Prohibition

AUGUST 7, 2024

As AI continues to dominate social media discourse, we’re here to keep you in the loop with what industry experts are saying on the topic, alongside all other notable social media updates. AI takeover In an interview, Meta CEO Mark Zuckerberg declared that AI content will one day takeover our social feeds.

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Reddit Social Media Media Comparison 62

Cision

DECEMBER 23, 2015

Here is how Sanders did it and what your brand can learn from it. Using Cision’s social monitoring tools we listened to the conversation around the Democratic debate on December 19. On climate change during the debate, he held 92 percent share of voice on social media. Methodology.

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Prohibition

OCTOBER 30, 2024

There’s been lots of social media updates recently, meaning lots for marketers to be aware of! Reddit users and revenue boom Reddit has recently published its third performance report, outlining significant growth in usage and revenue during Q3. Here’s an overview of some of the key changes you may have missed.

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Cision

DECEMBER 7, 2015

After all, Obama is synonymous with social media savvy – and Quora is not a social platform that has been embraced by the masses. Similarly, I read an article in the Wall Street Journal about Lindsay Graham’s use of the app Sidewire , a politics-only social media platform described as “ Twitter for politics.”

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Social Media Reddit Media Twitter 120

Prowly

JANUARY 29, 2025

Whether you're a one-person PR team or managing global brand reputation, we'll help you: pick the right tool without getting overwhelmed by features you'll never use use the free trials to their fullest understand what to look for in a tool and why PREVENT CRISES & SLEEP TIGHT What is a crisis management tool?

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Crisis Management Comparison Software Crisis 104

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.

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NewsWhip

OCTOBER 21, 2020

According to Gartner’s 2020 survey , CMOs, who once sought brand awareness above all else, now seek positive brand perception and trust. They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. It provides social media discussion and perception.

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Karen Freberg

FEBRUARY 8, 2021

Each year, I try to look at the campaigns from a social media perspective – to see what trends, issues, challenges, and opportunities the event can bring to my work in and out of the classroom. It’s interesting to see which brands had the most positive sentiment, and which ones did not.

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Social Media Trends Media Reddit 104

MaccaPR

JANUARY 13, 2025

In the era of AI, though, brand authenticity is crucial. Additionally, disclosing the use of AI tools and AI-generated content allows brands to maintain authenticity while still benefiting from AI technologies. One major benefit to newsletters: they give creators and brands a direct, algorithm-free way to engage with people.

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Crisis Management Crisis Social Media Reddit 62

Prowly

MARCH 4, 2025

This can help you examine media coverage, social media patterns, and audience sentiment in real time. When that happens, trust is quickly broken, and your brand, company, and even you risk serious reputational damage. With the numbers jumping from 19% in 2022 to 36% in 2023, and now skyrocketing to 74%. The key benefit?

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NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., Yara Silva, group head of social media for Reach, supports these publications with social media posts, but also tracks the success of Reach’s stories. If there’s one thing Reach Plc has, it’s, well, reach.

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Reddit Viral Analytics Social Media 158

NewsWhip

FEBRUARY 19, 2021

Brand reputation, intellectual property, and contractual rights comprise the three most valuable intangibles in company valuations today – and intangibles comprise the vast majority of value in large corporations. . These folks are fully tuned into the emerging interplay between media and social media.

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Reputation Social Media Reddit Media 88

Business Wire

MARCH 20, 2018

What is Millennial Media anyway? When asked to define millennial media, the panelists said it was all about meeting the readers where they are; on social media video, web and mobile. Social media is a way the panelists stay tuned into what’s trending with today’s readers.

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Reddit Media Analytics Trends 160

The Proactive Report

OCTOBER 30, 2023

Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.” For example, if you are the CRM software space, is your brand mentioned in articles about new CRM features or comparisons of CRM systems?

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Trends Marketing Wikipedia Reddit 182

NewsWhip

FEBRUARY 25, 2025

The Discovery Process When LADbible adopted NewsWhip, they didn’t just want a tool to monitor social media – they needed a way to dive deep into specific communities. “It’s not just about what everyone is talking about on social media today,” Birchall explains.

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Prohibition

JUNE 17, 2021

Another month has past, and yet again, the social media updates and trends have not stopped coming! From platforms battling it out to master audio first, to expansions within AR capabilities, there’s been a lot going on recently in the world of social media. Reddit set to launch Reddit Talks.

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Social Media Reddit Trends Pinterest 62

Onclusive

NOVEMBER 8, 2023

The challenges stopping effective media tracking Volume of Coverage: Tracking earned media coverage can be a formidable task, primarily due to the sheer volume of coverage generated in our fast-paced digital world. Measurement of Impact: Some impacts of PR coverage are qualitative, such as brand sentiment, perception, and reputation.

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Onclusive

NOVEMBER 8, 2023

The challenges stopping effective media tracking Volume of Coverage: Tracking earned media coverage can be a formidable task, primarily due to the sheer volume of coverage generated in our fast-paced digital world. Measurement of Impact: Some impacts of PR coverage are qualitative, such as brand sentiment, perception, and reputation.

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How To Tools Analytics Data 195

ImPRessions - Crenshaw Communications

JANUARY 16, 2019

If you’re in tech PR , you try to know a lot about every social media platform. You have to — either for research, to promote clients, for personal branding, or to connect with journalists. Still, it’s a challenge to keep up with the latest social sites and services, because every day brings something new.

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ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Be true to your brand.

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Instagram Reddit Transportation Creativity 159

Business Wire

FEBRUARY 1, 2017

BizWireTV shines a light on innovative technology and disruptive brands and the new season will reflect the evolving media landscape. Watch full episodes of BizWireTV and check in on Thursday for the season premiere

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Reddit Video YouTube Mobile 150

Communications Conversations

MAY 23, 2022

Historically, social listening has been one of those things only the big companies with big budgets and social media monitoring tools do. However, according to a new survey by Social Media Today and Meltwater, a full 61% of companies now have social listening processes in place. What about Reddit?

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Company Reddit Employee Facebook 137

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. Unlike other social media platforms, Threads makes it difficult to search for relevant conversations or even trends.

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B2B How To Instagram Reddit 170

NewsWhip

OCTOBER 24, 2023

Regular readers will know that we frequently cover the top content mentioning Fortune 100 brands, but this month and going forward we’re going to expand the scope of this analysis a little. But in September it was Shaq’s relationship with big retailers that brought the headlines, both in earned and social media.

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Reddit Branding Brand Film 78

Flack's Revenge

FEBRUARY 16, 2017

If they don’t, their brands and reputations (and hence businesses) will take a beating. For all the grousing that it is too hard a problem to solve, check out these articles: Media in the Age of Algorithms. Reddit’s r/news/world Community used a Series of Nudges to Push Users to Fact-check News.

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Reddit Government Google System 168

Contently - Strategy

JULY 30, 2024

This is somewhat remarkable when trust in traditional media is at an all-time low — and trust in brands isn’t far behind. It’s the kind of word-of-mouth advocacy brands often spend years trying to achieve. Gallup cites meager levels of trust in social media sites among both younger and older users.

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Branding Brand Reddit SEO 83

Sword and the Script

JUNE 4, 2019

Social media is 2018’s biggest driver, as Burton-Taylor reports that the media intelligence industry grew mid-single-digit in 2018 if social wasn’t counted. To do that, you need a strong brand story.”. c) Reddit 101 for PR pros via Muck Rack. Reddit is a different beast than other social media platforms.

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Software Reddit Marketing Survey 117

Sword and the Script

OCTOBER 3, 2023

BuzzSumo makes journalist database generally available BuzzSumo, a tool best known for analyzing content and social media, has moved its new journalist database out of beta and into general availability. This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics.

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Analysis Tools SMB Software 173

Prohibition

MARCH 7, 2025

AI continues to be the topic of discussion in the latest social media advertising updates – from Meta adding even more AI features into its targeting options and making it easier for advertisers to sell through Advantage+ catalog campaigns, to LinkedIn expanding its Predictive Audience offering.

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LinkedIn Reddit Advertising Advertising 62

Communications Conversations

MAY 29, 2019

Last week, Hootsuite’s Ryan Holmes wrote an outstanding piece about how the rules of social media marketing have changed. While Holmes talked about how we’re in the midst of transitioning to a post-social-media landscape, I envision another stark trend: The comeback of community. First, go back to 2010.

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Viral Community Reddit Facebook 98

Prowly

FEBRUARY 25, 2025

Agility PR features Media monitoring (AI-powered, with Intelligent Insights that provide the most important monitoring overviews) Media database (1.1. Newswire (with an AI press release assistant, predominantly for US and UK markets) Depending on your needs, you can pick and choose one, some or all of the features.

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Tools Software Enterprise Crisis Management 104

Presspage

AUGUST 15, 2017

brought forth vast social media and multimedia tools, including video sharing capabilities. As of 2017, Youtube, Instagram Video, and Snapchat are some of the most innovative online tools that brands are employing to communicate their message, especially to younger audiences.

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Technology Big Data Video Data 115

Sword and the Script

OCTOBER 1, 2024

The new feature will also match a brand “voice.” Prowly partnered with TVEyes to broadcast media monitoring solutions. TVEyes is a white-label partner to several media monitoring tools to cover broadcast monitoring. Muck Rack said it acquired Keyhole for social media monitoring. Gobble-gobble. Mind the gap.

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Publicity Software Google Reddit 156

Prohibition

FEBRUARY 9, 2022

Do you also run a brand online? Are you also facing difficulties in tracking the progress of your brand’s growth and figuring out what the social media marketing campaigns are doing for you? If you are new to the concept of social listening, let us have a look at it in detail for you to better comprehend the idea.

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Branding Brand Social Media Reddit 62

Contently - Strategy

APRIL 6, 2023

This, in turn, leads to higher conversion rates, increased brand loyalty, and a better return on investment for your marketing efforts. Sometimes, knowing your customers can enact social change as well as increase brand affinity. The message resonated with women, resulting in the following: 36.8

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Survey Data Interviews Reddit 132

Sword and the Script

JANUARY 24, 2023

Understanding the unique characteristics of owned, shared, earned and paid media helps marketing and communications professionals consider how to weave these together to best execute an overall strategy A couple years ago, a startup founder and CEO approached me about PR and marketing consulting services. largely centers around advertising.

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Media Advertising Advertising Print 106

Contently - Strategy

AUGUST 30, 2022

Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Blog posts into social media content. Enter: Content repurposing. The problem?

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eBook YouTube Video Social Media 143