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3 Ways to Think Like a Reporter

PRSay

As it turns out, what parents think — or hope — and what teens report actually doing don’t match up according to a new survey conducted by State Farm. Ann Wylie works with communicators who want to reach more readers and with organizations that want to get the word out. Don’t start with [Organization Name] conducted a study.

Report 152
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15 PR, IR, & Media Relations Trends to Watch in 2025

Business Wire

Public relations , investor relations , and media relations professionals have continued to adapt to the rapid technological advancements reshaping communications.

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Choosing the best media database, campaign management and reporting tools

Onclusive

This week, our blog series comparing top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, continues with an overview of media contact database, campaign management and reporting tools. Support your strategy with automated reporting. Solutions for your media relations workflow.

Tools 370
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5 PR Trends for 2025: The Evolving Communication Landscape

The Proactive Report

The public relations landscape is transforming rapidly, driven by technological advancements, changing audience expectations, and innovative communication strategies. As we move into 2025, PR professionals must adapt to emerging trends that will define successful communication and brand storytelling.

Trends 130
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7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. As it turns out - a lot. Access your copy for free today.

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State of The PR Industry Report: A Look Back at 2021

Onclusive

Onclusive hosted a series of webinars in 2021 during which we surveyed hundreds of communications professionals worldwide, asking them questions every PR professional faces daily. The post State of The PR Industry Report: A Look Back at 2021 appeared first on Onclusive.

Industry 369
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How To Convince A Reporter to Cover Your Story

ImPRessions - Crenshaw Communications

What can PR pros do to convince reporters to cover their story when they claim they are too busy? The post How To Convince A Reporter to Cover Your Story appeared first on Crenshaw Communications. Still, we avoid using words like “guarantee” or “definite” when predicting media coverage. Why is this newsworthy or timely?

Report 361
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. See what advice Capricorn season has for the new year.

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Supercharge Your ESG Content This Libra Season

Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines? In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media.

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Is Your ESG Communication a Walking Red Flag?

One moment, you're proudly releasing your annual report, and before you know it, six months have passed and attention has shifted. Not communicating your impact consistently to key stakeholders is what we call an ESG communication red flag. Think of red flags as common mistakes that hinder stakeholder engagement.