PRSay

DECEMBER 9, 2024

Dolly Maiah, senior manager of impact communications at the National Geographic Society, spoke with PRsay before she and her colleagues presented a session on the Science for Impact: How to Craft PR Campaigns Using Scientific Research, at PRSSA ICON 2024 in Anaheim, Calif., in October. That is stunning visuals.

Communications 78

Communications Nonprofit Storytelling Education 78

Onclusive

AUGUST 16, 2020

Other than monitoring the media coverage that your brand and competitors are receiving, how should communications and PR professionals think about tracking and presenting the output and its outcomes? Associate Director, PR and Communications. Speaker Info. Talia James Armand. Kelly Byrd.

Media 370

Media Measurement Reputation Examples 370

Deirdre Breakenridge

DECEMBER 29, 2021

In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. The goals for the students were to learn about the FEEL model and take the online test to discover their levels of FEEL in their communications and interactions.

eBook 339

eBook Infographics Ethics Study 339

ImPRessions - Crenshaw Communications

AUGUST 25, 2021

Guest post by Crenshaw Communications intern, Murphy Pressley. Though formal college courses are presented by knowledgeable professors and test the ability to listen, reflect, and learn, they lack a dose of reality. Having these tangible relationships builds an intern’s verbal and written, communication skills. .

Internal 398

Internal International B2B Construction 398

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. Here are the three steps you need to take to run a successful communications audit. The message sender.

Internal 188

Internal International Data Communications 188

ImPRessions - Crenshaw Communications

AUGUST 5, 2020

Business presentations are both exciting and stressful — whether you’re in PR , sales, marketing or a tech startup looking for funding. . But especially in the COVID era, the packaging of the presentation itself is also critical. PR presentations are all about differentiation, and we’re not alone. Start with research.

Case Study 304

Case Study Infographics Energy Data 304

PRSay

MARCH 6, 2020

For communications professionals, it’s imperative to be proactive and bring together key people within your organization for planning and strategizing sessions. Don’t employ any tactics that fuel hysteria, and be mindful in all communications, avoiding subjective adjectives and alarming language. Being proactive.

Communications 212

Communications Employee Crisis Policies 212

Sword and the Script

SEPTEMBER 24, 2024

One study found roughly two-thirds of B2B marketers had no direct communication with customers. The biggest opportunity to demonstrate this is the annual kick-off meeting – and who you choose to present the information can have a huge impact. For example, a moderated discussion doesn’t require a presentation.

B2B 141

B2B Case Study Study Conference 141

PRSay

OCTOBER 16, 2020

In October, PRSA celebrates Diversity & Inclusion Month, featuring programs presented by the PRSA D&I Committee. The most important thing is to know what your options are where you live,” said Sarah Courtney, communications and digital-strategy senior director for the League of Women Voters of Orange County, Calif.

Communications 201

Communications Nonprofit Employee Local 201

Remote PR Jobs

MAY 30, 2024

The world of PR and Communications is waiting for you. Lucky for you, PR and Communications is FULL of them. Social Skills The PR and Communications industry is centered around professional relationship-building, whether that be with clients, influencers, partners, or the public. Ready for a career change?

Communications 214

Communications Creativity Writing Product Launch 214

Deirdre Breakenridge

MARCH 9, 2022

Unfortunately, Richard is correct, the bad behavior is present, and it often goes unnoticed and also unquestioned. . . In my video, I share more about how to “walk” the ethics “talk: and to evaluate whether you and the leaders around you demonstrate ethics in every communication and business interaction. .

Ethics 433

Ethics Leadership Video Social Media 433

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

It may be time to review and optimize your profile to ensure that it’s presenting you and your brand in the best way. Linking to blogs or articles that feature your expertise are also great ways to present your brand. The post 5 PR Tips To Promote Expertise On LinkedIn appeared first on Crenshaw Communications.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

ImPRessions - Crenshaw Communications

OCTOBER 21, 2020

So, it looks like we’re all going to have to sharpen our virtual event producing, presenting, and attendance skills for the foreseeable future. For executive spokespersons accustomed to presenting to live audiences from behind a podium at tech conferences, things have changed. Virtual events don’t mean you can’t network.

Conference 310

Conference Trade Shows Technology Video 310

PRSay

APRIL 21, 2021

The importance of research, analysis and evaluation in the communications profession continues to grow due to the pace of change in the marketplace. Mark Weiner, a longtime PRSA member and the chief insights officer for Cognito, an international research-based communications consulting firm, is the report’s lead writer.

Measurement 185

Measurement Communications Analysis Data 185

Onclusive

SEPTEMBER 29, 2021

The communications team had the desire to understand not only what IFAW messaging was most present in the media, but what messaging was driving action and helping to achieve the organization’s objectives over time.

Analysis 369

Analysis Case Study Study Internal 369

PRSay

JANUARY 22, 2021

The effects will be felt this year and beyond and fuel the10company’s top 10 2021 communications trends, each with significant implications for companies and executives: 1. Internal communication goes beyond the employee. Communications will play a key role in promoting the vision and programs. Empathy is essential.

Trends 186

Trends Communications Skype Employee 186

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2022

Or, at least her team presented the idea to Coinbase in a pitch meeting back in August, which she helpfully notes in a tweet, complete with dates and deck page numbers. It’s why lawyers advise agencies to copyright their proposals and trade groups urge them not to participate in spec creative presentations for free.

Agency 361

Agency Pitching Creativity Groups 361

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. We have all been to the presentation where the speaker strides up to the front and assures the audience that they don’t need a microphone.

Engineering 383

Engineering Hotels System Television 383

Onclusive

DECEMBER 6, 2019

Spend two days mastering the latest and greatest in Communications Measurement. Here, you can meet senior level marketing professionals who are tackling the challenges present in delivering ROI. International Association of Business Communicators (IABC) World Conference . PRWeek Awards. ContentTECH Summit. AMEC Global Summit.

Conference 329

Conference Marketing Case Study Measurement 329

PRSay

MARCH 7, 2025

The streaming giant’s decision to raise subscription costs presents a masterclass in strategic communication during challenging moments. Creating transparent communication Transparency is the foundation of customer trust when communicating price increases.

Corporate 87

Corporate Leadership Communications Strategy 87

Deirdre Breakenridge

OCTOBER 23, 2018

As a science major turned public relations professional, I was groomed into believing that scientists are “bad” communicators. Through my work in science communication at Cornell University , I learned that this couldn’t be further from the truth. Twitter is one of the most promising social media platforms for science communication.

Twitter 347

Twitter Social Media Conference Community 347

PRSay

OCTOBER 20, 2023

17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn. In an era where technology is rapidly changing, topics ranged from AI in today’s PR landscape to the future of AI in public relations, as well as navigating the ethical maze and legal insights on AI as it relates to communications.

Communications 165

Communications Ethics Training Hotels 165

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking a Senior Account Executive (SAE) to join our dynamic B2B technology team. Confident in communicating directly, clients now recognize the SAE as one of the go-to on the team. Strong communication skills.

B2B 291

B2B Policies Case Study Enterprise 291

ImPRessions - Crenshaw Communications

APRIL 17, 2020

If the presenter is sharing their screen, Zoom has a feature much like a built-in whiteboard. The presenter can virtually mark up the board like you would on an actual whiteboard. Have a new biz meeting scheduled and want to look presentable with no makeup or a DIY haircut? Annotate your meetings. Use a beauty filter.

Meeting 308

Meeting Interviews Report Video 308

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Per its description : “This program serves as a bridge, connecting the needs of PR and communications entities with the skill sets of journalists and other professionals eyeing a transition. Absolutely!

Communications 192

Communications Sports Journalism Fashion 192

ImPRessions - Crenshaw Communications

APRIL 18, 2023

Reputation management tends to touch a number of business functions, including legal, customer experience, sales, marketing, and — of course, communications. PR, on the other hand, is typically part of either marketing or communications (though we know PR can help drive sales and support other business functions as well).

Reputation 333

Reputation Crisis Customer Service B2B 333

Cision

FEBRUARY 12, 2020

What happens when two countries in an international crisis present to the world two drastically different versions of the same event placing blame on one another?

Internal 358

Internal International Crisis Crisis Communications 358

ImPRessions - Crenshaw Communications

JANUARY 10, 2024

For an imaginative PR team, this opens up new avenues presented by current media consumption trends. That engagement presents prime opportunities for branding and thought leadership. The post Changing Content Consumption Trends And What They Mean For PR appeared first on Crenshaw Communications.

Trends 320

Trends Mobile Twitter Consumer 320

PRSay

AUGUST 7, 2024

Find more information about the largest gathering of public relations and communications professionals here. After remarks from Conference Chair Chris Perez, APR, partner, Westbound Communications, four of the breakout session speakers provided an overview of what attendees can expect this October. Or is it just schadenfreude?

Conference 87

Conference Crisis Crisis Communications Communications 87

Wadds Inc.

JANUARY 24, 2025

Speaking at a webinar organised by the CIPR Crisis Communications Network , Younger explained that reputation is shaped by two key factors: capability and character. Character, on the other hand, is about how an organisation presents itself. For management, the dual nature of reputation presents a significant challenge.

Company 105

Company Ethics Reputation Leadership 105

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2021

A designated internal resource like a PR Manager or Communications Director will need to manage the agency, handle responses, course-correct, and communicate up the ranks on progress and outcomes. Of course, the PR agency team can and should help its client develop, shape and communicate their story. You have no story.

Agency 333

Agency Internal International Resources 333

Onclusive

NOVEMBER 6, 2019

Quantifying the effects of PR is difficult enough for any business, but Yext presents a unique challenge in that the company serves customers in virtually every industry across numerous geographies. Yext partnered with Onclusive as their PR analytics solution to help them better understand the business outcomes of their public relations.

Case Study 52

Case Study Analytics Study Report 52

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

A speaking gig can easily turn into a media story, with the PR team offering commentary to media or using a presentation to weigh in on a relevant issue. It can be used in direct marketing, particularly email newsletters, press materials, sales presentations, and internal sessions. Great company.

Leadership 295

Leadership Industry Conference Trade Shows 295

ImPRessions - Crenshaw Communications

JULY 1, 2021

In joint presentations, my time was typically cut from 20 minutes to 5 as we worked through rehearsals. The post A Toast To Independent PR Agencies appeared first on Crenshaw Communications. My advertising colleagues were delightful and talented, but they had no incentive to understand PR and what it brings to the table.

Agency 421

Agency Creativity Advertising Advertising 421

ImPRessions - Crenshaw Communications

AUGUST 6, 2021

That describes the present time, of course. Which is where the packaging and communication of a single, coherent and well-articulated thought are critical. But in addition to a sound communications strategy, targeted audiences, and quality content, message differentiation and amplification here are key. Package the idea.

Leadership 398

Leadership B2B Community Viral 398

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 211

Writing Communications Marketing B2B 211

Onclusive

DECEMBER 14, 2021

Media relations, an essential communications and PR cornerstone, is powered by a robust media database. While multiple companies offer media database and outreach solutions to communications pros, not all of them are created equal. Solutions for your media relations workflow.

Tools 370

Tools Report Comparison Media 370