Remote PR Jobs

OCTOBER 21, 2024

For example, when working with a new client outside your field, it’s important to ask them the right questions about their brand and to listen to them carefully. This helps everyone stay on the same page, so the services you provide fit their brand image. It lets brands connect with their audience directly and instantly.

Writing 243

Writing Publicity How To Examples 243

NewsWhip

JUNE 21, 2022

This month Kantar released their annual BrandZ Global Report that ranks, analyzes, and honors the world’s most valuable brands. This is done through Kantar’s financial model that calculates brand value (the $ amount that the brand contributes to the overall business value of the parent company).

Facebook 138

Facebook Branding Brand Viral 138

ImPRessions - Crenshaw Communications

APRIL 20, 2020

The COVID-19 pandemic has upended long-planned marketing and PR campaigns for nearly every major brand. Early into the social distancing phase several brands quickly acknowledged the situation through visuals. But the most PR-powerful gesture may have been by Yum Brands. It’s not about the logo. ” I tend to agree.

Branding 284

Branding Brand Small Business Retail 284

Agility PR Solutions

JULY 11, 2021

Big brands are always trying to find the answer to that question. The post Social media science: How brands can use Facebook to figure out if people like them appeared first on Agility PR Solutions. But one important metric has been elusive—what do people really think of you?

Social Media 156

Social Media Facebook Branding Brand 156

ImPRessions - Crenshaw Communications

JUNE 22, 2020

The B2B landscape is changing, especially for technology brands. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value. Finding the right platforms.

B2B 276

B2B Social Media Branding Brand 276

5W PR

FEBRUARY 1, 2025

Social media has reshaped how organizations communicate with their audiences, creating opportunities for authentic brand storytelling through the voices of employees. Research shows that content shared by employees receives 8 times more engagement than content shared through brand channels.

Employee 88

Employee Social Media Reputation Guidelines 88

Cision

APRIL 26, 2017

This presents a huge opportunity for brands to tell newsworthy stories in a variety of formats; by doing so, they can use content as a tool for building brand credibility and thought leadership, educating and entertaining their audiences and driving the business forward with a carefully considered earned media strategy.

Infographics 266

Infographics Branding Brand Video 266

Ronn Torossian

MARCH 18, 2023

Here are some spring cleaning advertising ideas that can help companies to connect with their customers and promote the brand’s products.

Communications 195

Communications Branding Brand Instagram 195

NewsWhip

APRIL 11, 2023

Facebook engagement has begun to rebound slightly after dropping in February, with The Daily Mail once again the dominant force in the UK and US. If you’d like to learn more about how the biggest publishers have covered brand crises, check out our latest report. million to 9.7 million engagements. k engagements respectively.

Facebook 148

Facebook Sports Local Report 148

Prowly

FEBRUARY 3, 2025

This is the power of brand recognition. Today, we'll explain what brand recognition is, how it differs from brand awareness, and give you actionable advice on building, measuring and leveraging brand recognition. Power up your brand recognition strategy by pitching to the right media and measuring key metrics.

Branding 104

Branding Brand How To Measurement 104

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

2021 saw emerging platforms that B2B brands were eyeing to for their marketing plans, and some may have been missteps. The main goal of social media marketing is to generate a dedicated audience for your brand. Overlooking Facebook . billion, Facebook is still one of the best platforms for building brand awareness.

Social Media 323

Social Media B2B Media Video 323

NewsWhip

JUNE 25, 2021

Unsurprisingly, brands have noticed, and have begun to approach the band for collaborations. . Global brands from the likes of McDonald’s to Fila and Samsung have done work with the group, and here we will examine the earned media coverage and public interest that emerged from the announcement and launches. . BTS and Samsung.

Branding 218

Branding Brand Analysis Groups 218

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

Brand purpose has real purpose. Research shows that consumers want the brands and companies they do business with to be fair employers, good corporate citizens, and responsible stewards of the environment. Look for brand values to be a core message for most organizations. Branded content is king. Employees are in charge.

Trends 385

Trends Employee Viral Advertising 385

Awario

SEPTEMBER 8, 2022

Facebook remains the most popular social media platform. The network understands its value for brands and businesses and offers a large number of tools to help you promote, advertise, and sell on Facebook. That doesn’t mean that they don’t matter!

Facebook 142

Facebook Marketing Advertising Advertising 142

Onclusive

MARCH 9, 2023

Businesses should be using their PR power and influence to speak out on behalf of women everywhere and position their brand in alignment with International Women’s Day. Twitter drove the greatest share of conversation, whilst Facebook generated the highest impressions. See our snapshot report for more detail here.

International 195

International Internal Branding Brand 195

NewsWhip

FEBRUARY 28, 2023

With a seemingly endless slew of platforms, daily content calendars filled with scheduled tweets and photos no longer cut it when it comes to brands making an impact. Instead, bite-sized, short-form videos are where brands will see the most engagement. We took a look at a few brands who have been paving the way.

Video 148

Video Branding Brand Instagram 148

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Organic content uses free social media tools to share posts, photos, videos, and stories with the people who already follow a given brand or individual. Builds brand awareness. Paid social connects brands with audiences that would not have discovered its content . Organic posts on Facebook only reach about 5.5%

Social Media 344

Social Media Media B2B Leadership 344

Onclusive

SEPTEMBER 27, 2021

As social media strategy contributors, communications pros know how important it is to keep tabs on trending conversations, stay tuned to what the competition is doing, engage key audiences, and amplify brand visibility through social influencers. Discover and Optimize Your Influencer Partnerships. Want to improve your influencer engagement?

Social Media 369

Social Media Media Enterprise Viral 369

Deirdre Breakenridge

DECEMBER 5, 2014

I came up with the idea of HashAtIt.com when I was creating a brand new website for a small town in Italy called Castropignano. Every week I am going to bring really interesting people who use social media and #hashtags to promote themselves and or their company/brand. How did you come up with the idea for HashAtIt.com?

Engineering 413

Engineering Pinterest Social Media Radio 413

NewsWhip

NOVEMBER 4, 2021

In the past two decades he has partnered with dozens of brands, and his continual growth on social media means that his influence grows with it. We know that Ronaldo earns an immense amount of engagement on his own, but what does it look like when he’s tied to a brand and how does his social media status have an impact?

Branding 148

Branding Brand Instagram Conference 148

Onclusive

DECEMBER 6, 2021

Capturing every relevant piece of earned, owned and social media coverage around your brand, industry and important keywords can make all the difference if you want to break away from the competition or avert a full-blown crisis. Just having media monitoring in place is no longer sufficient for PR and communications success.

Media 370

Media Comparison Software Enterprise 370

Flack's Revenge

DECEMBER 12, 2018

The timing was great, as Neal told me he had just returned from a trip around the world in which some of these very same topics came up in discussions with major brands. Not to say that there’s no role for brands on social media. But I think it is getting more and more intrusive for brands to try to take part in the conversation.

Instagram 214

Instagram B2C YouTube Facebook 214

Communications Conversations

APRIL 17, 2020

As the COVID-19 outbreak began last month, I noticed there seemed to be two kinds of brands. But, the point is these seven brands adapted and changed quickly to their new environments and they acted decisively and knowing full-well they were taking a bit of a gamble. It’s been fascinating to watch. Makes sense, right?

Social Media 198

Social Media Branding Brand Employee 198

Contently - Strategy

SEPTEMBER 19, 2024

If you think being conversational and customer-centric is enough for your brand voice, you’re only going to join a chorus of clones. Developing a distinctive voice defines your brand’s unique identity and builds a sense of authenticity with customers—an increasingly important factor in sales. Getting there isn’t easy, though.

Exercises 52

Exercises Branding Brand Airlines 52

Onclusive

AUGUST 3, 2020

By analyzing and organizing competitor press coverage based on qualitative dimensions you can quickly identify the specific strategies, stories, and media outlets that are having the most impact for their brand. The sooner you identify where your competition is having success the sooner you can insert your own brand into those conversations.

Media 397

Media Pinterest Measurement Energy 397

The Resolution Blog

FEBRUARY 9, 2023

You can now copy and paste a playlist link into CoverageBook, and we’ll collect the playlist’s number of followers, and its combined total of likes and shares on Twitter, Facebook and Pinterest. So […] The post Five brands that are smashing it with Spotify playlists appeared first on PR Resolution — by CoverageBook.

Pinterest 156

Pinterest Branding Brand Facebook 156

Communications Conversations

MARCH 15, 2022

But, they’re reflective of the majority of what brands are doing with these posts. Another wrinkle: I think it’s interesting that most brands are sharing their statements on one of two channels: LinkedIn and Twitter. I found virtually nothing on Instagram or Facebook (and I didn’t even bother checking TikTok).

Branding 173

Branding Brand LinkedIn YouTube 173

Onclusive

JUNE 21, 2017

Earlier this month, AirPR Chief Strategy Officer Rebekah Iliff joined Nasdaq for its #PRInfluencers series on Facebook Live. Watch the Facebook Live event or scan the session’s top takeaways below. The narrative is now primarily owned by the brand. Technology has largely enabled this.” Don’t make them come to you.).

Storytelling 329

Storytelling SEO Community Insurance 329

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Your product or service brand name (if different). Your competitor’s product or service brand name (if different). One of the two companies mentioned, though, was listening: Avaya. These include: Your company name.

How To 198

How To Instagram Social Media LinkedIn 198

Prowly

DECEMBER 10, 2024

The quickest way to get recognition as an individual, sell out a new line as a brand, or simply to be heard nowadays is to go viral on social media. No, it doesn't happen each time you launch a creative campaign, of course, but it remains that your brand's reputation is hugely dependent on what's being said about you and where.

Twitter 104

Twitter Software Tools Social Media 104

5W PR

MARCH 13, 2025

Major brands like Johnson & Johnson, Pepsi, and Facebook have weathered significant PR storms, leaving behind valuable lessons for today’s business leaders. This response created a template for healthcare crisis management that balances public safety, regulatory compliance, and brand protection.

Crisis 78

Crisis Examples Industry Crisis Management 78

ImPRessions - Crenshaw Communications

OCTOBER 26, 2021

Marketers need guidance, and these changes are the perfect way for ad tech companies to use thought leadership to assure brands that they are not alone. After years in the industry it’s hard not to think of Facebook and Google as the Jason Voorhees and Freddy Kruger of ad tech. Behemoths build ‘walled gardens’.

Privacy 434

Privacy Case Study Advertising Advertising 434

ReimaginePR

JUNE 15, 2020

Not quite: brands are doing that all the time , and honestly, if your business isn’t, then you might as well close up shop today. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. The choices are endless, but you just have to remain consistent with your branding.

Social Media 177

Social Media Branding Brand Marketing 177

Buchanan PR

SEPTEMBER 4, 2024

On August 8, I woke up and checked Facebook. Your Facebook account was suspended because your Instagram account luongthitraly44391 doesn’t follow our rules. Photo by Firmbee.com on Unsplash If you’ve ever tried to contact Meta (or Facebook or Instagram) with an issue, you know it’s a nearly impossible task. 28 days later.

Facebook 74

Facebook How To Instagram Social Media 74

Cision

AUGUST 14, 2017

Generating and distributing your brand’s vital news is an important part of how you stay relevant in the minds of the media and your wider customer base. The most important aspect to remember when crafting your news announcement is that it is not just about you or your brand. Share videos from YouTube to Facebook or Twitter.

Writing 310

Writing How To Infographics Pinterest 310

Onclusive

SEPTEMBER 14, 2021

The addition of social listening capabilities enables communications teams to monitor across the most important social platforms, including Twitter, Facebook, Instagram, YouTube, and TikTok.

Media 369

Media Software Pitching YouTube 369

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

Against the backdrop of an ever-faster news cycle, 2018 has featured brands and personalities who seized unexpected opportunities to generate positive PR. Facebook just can’t catch a break. In 2018, past misdeeds caught up with Facebook. but in 2018, his behavior was a nightmare for the brand he created.

Banking 257

Banking Facebook Reputation Crisis 257