Cision

JUNE 7, 2017

How to Earn Brand Recognition. After several email and phone interviews, I was selected to go to Chicago, appear on the show and compete on Steve Harvey’s Top Inventor segment. With that I mean guest blogging on high-ranking sites, engaging with influencers and being covered in the media. It’s a game-changer!

Google 319

Google Reputation How To Television 319

Cision

OCTOBER 6, 2016

brand promise. In this interview, Al discusses how to create communication for different countries, how communication has rapidly evolved with technological change and what the critical skills are that all communicators need. What do you think are the biggest communication mistakes brands make?

Storytelling 308

Storytelling Local Airlines Technology 308

Polaris

DECEMBER 5, 2014

Guitar Center’s YouTube channel beat out hundreds of leading brands, including Target, Four Seasons and General Electric, to snag the Project of the Year award at Content Marketing Institute’s 2014 Content Marketing Awards. billion company that manages several retail brands, including Musician’s Friend and Guitar Center.

Content Marketing 242

Content Marketing Storytelling Marketing YouTube 242

Bianchi Biz Blog

SEPTEMBER 23, 2024

I am the managing editor of Automoblog and the host and producer of the AutoVision News Radio podcast. I’m also the host of AutoSens and InCabin Insights, an interview series that coincides with our yearly AutoSens and InCabin conferences in Europe, China, and the United States. Can you tell us a little about your podcast?

Radio 97

Radio Automotive Meeting Interviews 97

ImPRessions - Crenshaw Communications

MARCH 8, 2016

Like a radio broadcast, podcasts have a producer or two who make editorial decisions on what to include. Many of the rules for pitching a conventional radio producer also apply to pitching a podcast, but there are some subtle differences. Can you “see” the story on the radio? Start by asking these key questions.

Pitching 159

Pitching Radio Training Interviews 159

MaccaPR

JUNE 8, 2017

If you’re a Minnesota public relations professional seeking to boost the presence of your company’s lead executive, is there a more coveted spot on Twin Cities radio than News & Views with Roshini Rajkumar on WCCO Radio? In this age of blogs, podcasts, Instagram and YouTube, are radio talk shows still relevant?

Radio 89

Radio Instagram Pitching Interviews 89

PR for Anyone

SEPTEMBER 8, 2021

Always be prepared for your media interview. Know who is interviewing you. By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! PR FOR ANYONE.

Television 221

Television Pitching Interviews Radio 221

Remote PR Jobs

SEPTEMBER 25, 2023

But when it comes to being interview-ready, public relations pros sometimes shy away from being confident spokespeople. Moreover, when it comes to prepping their clients for that big interview, many communicators find themselves outsourcing their media training to an expert. That's just one of the PR disciplines where Jennifer R.

Interviews 100

Interviews Media Media Training Training 100

5W PR

NOVEMBER 6, 2024

Common objectives include awareness, which means increasing brand recognition and awareness of the game. Traditional media like newspapers, magazines, radio, and television can sometimes be useful. Setting Clear Marketing Objectives Before launching the campaign, establish clear and measurable objectives.

Video 78

Video How To Marketing Television 78

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75

Radio Television Media Local 75

Deirdre Breakenridge

JULY 22, 2019

They’re listening to the radio and tuning into podcasts. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. The social media numbers continue to grow. But, what does this take?

Social Media 177

Social Media Media Interviews Instagram 177

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Prepare your spokesperson for virtual interviews. Roshini Rajkumar, WCCO Radio. Ohhh—heavens, yes! She cautions that some out-of-studio connections (e.g.,

Interviews 71

Interviews Skype Radio Pitching 71

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. What’s not safe is ignoring social conversations, especially those related to your brand and category. Interestingly, brands that take a stand, even a controversial one, are generally way ahead of those that sit on the sidelines. He’s an impressive guy. Absolutely.

Social Media 149

Social Media Marketing Media B2B 149

Flack's Revenge

OCTOBER 4, 2017

I was in a Seinfeld state of mind, having just watched (and loved) his new Netflix special Jerry before Seinfeld ; and was thrilled to hear him being interviewed by Howard Stern on Sirius radio. Stern is another uniquely NY comic personality who I’ve loved to listen to over the years, since his days on NBC talk radio in the 80s).

Radio 120

Radio Interviews Writing Pitching 120

Communications Conversations

DECEMBER 11, 2020

Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. If you interviewed with multiple people via video, did you feel that was easier or tougher than doing it in person? Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. As the brand or PR agency behind the media tour, you will be driving the action. Your Pitch Team.

Media 120

Media Television Pharmaceuticals Radio 120

NewsWhip

NOVEMBER 11, 2021

For brands, celebrity spokespeople are a time-honored tradition, with endorsements from athletes, actors, and celebrities a key part of marketing efforts for decades. Let’s take a look at how a brand like State Farm could make sure they’re up to date with what their partners are saying that may affect reputation.

Reputation 78

Reputation Branding Brand Reddit 78

NewsWhip

OCTOBER 28, 2022

It was their job to try and crash-land the Adidas brand after Kanye West’s partnership sent their reputation into a tailspin. . The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media. The Story in a Nutshell . Rule 1: Be Truthful.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

PR in High Definition

JANUARY 17, 2017

Facebook has spotted this trend and has sought to develop a new platform for brands to reach their audience, Facebook Live Audio. Facebook hopes that brands will use Facebook Live Audio for book readings, interviews and of course talk radio, bringing low-bandwidth, real-time audio broadcast content to news feeds and Facebook pages.

Radio 48

Radio Facebook Tools Social Media 48

Maxim Behar

JANUARY 20, 2025

Then, I started sending this song to all American radio stations to spark their interest. At one point, one of the radio stations, Hot21, their editor responded, saying he really liked the song and started broadcasting it. Bulgaria needs a better image and branding. You can listen to the interview here. Photo: BTA

Radio 64

Radio Facebook Video Course 64

Waxing UnLyrical

MAY 27, 2011

I have a client – a gourmet dessert brand – that considers me its Director of Marketing. So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. Here’s what we were looking for and tips on rocking the interview: 1.

Branding 76

Branding Brand Local Interviews 76

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. And it also features interviews with reporters to help readers gain a better understanding of how this kind of reporting impacts them. The Muse addresses all aspects of work and career life. Better Writing Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Cision

AUGUST 4, 2015

Details of an NBC “Today Show” interview with President Obama were released on Sunday, February 1 in which he categorically said people should vaccinate their children. “The On that Monday, Rand Paul addressed questions on the subject when he appeared on a morning radio interview. From Safety to Parents Rights.

Radio 120

Radio Interviews Print Travel 120

PR Insiders

JULY 12, 2021

Did you hear that interview on the radio or on a podcast? The digital world has given all of us different and often better options for how we get our news, how we share it with others, and for those of you promoting your brands, how you and the media connect with each other. Think about TV interviews as just one example.

Print 78

Print Newspapers Media Skype 78

Buzzstream

JANUARY 8, 2025

Therefore, there has been a shift in how brands and agencies are thinking about building links. ” One of the brands making this switch has been Clearlink. Sage recommends including brand awareness metrics, media coverage, unlinked mentions, and audience engagement (e.g., We do the same thing with telco brands.

Digital PR 62

Digital PR Google Comparison SEO 62

Bianchi Biz Blog

SEPTEMBER 5, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Marketing 100

Marketing Radio Automotive Television 100

Critical Mention

AUGUST 29, 2019

Public relations is a great way to help build your brand. If your organization already has an established brand, consider yourself lucky, as you don’t have to build it from scratch. . At the same time, managing PR can be tricky, even for established brands. Who you know can play a big role in building your brand.

Company 81

Company Branding Brand B2C 81

Deirdre Breakenridge

NOVEMBER 8, 2015

. – develop Kickstarter Reward content that would not only incent people to donate, but would also represent the brand and tone of the film. Meme’s used quotes snagged from the interview transcripts and key marketing messaging. She kept the entire team on schedule and phoned us individually to check in with us.

Film 150

Film Social Media Video Writing 150

Sword and the Script

JULY 2, 2024

looking for mentions of brands, cutting them out, tagging them and mailing them to clients like our office. In an interview when news of this first broke a couple of weeks ago, Burrelles President Cathy Del Colle the company had experienced declining sales in print monitoring for the last 15 years – and in tandem with the newspaper business.

Print 158

Print Newspapers Google B2B 158

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. The timely inclusion of topical news hooks maximizes a brand’s media coverage. Limit Branding On-Set.

Media 68

Media Radio Travel Interviews 68

Cision

AUGUST 20, 2015

If you plan to interview people who aren’t sitting next to you, you’ll also need Skype or other VoiP to conduct phone interviews. A: Mack Collier’s Fan-Damn-Tastic Marketing Show is recorded on a Dell laptop using the very same mic I use (Rode Podcaster), and Nick Westergaard’s set-up for On Brand is very similar to mine, as well.

Skype 120

Skype Software Analytics Interviews 120

PR Insiders

APRIL 13, 2021

I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. I know how valuable PR can be for building your brand, so it’s important to be an informed shopper. Hire a firm that specializes in the right media for you.

Radio 78

Radio How To Public Affairs Print 78

Buzzstream

SEPTEMBER 27, 2024

Tactic 1: Connect Your Brand to the Election “What I would recommend is where possible, to try to have some quiet time from large campaign launches and where it suits the brands you’re working with lean into the election. Brainstorm Connections to Your Brand AI is my favorite brainstorming buddy. Here’s how to do it.

Digital PR 118

Digital PR Pitching Radio Google 118

Cision

FEBRUARY 2, 2016

In this interview, she discusses the agency’s emphasis on measurable results, the recent Kraft Heinz Company account win and why it’s important to have experience in a variety of PR specialties. I understand Golin was recently chosen to handle consumer PR for Kraft Heinz Company’s UK brands. What do you have planned for them?

Hotels 120

Hotels Agency Radio Measurement 120

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes One of the biggest struggles faced by marketers today is how to balance new media (digital and social) with traditional media (TV, radio, print). Unlike TV, radio or print, PR has evolved and is as relevant, if not more relevant, today than it was 20 years ago.

Media 100

Media Print Radio Consumer 100

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Ira Glass, one of our nation’s most celebrated storytellers and host of the popular radio show “This American Life,” says, “Great stories happen to those who can tell them.” Branded content provider Brainjolt has proven how successful heart-tugging tales can be with their popular series Happiness Heroes.

Storytelling 149

Storytelling Data Insurance Insurance 149

PRSay

JUNE 28, 2018

Listen to radio programs and podcasts. When it comes to generating new ideas, one of the most effective actions we can take is to interview customers, clients, vendors, investors, and whoever has a stake in the brand. Ultimately, such questions will inspire and uncover new details in the brand experience. Read books.

Exercises 101

Exercises Creativity Radio Resources 101