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Welcome to episode #003 of The Crisis Intelligence Podcast with Melissa Agnes and Jim Spicuzza. Mobile technology can do wonders for today’s crisiscommunication. Within this podcast, Jim Spicuzza, CEO of CrisisGo, and I discuss the power of mobile technology in your crisiscommunications. Running time: 49:30.
A look at CDC’s crisiscommunication in the initial hours of the U.S. Thomas Frieden, director of the CDC, was a brilliant example of how to communicate effectively while positioning himself (the CDC) as the voice of calm and authority in this highly emotionally impacting crisis. Ebola announcement.
In the competitive and ever-evolving healthcare industry, attracting and retaining patients isnt just about offering exceptional medical services. Public relations plays a pivotal role in achieving these goals while boosting lead generation for healthcare organizations. Newsjack current events when your experts can provide commentary.
In today’s fast-paced, mind-bogglingly interconnected world, effective communication must be considered of paramount importance across all industries, and the healthcare sector is no exception.
Following the murder of the CEO of United Healthcare, crisiscommunicators are evaluating their current plans and making changes to address this type of situation. Abbie Fink discusses the importance of crisis training and why plans have to be updated regularly in this blog post.
PR teams must balance effective communication with strict adherence to FDA regulations, HIPAA requirements, and other healthcare standards. This intersection of PR and regulatory compliance demands a strategic approach that combines legal expertise, clear communication protocols, and stakeholder education.
Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisiscommunication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisiscommunication in healthcare settings.
This, ladies and gentlemen, is a great example of the power of social media in emergency and crisis situations. How can hospitals and other healthcare facilities protect themselves? What types of negative situations could occur that your organization is responsible for managing and communicating throughout? Photo credit: cbc.ca.
Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd. A look at CDC’s crisiscommunication in the initial hours of the U.S. Take a look: Read: Emory’s Excellent CrisisCommunication on Facebook. Their communications are easy to find, informative and reassuring. Ebola announcement.
As we recently saw with Emory University Hospital and the Ebola controversy , healthcare institutes have a major responsibility and role to play in some serious, high-impacting crises. Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was.
Stuart Bruce speaking at the IATA CrisisCommunications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘CrisisCommunications in the Social Media Age’ conference in Istanbul. c) Donald Steel. It’s anonymised data, but it’s still our data that it is using.
The intersection of artificial intelligence and healthcare creates a complex environment where technical failures or ethical concerns can quickly damage public trust. Recent data shows that 76% of healthcare organizations experienced a significant PR crisis in the past three years, with AI-related incidents accounting for 40% of these events.
Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisiscommunication playbook that’s regularly reviewed and updated.
The challenges of an aging population and the potential threat of pandemics increases the demand for a trusted and high quality healthcare industry. Global health crises have emphasized the need for a robust healthcare system that can quickly respond to widespread threats. Trust is vital.
The coronavirus pandemic has presented a global crisis unlike any other that has been experienced in the past, affecting every industry on the globe. 4 internal communications strategies for healthcare PR. #1. Keep healthcare staff informed about COVID-19 policies.
High stakes, rapid change, and intense public scrutiny characterize healthcare organizations and the complex environment in which they operate. To manage communication and shape public perception, healthcare organizations have to invest in the kind of services that effective healthcare PR agencies provide.
It’s important for healthcare organizations and professionals to realize that, with the flu season upon us, and with Ebola symptoms being very common to flu symptoms, the flu season may see an increase in: Emergency room walk-ins (with people panicked that they have Ebola). CrisisCommunicationCrisis Prevention'
Crisiscommunication has been on our mind a lot recently – we’ve even published a guide for PR teams and a few more resources like holding statement templates – but in this post, we really want to dig into the practical details and approach it from our own platform.
Crisiscommunication has been in our mind a lot recently – we’ve even published a guide for PR teams and a few more resources like holding statement templates – but in this post, we really want to dig into the practical details and approach it from our own platform.
In today’s digital era, the reputation of a healthcare organization holds unprecedented importance. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.
Two weeks ago I was in Dubai presenting a 6 hour workshop on the use of social media and mobile technology for emergency management, to the GCC healthcare sector. For example: Delegates from my workshop are creating open doors and lines of two-way communication to connect doctors with patients, and this is being done on social.
Social Media in a Health Crisis (Free Webinar). Watch this free webinar on crisis management for the healthcare industry by @PatriceCloutier. Many healthcare professionals and hospital attendants have expressed concern that they are underprepared to deal with Ebola if it arrives within their hospital. Must attend!
Creation of a crisis response plan according to specific event scenarios. How to get employees to clearly communicate and make significant decisions during a crisis. Incorporating reputation risk management into crisis management ensures that companies are prepared to address any threats to their brands image.
Public relations has emerged as a vital component of the healthcare industry. It serves as a bridge between healthcare providers and the communities they serve. Building Trust and Reputation One of the most critical functions of PR in healthcare is cultivating a positive public perception.
Following the murder of the CEO of United Healthcare, crisiscommunicators are evaluating their current plans and making changes to address this type of situation. Abbie Fink discusses the importance of crisis training and why plans have to be updated regularly in this blog post.
From The Crisis Intelligence Blog. Emory’s Excellent CrisisCommunication on Facebook. Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Social Media for Healthcare: What’s The Potential? This week’s episode of The Crisis Intelligence Podcast.
I had the opportunity to present a crisis management workshop to some very savvy and fascinating professionals within the healthcare sector of the United Arab Emirates and Saudi Arabia. From The Crisis Intelligence Blog. These Smart Social Media Tactics Will Help You Prevent A Crisis. Dubai was pretty awesome.
Communication Strategy: Building Trust Through Transparency Clear communication protocols are essential before, during, and after security events. Develop a detailed communication plan that outlines roles, responsibilities, and procedures for different types of incidents. The challenge lies in extracting actionable insights.
Recommended read: Your Guide for Data Breach CrisisCommunication. I recently wrote a thorough guide to get you started on developing a data breach crisiscommunication plan. The power of a proactive mindset in your crisis management strategy. Being proactive and minimizing the risk of a data breach hack.
And with the ultimate goal of public relations being not to inform but to change opinions and attitudes, social media represents both a vastly limited communication channel, as well as a window into the frustrating realities of modern stakeholder communication. We now know more about its lingering effects on, well, everyone.
Neither can a communications counselor. Communications professionals are valuable resources. Consider looking at your communications and public relations counselors this same way. The comparisons between lawyers and communications professionals are endless. Identify the strong communications professionals from the weak.
By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. AND, they provide an important service to the community. Not everyone has access to the healthcare they need.
Let’s hear more from this PR Rock Star: You’re a senior communications specialist-social media for Boston Scientific. I would say my job is roughly 60% content (strategy and execution), 25% analytics/reporting and 15% community management. Surprisingly, live video seems to be an emerging trend in healthcare.
The Infected Blood Inquiry Report exposes catastrophic communication failures during the contaminated blood crisis. Crisiscommunications practitioner and author Amanda Coleman called this “institutional defensiveness” and says victims should always be at the heart of crisis response. It’s a tough read.
Having a partner well-versed in national and local communications within these highly charged industries is vital to cutting through the clutter and making your messages known. Communications, media and PR market in San Francisco The thriving communications agency marketplace is very segmented in Northern California.
Here are three compelling reasons to keep your crisiscommunications separate from your regular website and marketing tools. By keeping your crisiscommunication tools separate, you ensure a robust, independent system that stays up when everything else goes down. million devices, causing chaos across various industries.
When it comes to healthcare public relations and communications – data, trust and sensitivity are valued above all else. Public relations can help healthcare organizations of all sizes become that trusted information source to the general public, patients and the media. Or contact LANDIS at 415-561-0888.
Social Media in a Health Crisis (Free Webinar). Watch this free webinar on crisis management for the healthcare industry by @PatriceCloutier. Many healthcare professionals and hospital attendants have expressed concern that they are underprepared to deal with Ebola if it arrives within their hospital. Must attend!
Projects that require significant time and attention on a regular basis, such as full-time media monitoring or crisiscommunications management, may require a retainer fee or a higher hourly rate to ensure that the freelancer is compensated appropriately.
As cold and flu season approaches, medical practices face increased patient volumes, heightened media attention, and the need for clear, consistent communication about health and wellness. Here’s how a PR partner can help elevate your practice or medical brand during one of the busiest healthcare seasons: 1.
From menstrual health to reproductive issues and mental well-being, communicating effectively and responsibly requires a deep understanding of the target audience and a commitment to promoting accurate information. Managing crisiscommunications In any industry, crisiscommunication is a critical aspect of public relations.
If you are directly involved in a government or healthcare level in the distribution of the vaccine, you need to step up your communications game. Treat the communications aspect of the vaccine distribution in the same fashion you did at the start of the pandemic when you discussed lockdown procedures.
Artificial Intelligence (AI) has the power to transform industries like healthcare, transportation, entertainment, and manufacturing. PR initiatives could involve devising ethical guidelines for AI developers, or transparent communication about data collection practices and privacy measures.
Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisiscommunications. Prior to Kivvit, Zach ran the business side of political media properties at the Observer.
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