According to Gartner’s 2020 survey , CMOs, who once sought brand awareness above all else, now seek positive brand perception and trust. They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. Announcing the NewsWhip x Reddit Partnership.

Crisis 158

Crisis Reddit Reputation Tools 158

Prohibition

AUGUST 7, 2024

Reddit Misinformation With the US election upcoming, Reddit has announced major changes to help combat the circulation of misinformation regarding the election and protect the integrity of the platform. A majority of the tactics being implemented are standard AI processing tools, similar to ones used by Meta to combat misinformation.

Reddit 62

Reddit Social Media Media Comparison 62

NewsWhip

OCTOBER 24, 2023

Regular readers will know that we frequently cover the top content mentioning Fortune 100 brands, but this month and going forward we’re going to expand the scope of this analysis a little. If you’d like to find out more about how you can monitor your brand, check out our networks here.

Reddit 78

Reddit Brand Branding Film 78

Contently - Strategy

JULY 30, 2024

This is somewhat remarkable when trust in traditional media is at an all-time low — and trust in brands isn’t far behind. It’s the kind of word-of-mouth advocacy brands often spend years trying to achieve. In a “did not have that on my 2024 bingo card” moment, Reddit is actually reporting record levels of trust.

Brand 83

Brand Branding Reddit SEO 83

MaccaPR

JANUARY 13, 2025

In the era of AI, though, brand authenticity is crucial. Additionally, disclosing the use of AI tools and AI-generated content allows brands to maintain authenticity while still benefiting from AI technologies. One major benefit to newsletters: they give creators and brands a direct, algorithm-free way to engage with people.

Crisis Management 62

Crisis Management Crisis Social Media Reddit 62

Prowly

JANUARY 29, 2025

Whether you're a one-person PR team or managing global brand reputation, we'll help you: pick the right tool without getting overwhelmed by features you'll never use use the free trials to their fullest understand what to look for in a tool and why PREVENT CRISES & SLEEP TIGHT What is a crisis management tool?

Crisis Management 104

Crisis Management Comparison Software Crisis 104

Prohibition

OCTOBER 30, 2024

Reddit users and revenue boom Reddit has recently published its third performance report, outlining significant growth in usage and revenue during Q3. Reddit is by no means a new platform, having been created in 2005, yet it seems to only be gaining in relevancy just now. The amount of Daily Active Unique’s (DAUq) averaged 97.2

Reddit 62

Reddit Social Media Film Media 62

The Proactive Report

OCTOBER 30, 2023

Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.” For example, if you are the CRM software space, is your brand mentioned in articles about new CRM features or comparisons of CRM systems?

Trends 182

Trends Marketing Wikipedia Reddit 182

Cision

SEPTEMBER 26, 2017

Long are the days when producing a low or average quality content was enough to raise the awareness and make brands visible. Marketers need to ensure that they create content that will not only keep the target audience hooked, but also engage a new audience that is not directly connected to the brand. Growing Competition.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., Our team is entirely focused on making things as engaging on social as possible and getting traffic to sites but also getting our brands out there,” she says. If there’s one thing Reach Plc has, it’s, well, reach. Unique analytics.

Reddit 158

Reddit Viral Analytics Social Media 158

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Be true to your brand.

Instagram 159

Instagram Reddit Transportation Creativity 159

NewsWhip

MARCH 23, 2023

We took a look at brands using AI to their advantage, as well some organizations that haven’t been as lucky, and how the public have reacted to those developments. Brands benefiting from AI Obviously AI can be a contentious subject, but many brands are taking advantage of its efficiency. Air Force Test Pilot School (15.3k).

Brand 78

Brand Branding Film Technology 78

Onclusive

NOVEMBER 8, 2023

Measurement of Impact: Some impacts of PR coverage are qualitative, such as brand sentiment, perception, and reputation. Beyond digital media, a solution such as Onclusive’s media monitoring tool will track your brand across social channels. Quantifying these concepts as metrics can be difficult and subjective.

How To 195

How To Tools Analytics Data 195

Onclusive

NOVEMBER 8, 2023

Measurement of Impact: Some impacts of PR coverage are qualitative, such as brand sentiment, perception, and reputation. Beyond digital media, a solution such as Onclusive’s media monitoring tool will track your brand across social channels. Quantifying these concepts as metrics can be difficult and subjective.

How To 195

How To Tools Analytics Data 195

Stephen Waddington

SEPTEMBER 4, 2020

The upload feature enables a brand to create a bespoke panel based on social profiles such as customers or prospects. Data integrity and use cases Brandwatch collects author data from sources including: 4Chan, Amazon, Facebook (owned channels), Instagram (owned channels and pre-December 2018), Reddit, Sherdog, Tumblr, Twitter and Yahoo!

Groups 140

Groups Tools Reddit Web 140

NewsWhip

MAY 12, 2021

How PepsiCo’s Creators League transforms trends into brand activations. Turning insights into brand content | 8:18-9:58. Exploring different platforms: TikTok, Clubhouse, and Reddit | 17:28-20:06. And, I think progressing in that role, I started to not just look at brand conversations, right? Watch webinar.

Trends 78

Trends Brand Branding Reddit 78

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter.

B2B 170

B2B How To Instagram Reddit 170

Flack's Revenge

FEBRUARY 16, 2017

If they don’t, their brands and reputations (and hence businesses) will take a beating. Reddit’s r/news/world Community used a Series of Nudges to Push Users to Fact-check News. I completely disagree. No one wants to spend time in places where there is lots of junk. Who Should Judge Truth?

Reddit 168

Reddit Government Google System 168

Business Wire

MARCH 20, 2018

The most popular tools for identifying trends and measuring impact of published content include Google Analytics, Chartbeat, NewsWhip, Google Trends, Reddit and Twitter. On the other hand, Shieber advocated using Reddit for both content amplification, inbound traffic and story leads.

Reddit 160

Reddit Media Analytics Trends 160

Business Wire

FEBRUARY 1, 2017

BizWireTV shines a light on innovative technology and disruptive brands and the new season will reflect the evolving media landscape. The idea for the segment stemmed from the wide reach garnered by BizWireTV, as the show has received 7 million views in its first year and covered over 1,000 client stories.

Reddit 150

Reddit Video YouTube Mobile 150

ImPRessions - Crenshaw Communications

JANUARY 16, 2019

You have to — either for research, to promote clients, for personal branding, or to connect with journalists. For tech brands interested in a unique marketing channel, it’s also ripe with potential. At one point it was a platform for image hosting, and the social piece grew out of that years later, popularized through Reddit.

Reddit 136

Reddit Video Social Media Groups 136

Communications Conversations

MAY 23, 2022

In fact, according to the data in the report, it appears most companies are using social listening in a minimal way to track brand mentions and brand sentiment. There’s so much opportunity here for brands. And it’s a huge miss for brands. What about Reddit? Companies are leaving a lot on the table here.

Company 137

Company Reddit Employee Facebook 137

NewsWhip

FEBRUARY 25, 2025

GAMINGBible, one of LADbible’s vertical brands, found that their gaming audience also had a strong appetite for specific types of TV and film content. Reddit might provide ground-level conversations, while TikTok offers trending perspectives, and Facebook hosts more established community discussions.

Reddit 78

Reddit Community Film Sports 78

Prohibition

FEBRUARY 9, 2022

Do you also run a brand online? Are you also facing difficulties in tracking the progress of your brand’s growth and figuring out what the social media marketing campaigns are doing for you? no one can ignore the importance of social media and the number of customers it can bring to your brand. In the time of Web 3.0,

Brand 62

Brand Branding Social Media Reddit 62

Buzzstream

JANUARY 8, 2025

Therefore, there has been a shift in how brands and agencies are thinking about building links. ” One of the brands making this switch has been Clearlink. Sage recommends including brand awareness metrics, media coverage, unlinked mentions, and audience engagement (e.g., We do the same thing with telco brands.

Digital PR 62

Digital PR Google Comparison SEO 62

Waxing UnLyrical

APRIL 30, 2013

” 3) Without asking or anyone else knowing, Susan’s friend’s boyfriend saw the picture, thought it was funny, uploaded it to Imgur, and posted it to Reddit. Here are some screen captures from the conversation with PreventDisease.com (this conversation was before we traced the original image back to Reddit/Imgur).

Social Media 111

Social Media Reddit Media Facebook 111

Communications Conversations

JUNE 5, 2018

That’s more users than Reddit, Twitter, Tumblr and LinkedIn. This gives brands the ability to drive traffic to owned web properties and sites. Let me get this straight: more people are using Instagram Stories, users are spending more time there, and Instagram is making the platform more attractive for brands to play there.

Instagram 68

Instagram Brand Branding Reddit 68

PR in High Definition

AUGUST 29, 2017

But a recent trend has seen fake news begin to target brands. Lies tend to travel much faster than the truth, and fake news is designed to travel quickly through the internet, meaning brands need to be switched onto the threat these lies present to the business. The role of community management and social listening.

Reputation 54

Reputation Brand Branding Reddit 54

Sword and the Script

OCTOBER 3, 2023

The classic BuzzSumo tool will also allow you to analyze the reporter’s activity such as: Number of articles created on topic; Total engagement of articles on topic; Recency of published content; Facebook, Twitter, Pinterest, and Reddit engagement; and Number of links driven. Quick copy polishing and captivating headline generation.

Analysis 173

Analysis Tools SMB Software 173

Mark My Words

FEBRUARY 14, 2024

Reddit The Sun posted a video on Youtube (link below) of PR expert, Mark Borkowski, talking about what the Harkles are doing wrong and what lies ahead for them. For those who don’t want to watch it because it’s kinda long, I summarized it below (it’s not verbatim).

Reddit 60

Reddit YouTube Brand Branding 60

Sword and the Script

JUNE 4, 2019

This entry stems from an article on CNBC that I just happened to catch: “Stacy Jones, CEO of marketing company Hollywood Branded, put the estimated value of all the buzz at $2.3 To do that, you need a strong brand story.”. c) Reddit 101 for PR pros via Muck Rack. Reddit is a different beast than other social media platforms.

Software 117

Software Reddit Marketing Survey 117