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Global PR campaigns: How to prepare your team for international media tours and events

Agility PR Solutions

The trend among brands is to establish global operations through international events participation, global media relations development and coordinated cross-border campaigns. The global connection between businesses has expanded PR activities beyond borders.

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International Women’s Day: When Good PR Backfires

ImPRessions - Crenshaw Communications

The tweet that launched a whopper of a PR backlash for Burger King on International Women’s Day wasn’t really that bad. Other brands, from rival McDonald’s to MTV, performed similar stunts by turning the “M” in their logo upside down to a “W” for women. A meaty program still backfired.

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8 Tips for Maximizing Your International Press Release | Business Wire Blog

Business Wire

But increasing brand visibility in unfamiliar markets is not always easy. With a click, we can purchase goods made next door or halfway around the world. For many companies, this provides exciting opportunities to enter into new markets faster than ever before.

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For Chinese Enterprises and Startup Entrepreneurs, How to Pitch International Business Press | Business Wire Blog

Business Wire

At the same time, they are eager to establish their popularity and reputation overseas and enhance their brand and product image. Therefore, reporting through influential international business media is generally recognized as one of the most effective ways.

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Managing Pr For International Defense Tech Contracts

5W PR

Managing public relations for international defense technology contracts requires careful consideration of multiple factors, from cultural sensitivities to regulatory compliance. According to a 2022 study by PwC, 78% of global defense companies identified cultural adaptation as a critical factor in successful international contracts.

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The Importance of Gender Equity for Your Brand – International Women’s Day

Onclusive

In celebration of International Women’s Day, we’ve looked at coverage of gender topics across social media , and how you can tailor your comms to be part of the conversation. International Women’s Day Public Relations International Women’s Day celebrates the social, economic and political achievements of women around the world.

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5 Best Practices for Internal Communications In the Wake of the SVB Crisis

Ronn Torossian

In today’s fast-paced and interconnected world, a PR crisis can happen to any brand, no matter how big or small. In times of crisis, internal communication is crucial for brands to ensure that their employees are well-informed, and aligned, and can support the company’s efforts to manage the situation.