NewsWhip

OCTOBER 21, 2020

According to Gartner’s 2020 survey , CMOs, who once sought brand awareness above all else, now seek positive brand perception and trust. They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. Announcing the NewsWhip x Reddit Partnership.

Crisis 158

Crisis Reddit Reputation Tools 158

Buzzstream

OCTOBER 23, 2024

I recently saw Alex publish a fantastic LinkedIn post about why every SEO should study branding. (It’s Big brands are winning. So, SEOs need to think differently about how we build and work with brands. Instead of working in a silo, we need to work together to build brand awareness outside of just Google.

SEO 62

SEO Study Brand Branding 62

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. In an urgent situation, access to trending topics and the ability to use hashtags can amplify the reach and impact of crisis communication efforts.

B2B 170

B2B How To Instagram Reddit 170

Flack's Revenge

FEBRUARY 16, 2017

If they don’t, their brands and reputations (and hence businesses) will take a beating. Reddit’s r/news/world Community used a Series of Nudges to Push Users to Fact-check News. I completely disagree. No one wants to spend time in places where there is lots of junk. Who Should Judge Truth?

Reddit 168

Reddit Government Google System 168

MaccaPR

JANUARY 13, 2025

In the era of AI, though, brand authenticity is crucial. Additionally, disclosing the use of AI tools and AI-generated content allows brands to maintain authenticity while still benefiting from AI technologies. One major benefit to newsletters: they give creators and brands a direct, algorithm-free way to engage with people.

Crisis Management 62

Crisis Management Crisis Social Media Reddit 62

Sword and the Script

OCTOBER 3, 2023

The classic BuzzSumo tool will also allow you to analyze the reporter’s activity such as: Number of articles created on topic; Total engagement of articles on topic; Recency of published content; Facebook, Twitter, Pinterest, and Reddit engagement; and Number of links driven. Meltwater gamifies customer community.

Analysis 173

Analysis Tools SMB Software 173

NewsWhip

OCTOBER 24, 2023

Regular readers will know that we frequently cover the top content mentioning Fortune 100 brands, but this month and going forward we’re going to expand the scope of this analysis a little. The former NBA star has his fingers in all sorts of pies, most recently as a high-profile spokesperson for Papa John’s (…pizza pies… geddit?!).

Reddit 78

Reddit Brand Branding Film 78

Waxing UnLyrical

APRIL 30, 2013

I love the collaborative energy, thoughts and community. ” 3) Without asking or anyone else knowing, Susan’s friend’s boyfriend saw the picture, thought it was funny, uploaded it to Imgur, and posted it to Reddit. Guest post by Jenelle Conner. I am a social media advocate. It’s where I work. No harm intended.

Social Media 111

Social Media Reddit Media Facebook 111

NewsWhip

MAY 12, 2021

How PepsiCo’s Creators League transforms trends into brand activations. Turning insights into brand content | 8:18-9:58. Exploring different platforms: TikTok, Clubhouse, and Reddit | 17:28-20:06. And, I think progressing in that role, I started to not just look at brand conversations, right? Watch webinar.

Trends 78

Trends Brand Branding Reddit 78

Sword and the Script

OCTOBER 1, 2024

It covers August and September as news from the PR software community has been slow recently. The new feature will also match a brand “voice.” Today, we can’t imagine life without it. We’re headed in that direction with generative AI too. And now onward with this month’s PR tech sum.

Publicity 156

Publicity Software Google Reddit 156

PR in High Definition

AUGUST 29, 2017

But a recent trend has seen fake news begin to target brands. Lies tend to travel much faster than the truth, and fake news is designed to travel quickly through the internet, meaning brands need to be switched onto the threat these lies present to the business. The role of community management and social listening.

Reputation 54

Reputation Brand Branding Reddit 54

NewsWhip

FEBRUARY 19, 2021

Brand reputation, intellectual property, and contractual rights comprise the three most valuable intangibles in company valuations today – and intangibles comprise the vast majority of value in large corporations. . Ads where the brand hero drives off into the sunset. . No More Heroes Any More. understand .

Reputation 88

Reputation Social Media Reddit Media 88

Prohibition

JUNE 17, 2021

To combat this and drive brands to use the platform more regularly, TikTok created the Business Creative Hub. Reddit set to launch Reddit Talks. Previously on Reddit the only way to communicate with a community or subreddit, was through standard posts and livestreaming.

Social Media 62

Social Media Reddit Trends Pinterest 62

NewsWhip

OCTOBER 25, 2023

With a global community of more than 985 million professio nals and more than 67 million Company Pages, LinkedIn is the platform for work conversations. From today, NewsWhip users will be able to spot trends and find story ideas by accessing the most viewed Company Page posts in many work topics on LinkedIn.

LinkedIn 97

LinkedIn Trends Company Reddit 97

Buzzstream

FEBRUARY 13, 2025

Quick Background: How AI Models Use Publisher Content Generally speaking, AI technologies train their Large Language Models (LLMs) through a mix of data, everything from combing Reddit posts to written books to scraping blogs and news publications. Postmedia The GrowthOp Postmedia Healthing.ca Postmedia Remembering.ca

SEO 62

SEO Journalism Radio Google 62

Prohibition

FEBRUARY 9, 2022

Do you also run a brand online? Are you also facing difficulties in tracking the progress of your brand’s growth and figuring out what the social media marketing campaigns are doing for you? no one can ignore the importance of social media and the number of customers it can bring to your brand. In the time of Web 3.0,

Brand 62

Brand Branding Social Media Reddit 62

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Community 40

Community Measurement Reddit Google 40

Buzzstream

JANUARY 8, 2025

Therefore, there has been a shift in how brands and agencies are thinking about building links. ” One of the brands making this switch has been Clearlink. Sage recommends including brand awareness metrics, media coverage, unlinked mentions, and audience engagement (e.g., We do the same thing with telco brands.

Digital PR 62

Digital PR Google Comparison SEO 62

Presspage

JULY 5, 2017

” When looking into the solution that PressPage offered them, it seemed like a good fit: “We had strict brand guidelines and security guidelines, but all of those requirements were dealt with really professionally.” ” Migrating seven years of history.

Guidelines 97

Guidelines Reddit Training Social Media 97

NewsWhip

JULY 20, 2022

But since the digital tsunami that has taken over society began some 20 years ago, brands have had to adapt and become much more cognizant of how they’re viewed and talked about on the web. Whether that be in a published article or a single tweet thread, one poor mention can make or break a brand’s reputation. .

Media 78

Media Reddit Reputation Web 78

Sword and the Script

JANUARY 24, 2023

Understanding the unique characteristics of owned, shared, earned and paid media helps marketing and communications professionals consider how to weave these together to best execute an overall strategy A couple years ago, a startup founder and CEO approached me about PR and marketing consulting services. largely centers around advertising.

Media 106

Media Advertising Advertising Print 106

Stephen Waddington

JULY 26, 2017

The skills of a team have developed to include: listening and monitoring; creative; content development; production; community management; and media relations. A variety of tools including BrandWatch, Google Hot Search Trends, NewsWhip and Reddit, are used to spot relevant stories from the geographic region or market sector.

How To 84

How To Media Reddit Pitching 84

Contently - Strategy

OCTOBER 18, 2022

Social media and niche communities like r/SkincareAddiction or r/nutrition. Use a social listening tool like Hootsuite to track brand mentions online and never miss a public review about your brand. Services like GummySearch also make it ridiculously easy to tap into conversations about your brand on Reddit.

B2B 127

B2B Company Survey Enterprise 127

Karen Freberg

FEBRUARY 8, 2021

I am very grateful to Talkwalker for providing free access to their dashboard for users to see what is trending, and which brands “won” the social media conversation. It’s interesting to see which brands had the most positive sentiment, and which ones did not. You do not need a lot of time to create a win.

Social Media 104

Social Media Trends Media Reddit 104

Sword and the Script

JUNE 3, 2020

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” The company also says it has doubled “the amount of content from Reddit” for media monitoring. But I did watch, listen and read.

Product Launch 109

Product Launch Banking Survey Pharmaceuticals 109

Prakkypedia

OCTOBER 24, 2018

Journalists are responsible for building their own brands. Platforms such as Facebook, Twitter, Reddit, LinkedIn and so on have enabled journalists to use social media to build their own brand, to inhabit online communities and find news and news sources, and to be more accessible to news tips from the public.

Journalism 69

Journalism Reddit Newspapers Government 69

Karen Freberg

JUNE 26, 2022

Just waiting to see if the lightening bolts from the academic community will come down. I would have to say that reddit did this very well in their experience and activation at Cannes Lions. For educators and students, this is a great example of what a brand can do to translate what they have been doing online to the physical world.

Conference 97

Conference Pinterest Hotels Nonprofit 97

NewsWhip

FEBRUARY 23, 2023

It can be difficult for brands to know what to do with real-time media monitoring data even when they have it. Preparation is key when it comes to a crisis — knowing what’s important to your brand and business and having the necessary dashboards built in advance beforehand is critical to getting ahead of any future issue.

Crisis 78

Crisis Data Reddit Analytics 78

Sword and the Script

SEPTEMBER 19, 2022

This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.”

Survey 82

Survey Corporate Communications Financial 82

Contently - Strategy

SEPTEMBER 27, 2023

While navigating them might require extra effort and courage, the rewards can be substantial, opening doors to vibrant, engaged communities that interact with content in ways previously unimagined. Brands can leverage the tool to address negative sentiments, responding directly to concerns and shaping a positive narrative.

Content Marketing 52

Content Marketing Storytelling Technology Fashion 52

Flatiron Communications

APRIL 13, 2021

How the Explosion in News Creators impact Communications Pros. The ability to profit from a personal news brand through the creation and distribution of original content has gotten even easier. “We The Information is considered one of the most influential tech news media brands today, constantly breaking big stories.

Media 41

Media Journalism Reddit Pitching 41

Buzzstream

SEPTEMBER 4, 2024

So of course you’ve got onsite copy hosted on your client’s website or your brand’s website, but then core, deal there is to bring customers to your website. So is it, that your brand and the client or the client that you work with, do you have global audience? Forums, Reddit, amazing. That makes sense.

Internal 62

Internal International Digital PR Course 62

Prowly

FEBRUARY 26, 2025

You know, securing coverage hoping for brand awareness and online presence to just organically follow. Read this guide to know more about how performance-driven PR can work hand in hand with influence-led approaches to positively affect your brand's online presence. This is important and measures general brand awareness.

Digital PR 104

Digital PR Case Study SEO Measurement 104

Cision

AUGUST 23, 2017

In fact, consumers think of brands and products as something, or someone, that could address their emotional needs. Fractl, a digital marketing firm, carried out a surveyed of 400 people asking them to record their emotional responses to 100 of the top images from Reddit’s r/pics community. Humanize Your Brand.

Digital PR 251

Digital PR How To Small Business Analysis 251

Waxing UnLyrical

MAY 13, 2019

One of the reasons for this is brand deafness. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. Sadly, some other brands aren’t able to start over and bounce back like the aforementioned. Here are: Some Brands that Failed to Listen. Circuit City.

Small Business 91

Small Business Community Pharmaceuticals Social Media 91

Buzzstream

DECEMBER 20, 2023

Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink. To uncover unlinked mentions using the social listening tool Talkwalker , you can set up free alerts for your brand or specific keywords.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink. To uncover unlinked mentions using the social listening tool Talkwalker , you can set up free alerts for your brand or specific keywords.

Tools 62

Tools SEO Analysis Google 62