PRSay

JANUARY 8, 2019

How is your local government benefitting the community? Find the people or groups your organization is helping and give them voices. Keeping in mind desired business outcomes to advance your organization, think about stories that will move stakeholders, community members, prospective students and potential donors to action.

Storytelling 163

Storytelling Media Nonprofit Government 163

Deirdre Breakenridge

JULY 22, 2019

In November of 2018, the Hootsuite Blog stated that over 200 million people participated in Facebook Groups and there were about 150 million people who took advantage of Facebook Stories. With tremendous purchasing power, they are highly sought as a group when it comes to attracting and keeping their social media attention.

Social Media 177

Social Media Media Interviews Instagram 177

Burrelles Fresh Ideas

MAY 28, 2024

This article explores leveraging the power of storytelling in marketing and PR, sharing strategies and best practices to build trust, enhance patient experiences, and nurture a supportive community. Social media content: Bite-sized stories for building brand awareness and community engagement.

Healthcare 82

Healthcare Storytelling Marketing Social Media 82

Wadds Inc.

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners and academics operate in almost entirely separate communities. Betteke van Ruler borrowed the title of a poplar book on gender issues to describe the situation between the two communities. To provide contextual intelligence.

Publicity 72

Publicity Ethics Training Education 72

Stephen Waddington

FEBRUARY 12, 2021

Given that we have clients that span a variety of sectors, we engage with journalists who write for everything from mainstream to specialist publications. An area in which we excel as specialists is being able to target a wide range of media with our stories.

Crisis Management 88

Crisis Management Print Ethics Local 88

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. People want to learn more about their communities! And, I fell into a career of writing, social media and blogging. And that network delivered.

Newspapers 78

Newspapers Blogging Groups Print 78

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I did end up writing an article about him speaking in Milwaukee. I know you're not supposed to do that.

Meeting 100

Meeting Journalism Interviews Employee 100

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. These lay out a pretty good picture of the PR landscape.

Survey 98

Survey Industry Leadership Study 98

PRSay

JULY 14, 2020

Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. And in a time of great uncertainty, it was an important factor in bringing our group together. In late March, I was diagnosed with COVID-19.

System 158

System Community Social Media Employee 158

Burrelles Fresh Ideas

MAY 30, 2023

Designing your content to be used by everyone who wants to serves your ethical duty to inclusivity and extends your potential engagement reach. Bring in outside contractors and disability rights groups to educate your team on the breadth of hurdles some people live with and how this impacts their ability to use online materials.

How To 40

How To Ethics Education Creativity 40

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. We want more people, more groups we can connect with. Faculty talk trends and current events.

Communications 121

Communications Case Study Training Reputation 121

Stephen Waddington

AUGUST 2, 2019

Jim Waterson writing in The Guardian highlights dark Facebook Pages that CTF has run on behalf of the Airbus, Canary Wharf Group and the Saudi government. Community building on Facebook is often used by brands and organisations as a means of building support for a campaign.

Public Affairs 96

Public Affairs Publicity Sports Government 96

Cision

JUNE 29, 2015

Balakrishnan writes that the key to this technique is to be genuine, to maintain a safe environment, and to use open-ended questions. Barker writes that the most important aspect of demonstrating compassion is “doing.” “It is the unspoken ethic of all magicians to not reveal their secrets.”

Study 120

Study Writing Facebook Groups 120

Communications Conversations

MARCH 29, 2019

Of course, I couldn’t write a post like this without nominating a couple people myself! I give you 15 up-and-coming social media and communications rock stars! Courtney Filipovich, senior specialist digital planning – United Health Group (nominated by Christy Warner). They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Did you know Facebook uses content directly from Wikipedia to feed its community pages? For example, facts are almost always cited by a third-party website or news article and the community is generally self-policing. Source: Alexa ).

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. Wishful thinking? I hope not.

Trends 135

Trends Marketing Pinterest Social Media 135

Contently - Strategy

APRIL 10, 2019

Rodman started commenting publicly on international politics, and both Congress and human rights groups began to investigate whether the lavish gifts he brought Kim Jong-un were a breach in diplomatic law. Josem said some of these sites stretch the limits of ethical, legal gambling to the breaking point. Shine, and Timeout.

Company 105

Company Marketing Education Data 105

Solo PR Pro

AUGUST 2, 2022

. “Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. My first adjunct position was at Texas Christian University, teaching PR Writing.

Education 107

Education Course Nonprofit Resources 107

Sword and the Script

DECEMBER 26, 2023

This combination, when successfully executed, will bring firm confidence in and deep respect for the communications function within organizations and in external client service.” ~ Hinda Mitchell , President and Founder, Inspire PR Group 2. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. .”

Writing 199

Writing Communications Marketing B2B 199

PR in High Definition

OCTOBER 26, 2020

Dear Reader, I write to you today with one thing in mind: setting the record straight on ‘cancel culture’ and establishing why the comms industry must finally get to grips with it. The way that I see it, if you have a group of people telling you what you’re doing wrong and why they’re not doing business with you, that’s a blessing.

Groups 62

Groups Employee Leadership Examples 62

Sword and the Script

OCTOBER 4, 2022

The equity owners wrote big checks for those transactions – and they aren’t inclined to write another. This allows customers “to search and analyze images, identifying specific logos, celebrities, memes, emotions, age groups, and more.” What makes them appear strong, is actually a weakness. Onward with the PR Tech Sum ….

Technology 82

Technology Company Analytics Writing 82

Newsfile

FEBRUARY 28, 2024

The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. It assesses sustainability practices, social impact, and ethical governance PR professionals collaborate with internal teams to compile ESG data and communicate it transparently to stakeholders.

Viral 52

Viral Crisis Communications SEO Reputation 52

Polaris

MARCH 6, 2015

Snow first started writing about “smartcuts” (although he hadn’t coined the term yet) as a budding reporter in New York when that city’s tech community was just beginning. He joined tech-themed networking groups, meeting founders and inventors of world-changing companies.

Airlines 100

Airlines Viral Sports Ethics 100

Solo PR Pro

AUGUST 28, 2014

We addressed top questions from the community, including: 1. Our next Q&A chat will be held 9/10, and our next Topic Chat will be held on 9/24 on the always interesting topic of ethics (coinciding with PRSA Ethics Month) – stay tuned for more details! Free ebook: “Get It in Writing!”. What is Open Enrollment?

Insurance 69

Insurance Insurance Ethics Comparison 69

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. Progress is slow.

Government 103

Government Education Print Ethics 103

Karen Freberg

NOVEMBER 30, 2018

It was a vibrant community of rising thought leaders coming together to brainstorm ideas, perspectives, and take initiative in a once-in-a-lifetime experience. The right tools for not just creating content, but analyzing the content and be able to talk about the strategic implications this has for the future of the brand and their community.

Groups 66

Groups Tools Video Storytelling 66

Stuart Bruce

MARCH 18, 2015

Ethics is a new compulsory module where you must log at least 5 points. Given the international nature of my work the best way I can record points here is to contribute to the development of ethical best practice for the PR profession globally. Write my book! Buckle down and write it. CIPR Ethics Training'

Training 60

Training Ethics Course Analytics 60

Deirdre Breakenridge

OCTOBER 20, 2015

Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications. Even for the basic research class, as Patrick Merle challenged, educators “need to move away from the traditional survey-focus group content.” Agreed wholeheartedly!

Education 150

Education Training Course Social Media 150

NewsWhip

JUNE 2, 2021

From this, they can see which audiences and groups are engaging, and whether the lifespan of a positive story might be extended. According to Marshall Manson of Brunswick Group: “We’ve done a lot of work to test NewsWhip predictive analysis, especially in high pressure situations and we are persuaded that the data is excellent.

Media 88

Media Data Reddit Crisis 88

PR 20/20

JULY 30, 2019

That included insights on how Angela and her team use technology to scale personalized communication to Facebook’s 2+ billion users—without losing the human touch. Mitch Joel, Founder of Six Pixels Group. Grab a pen and paper and write down what you stand for. According to Joel, voice search is the new smart phone.

Case Study 50

Case Study Privacy Data Technology 50

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Business interests wanted to restart the reactor, whereas environmental groups opposed restarting it.

Reputation 52

Reputation Social Media Internal International 52

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Then, we use the templates to automatically write individual press releases at scale for a fraction of the cost. Are you ready? Is your company ready?

Agency 84

Agency Enterprise Technology Analytics 84

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. Because of Kathryn’s diligence, professionalism and work ethic, she was selected to represent USM for the Sales and Marketing Professionals of the Pine Belt’s Rising Star at Work Intern Program.

Sports 0

Sports Leadership Internal International 0

Stephen Waddington

MAY 23, 2018

Regardless of the tasks and skills that can be automated or benefit from AI, human intervention, editing, sensitivity, emotional intelligence, applying good judgement and ethics will always be needed. My thanks to Canadian practitioner Jean Valin for leading this research project and writing the report on behalf of the CIPR #AIinPR panel.

Analysis 60

Analysis Technology Tools Exercises 60

Mindful Marketing

SEPTEMBER 8, 2018

Before going further, I need to say that I really didn’t want to write about this ad. ” The first step in this Mindful Marketing analysis is ethics: Does Nike’s ad uphold societal values? Like the ethical analysis, assessment of the commercial’s likely effectiveness has also been complicated.

Sports 50

Sports Ethics Public Affairs Analysis 50

Maxim Behar

MAY 31, 2021

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. Meanwhile, I was also learning the news I was writing. We were going to the media, and the media was writing so we could reach the targets. So, what made you write this book? It is counterproductive.

Newspapers 52

Newspapers Social Media Ethics Travel 52