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7 Digital PR and Marketing Tends for 2023

The Proactive Report

A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. This isnot theitme for PR and marketing folk to pull back. These six Digital PR and marketing trends can help you thrive in 2023. Build a community of loyal advocates.

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The New Digital PR Playbook: Beyond Backlinks, Toward Influence & Impact

Prowly

What is digital PR and does it need a rethink? The traditional approach to public relations is known to focus on press releases and curating perfect media lists. However, now digital PR efforts are strong on mixing an SEO strategy focused on link building with actions that yield influence and online visibility.

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How to Leverage Emotions to Boost Digital PR

Cision

Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. The company is active in their community.

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Digital PR Strategies for Lifestyle Event Growth

5W PR

Social media feeds buzz with anticipation as thousands gather for New York Fashion Week, Coachella lights up Instagram stories, and wellness summits draw crowds of health-conscious attendees. Behind these successful lifestyle events lies strategic digital PR that builds excitement and drives ticket sales.

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Owning In-House Digital PR with Victoria Schmid from KURU Footwear

Buzzstream

She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. With that in mind, we took to the podcast to discuss the challenges of ideating, designing, and pitching digital PR campaigns from an in-house. I started digital PR back in 2018.

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Why You Should Increase Your Social Media Content Now

The Proactive Report

There’s been a 22 – 27 percent increase in social media impressions in the last month, depending on the platform. Become a stable and calming influence in your community. To do this you need to increase the quantity and quality of the content you’re putting out on social media. 626 676 6419.

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Turning Crises into Opportunities: How PR Can Help Recover and Rebuild

5W PR

Crises, whether stemming from natural disasters, economic downturns, or public health emergencies, bring devastating consequences for individuals, businesses, and communities. Digital PR plays a vital role in crisis management by equipping organizations with tools to communicate effectively, reach a wider audience, and build trust.