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Astroturfing has no place in modern public relations or public affairs

Stephen Waddington

Propaganda has no place in modern public affairs or public relations. Community building on Facebook is often used by brands and organisations as a means of building support for a campaign. Astroturfing should be called out in the strongest terms. Transparency is critical to avoid claims of conflict of interest.

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Why You Should Consider Hiring Military Service Members and Veterans in Your Organization

PRSay

Military veterans comprehend discipline, which means they report on time, stay until the job is done and do great work. A Military and Veterans Community where those interested in joining can create an open dialogue for engagement to engage can do so. We are building this community through the PRSA Military and Veterans Task Force.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The question came up after a recent report in The New York Times about Facebook’s handling of its PR problems over the past three years. But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple.

Facebook 224
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Do Companies Bear Responsibility to Address ‘Environmental Justice’?

PRSay

According to a study by Golin , Black Americans are 75 percent more likely to live near commercial facilities that produce noise, odor, traffic or emissions that directly affect their communities. Baby boomers and Gen X’ers are less convinced of that connection, the report said. Photo credit: Alex Stemmers ] .

Company 147
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Exploring the modern corporate communication function

Stephen Waddington

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. It reports on the factors that determine effectiveness. A third of respondents said they report to the CEO, Executive Director, or President of the organisation.

Corporate 135
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The ESG opportunity for public relations 

Stephen Waddington

It has published a report today called The Environment, Social and Corporate Governance (ESG) opportunity for public relations , researched and written by Dr Jon White and I. A third (31%) of organisations reported that they have a policy in place to manage ESG, while 41% said that it was a work in progress.

Publicity 197
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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. Zach Silber (CIO, Kivvit): One major change is the accelerated pace of work.

Data 148