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As it turns out, what parents think — or hope — and what teens report actually doing don’t match up according to a new survey conducted by State Farm. Ann Wylie works with communicators who want to reach more readers and with organizations that want to get the word out. Don’t start with [Organization Name] conducted a study.
Public relations , investor relations , and media relations professionals have continued to adapt to the rapid technological advancements reshaping communications.
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What does the evolution of ESG programs mean for communicators? New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. As it turns out - a lot. Access your copy for free today.
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For more than 30 years, GlobeNewswire by Notified has been the trusted press release distribution and regulatory filing service to leading organizations around the world. And now, it's become even better.
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Today we are so excited to introduce our powerful new Analytics Dashboards and Interactive Reports, the latest addition to Cision’s Next Generation Communications Cloud.
Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. Strong written and verbal communication skills are required for this position. . Monitor and track media; report trends, create reports as needed.
Census Report was released, revealing tremendous growth and change in the Hispanic population, plus a confirmation that the country is becoming more diverse. Hispanic Heritage Month takes place every year ( September 15-October 15 ) to celebrate and honor Hispanic Americans. This year, the 2020 U.S.
3 Brand messaging Do all of your communications align with your brand values and brand image? Make sure you have a strategy on how to communicate to your audience that you're actively improving upon, respond to reviews and comments with care, and address customer concerns as soon as possible.
Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines? In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly.
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Before we dig into our list of ‘11 ways social listening will transform your communications strategy and performance’ first we need to answer the question: What is social listening? Once you’re armed with this information, you can craft your multi-stakeholder communications strategy accordingly.
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This is an industry-wide phenomenon and not simply limited to PR/Communications. In this blog, let’s explore the two biggest and heaviest cultural roadblocks (and the most common) on the path of data-driven journeys, specifically for PR/Communications, i.e., the earned media space.
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Ransomware attacks present one of the most challenging crisis communications scenarios for modern organizations. Based on analysis of hundreds of ransomware incidents, organizations that respond with transparency, speed, and strategic communications planning consistently fare better than those that attempt to minimize or hide the situation.
What we have found is that LinkedIn is such an important external communications tool for executives, but its also so important for internal communications, she said. Communicators can also share company news on LinkedIn. Schweitzer, head of scaled programs at LinkedIn, was the guest on Dec.
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You must be careful to not to BS reporters about privacy policies, they can smell it a mile away. If you aren’t partnered with these godzillas, go ahead and speak out against them–reporters LOVE it. We see new reports and studies highlighting the money at risk when this frankly outdated technology disappears.
It will dramatically influence communications and provide new avenues for PR – but only for those professionals who choose to harness it. About Muck Rack’s State of AI in PR January 2024 Report Muck Rack’s latest State of AI in PR report was released earlier this month. I’m not convinced. Most (75%) also don’t offer AI training.
By Brianne Miller As the holiday season approaches, communications professionals often find themselves caught between year-end deadlines and the desire to enjoy a stress-free December (who wants to crunch social media numbers while sipping eggnog? These valuable insights are vital for both current reporting needs and future planning sessions.
Safety concerns in the toy industry demand immediate, transparent, and strategic communication. Building a Strong Safety Communication Framework The foundation of effective toy safety communication starts with establishing clear protocols before issues arise.
Three PR software providers are getting a jump on the new year with AI-infused products for professional communicators; Bloomberg reports on more struggles for Cision The challenge with generative AI is probability. If differentiation is crucial to marketing communications, then saying the same thing is the opposite of what we need.
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The report is partly based on 3,528 interviews – and more than 14,000 interviews since 2021. For example, the study found that 71% of B2B marketers poll believe their marketing is “communicating a distinct brand position” or strong unique selling proposition (USP). By contrast, only 68% of buyers feel the same. That builds trust.
Other than monitoring the media coverage that your brand and competitors are receiving, how should communications and PR professionals think about tracking and presenting the output and its outcomes? Associate Director, PR and Communications. Speaker Info. Talia James Armand. Kelly Byrd.
Depending on the announcement, we may seek an exclusive, meaning one reporter has access to the news before others. It’s a common term in dating, but when it happens in PR, a job based around effective communication, it’s particularly frustrating. So what should you do when you are ghosted by a reporter? Timing is key.
PRophet adds influencer marketing; Equiniti (EQ) to Acquire Notified; Semrush names Bill Wagner new CEO One of the biggest technology vendors in the communications space was talking about a new interface for PR software years ago but its the startups that seem to be making it a reality. The benefit of this approach is the currency.
In addition to existing earned and owned media analytics and reporting features, Onclusive’s PR software now includes a human-verified media contact database, integrated journalist relationship management tools, and cross-channel social listening and reporting.
As most PR people know, reporters don’t read every pitch that lands in their inbox. Earn reporters’ interest with an inviting subject line that’s concise, informative, and relevant. A good subject line will entice reporters to open your email. Reporters will remember you if your pitch stands out.
As reported in Business of Fashion , K-beauty is no longer seen as a fleeting trend but a full-fledged product category, making strategic marketing essential. Brands marketing themselves as environmentally friendly have seen sales rise by 30%, according to a recent Nielsen report. shelves, capturing consumer attention is challenging.
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This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement. Katie Watson.
Five years after many organizations told their employees to work from home during the pandemic, many now expect their people to report to the office full time. When a company decides to return its workforce to the office, that message should be communicated to employees as soon, and as often, as possible, Leah Gladu said.
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