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Brands, Here’s How to Captivate Consumers in the Age of Distraction

Cision

After surveying 2,000 adults to test their attention spans, Microsoft found that technology, social media, and the large volume of media people consume daily is linked to their inability to focus for extended periods of time. The implication, of course, is that consumers are less likely to absorb the marketing messages we’re deploying.

Consumer 243
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Social Media Strategies for Alcohol Brands: Staying Compliant and Creative

5W PR

Social media has revolutionized the way alcohol brands connect with consumers. It offers a powerful platform to build brand awareness, engage with audiences, and ultimately drive sales. However, navigating the complex regulatory landscape while maintaining creative integrity is a delicate balancing act.

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Consumer Preferences in CPG: How to Leverage Personalization for Growth

5W PR

The consumer packaged goods (CPG) industry is undergoing a rapid transformation driven by evolving consumer preferences and technological advancements. As consumers become increasingly discerning, seeking personalized experiences and sustainable products, CPG companies must adapt their strategies to stay competitive.

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Consumer Preferences in CPG: How to Leverage Personalization for Growth

5W PR

The consumer packaged goods (CPG) industry is undergoing a rapid transformation driven by evolving consumer preferences and technological advancements. As consumers become increasingly discerning, seeking personalized experiences and sustainable products, CPG companies must adapt their strategies to stay competitive.

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5 stellar big-brand food and beverage digital campaigns of 2025, including McDonald’s and Coca-Cola

Agility PR Solutions

In the fast-evolving world of digital marketing, the food and beverage industry has consistently been at the forefront, leveraging creative strategies and innovative technologies to capture the attention of consumers.

Branding 105
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8 innovative guerrilla marketing ideas to make your brand stand out

Agility PR Solutions

In today’s fast-paced and fiercely competitive marketplace, capturing the attention of consumers amidst the noise of countless brands vying for their attention has become an increasingly daunting challenge.

Branding 105
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Half of consumers say a company’s website design is crucial to their opinion of that brand

Agility PR Solutions

The post Half of consumers say a company’s website design is crucial to their opinion of that brand appeared first on Agility PR Solutions.

Consumer 176