Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Capitalizing as it does on the general shift in social from community to celebrity. We all want our stories in tier 1 publications.

Measurement 195

Measurement Analysis Reputation SEO 195

Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Capitalizing as it does on the general shift in social from community to celebrity. We all want our stories in tier 1 publications.

Measurement 195

Measurement Analysis Reputation SEO 195

Cision

OCTOBER 20, 2016

Cision found more than 3,000 comments on social in reference to trust and last year’s PRSA International Conference. As the communications industry prepares for this weekend and next week’s PRSA 2016 International Conference , the question is: How has the conversation around trust evolved over the past 12 months?

Conference 120

Conference Internal International Community 120

Stephen Waddington

JULY 1, 2021

Developing a Corporate Digital Responsibility governance framework The Corporate Digital Responsibility: What You Need To Know Right Now report proposes a six-stage framework that communications professionals can use to help organisations stay on top of CDR: Landscape analysis and audit – this will ensure the communications function has an overview (..)

Corporate 141

Corporate Report Privacy Government 141

Waxing UnLyrical

FEBRUARY 29, 2012

It’s really neat, because you can download it, type in her name, and then yours in the signature field along with the date. Then save it as a JPG and send it to her, via email, post to her Facebook Wall, whatever; Send an International Women’s Day eCard to a woman who’s making a difference. The campaign.

Internal 81

Internal International Education Writing 81

Cision

MAY 18, 2017

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations.

How To 198

How To Instagram Social Media LinkedIn 198

ImPRessions - Crenshaw Communications

JANUARY 5, 2018

“The needle” can mean drawing more customers to a retail website, lead generation, attracting donors or investors to a cause, or increasing app downloads. Learn what kind of content resonates best with the target – blog posts, in-depth “how-to” downloads like this , white papers, e-books etc.

Strategy 159

Strategy Guidelines Content Marketing Small Business 159

Stephen Waddington

FEBRUARY 15, 2022

Such discussions also ignore the role of other business functions within the organisation, such as the integration of sales and marketing, or the way that internal communications and human resources collaborate. That doesn’t make sense. Thanks to Vuelio for funding this project and for everyone that contributed.

Trends 157

Trends Publicity Marketing Case Study 157

Stephen Waddington

NOVEMBER 11, 2020

The Global Alliance Capability Framework sets out three high level capabilities for a professional communicator. You can download the complete capability framework and individual frameworks from the University of Huddersfield (opens as a PDF). Communication Capabilities 1. To build and enhance organisational reputation 7.

Tools 115

Tools Publicity Google Ethics 115

Sword and the Script

OCTOBER 10, 2023

Third, activate your community; you have to engage on social media to get engagement back – the same way you have to make deposits to the bank before you can make a withdrawal. The full report covers much more and is available for download here: 2023 Informa Tech Trust in Marketing Index.

B2B 166

B2B Case Study Survey Content Marketing 166

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. Stacey Miller , Vice President, Communications, Auto Care Association.

Survey 151

Survey Communications Measurement Internal 151

Buzzstream

MARCH 19, 2025

And then, as you build an audience and build community, which is actually more important than the audience, I need to remind myself that you could start up a Facebook community group. Let’s say you are generating 500 downloads an episode. Downloads is only one way to measure a podcast. So all these other pieces.

Pitching 71

Pitching How To YouTube Tools 71

Cision

AUGUST 23, 2016

With the exception of France and Finland, the majority of international survey respondents use at least three social media platforms for publishing and promoting their content. Uncover more social media trends by downloading our 2016 Global Social Journalism Study now. You must look beyond Twitter and Facebook with your PR strategy.

Journalism 120

Journalism Social Media Study Media 120

Sword and the Script

FEBRUARY 2, 2022

Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. According to the announcement, Mr. Dean “and his colleagues will continue to grow the Semrush community by creating and curating original content for the Semrush Academy.”. Further the transactions create buzz and coverage.

SEO 165

SEO Content Marketing Marketing Software 165

Sword and the Script

NOVEMBER 10, 2020

It’s ridiculous, the constraints that most marketers are dealing with,” said Maureen Blandford , vice president of Marketing for Community Brands, in the report. “I After a week of internal wrangling, the CMO was unhappy with the angle his team was suggesting and called me up for help. But everyone thinks they can do marketing.”.

B2B 175

B2B Marketing Survey Case Study 175

Bianchi Biz Blog

JULY 22, 2024

Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Recognize the cultural and social differences among Malays, Chinese, Indians, and indigenous groups, as well as urban and rural communities.

Marketing 101

Marketing Tourism Local Government 101

Sword and the Script

MAY 26, 2020

That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, public affairs, marketing communications and related roles – across more than a dozen different industries. The complete survey is freely available for download as a PDF on SlideShare.

Survey 144

Survey Measurement Public Affairs Storytelling 144

Stephen Waddington

APRIL 24, 2018

To communicate effectively across a full range of platforms and technologies Organisational Capabilities 5. To facilitate relationships and build trust with internal and external stakeholders and communities 6. To build and enhance organisational reputation 7. unsplash-logo Joanna Kosinska

Education 95

Education Ethics Resources Software 95

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners.

Marketing 92

Marketing Local Crisis Management Internal 92

Melissa Agnes

JANUARY 11, 2015

Within this episode of The Crisis Intelligence Podcast, Dan and I dive into the specific strategies that the NWS uses to communicate with their community in times of emergency. Download this file (right-click and choose “save as”). This is truly an enlightening conversation. Subscribe: iTunes | Stitcher.

Crisis Communications 100

Crisis Communications Crisis Strategy Wireless 100

Deirdre Breakenridge

JANUARY 7, 2016

We hosted a terrific session with Michael Brito, Rebekah Iliff and Lee Odden on the same topic during this year’s PRSA International Conference ( “You Can Be a #ContentMachine” ) and it was clear from the discussion that PR pros want to empower themselves using content , and not be overwhelmed by it. Last but certainly not least…measure!

Survey 90

Survey Content Marketing Marketing Measurement 90

Bianchi Biz Blog

MAY 16, 2024

Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

YouTube 95

YouTube Marketing Local Chemicals 95

Sword and the Script

JULY 14, 2020

Too many businesses (especially in the technology community) look the same , sound the same, and talk the same; it’s a sea of sameness. As for navigating partisanship, that’s an interesting challenge for communicators, which is what we signed up to help solve. “Everything is seen through a political filter,” wrote one respondent.

Survey 165

Survey Measurement System Education 165

Cision

OCTOBER 31, 2016

It’s not a secret that LinkedIn is the premier job search platform, although its effectiveness to fill jobs is debatable (many studies demonstrate that networking and internal hiring are more useful for hiring than LinkedIn, although LinkedIn recruiting revenue intimates that a lot of hiring happens from LinkedIn as well). Rapportive.

LinkedIn 60

LinkedIn Mobile How To Course 60

The Resolution Blog

NOVEMBER 25, 2015

Swarmwise eBook: Building a community. He’s talking about the same topic the PRSA International conference this weekend in Atlanta. Download #prStack now. I can wholeheartedly say - this is a PR must-read, especially chapter 19 ; ) Download for free now. How about a movement? Say hi if you’re there!

eBook 120

eBook Google Tools Analytics 120

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Bianchi Biz Blog

SEPTEMBER 5, 2024

Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Finns still trust the news media: The role of the news media in Finland is strong by international standards and Finns still have strong trust in the news.

Marketing 100

Marketing Radio Automotive Television 100

Karen Freberg

FEBRUARY 25, 2019

I have been to New Zealand, but it’s been nearly 26 years since I was here the last time (was here as part of my first family international trip!). Now, fast forward to 2019, and it has been the most downloaded article for Public Relations Review. Not engaged on social media, drop everything and talk with your community.

Social Media 50

Social Media Internal International Media 50

Sword and the Script

AUGUST 6, 2024

If I start interviews, they will be occasional, and my instincts are to start with the PR technology community. The number of downloads nearly doubled in just a few hours after posting about it for the first time. It’s often an assistant account executive or an intern. Let me know what you think about that. Chowing down.

Privacy 91

Privacy B2B Pitching Analysis 91

Sword and the Script

MAY 4, 2021

Customers will be able to see an estimate of how many downloads a given podcast receives across all podcast apps. The platform provides an interesting way for internal communicators to target internal audiences, create content for those audiences, personalize the delivery and has analytics to measure the effectiveness.

Tools 103

Tools Survey Pitching Analytics 103

Cision

OCTOBER 27, 2016

Meanwhile, brands have their own networks — both internally and externally. In many cases, they are sending out disparate messages to buyers via their own departments (communications, marketing, sales, etc.) Download it now and learn how to execute a better balance across earned, paid and owned media channels.

Marketing 120

Marketing Financial Analytics Strategy 120

Sword and the Script

JUNE 13, 2023

27% said newswires; 23% said industry experts; 20% said press releases [ostensibly those that aren’t sent over a wire service]; 16% said internal spokesperson; and 4% said customers of a brand. Research, read, be active in the respective community and write compelling pitches. You can download it here. >>>

Journalism 147

Journalism Media Relations Report Media 147

Landis PR

MAY 24, 2021

Investors and the community are the primary drivers for ESG, but their influence on ESG strategy and reporting is unclear. Download the report, and see for yourself. More than half of all companies reference an analysis of material issues in their reports, with 80 percent of DAX companies providing such information.

Report 84

Report Comparison Financial Analysis 84

Cision

SEPTEMBER 8, 2016

As the VP, my objectives will focus on expanding our client base on a more global scale, growing the diversity business and becoming a national thought leader on how organizations successfully handle diversity issues internally and externally. Download our new report – Cision’s 2016 Global Social Journalism Study – today.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Waxing UnLyrical

JUNE 17, 2016

I’ve been in London the last few days, attending my very first AMEC International Summit. It shows you how to measure across channels, link organizational objectives to communication objectives, and measure what really matters (not just what is easy to count). It’s unbelievable. Please, please go through the new Framework.

Internal 40

Internal International Measurement Banking 40

Critical Mention

JUNE 21, 2017

And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting. You may also be familiar with the legal actions around music downloads in the days before Spotify and Pandora. Copyright Act, fines can be as high as $150,000 per download.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 22, 2017

And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting. You may also be familiar with the legal actions around music downloads in the days before Spotify and Pandora. Copyright Act, fines can be as high as $150,000 per download.

Film 60

Film Print Creativity Internal 60