Remove Company Remove Comparison Remove Internal Remove Video
article thumbnail

Transforming Internal Communications: From Hurdles to High Performance

Burrelles Fresh Ideas

In the dynamic landscape of modern workplaces, effective internal communication is paramount. Bridging the gap between effective internal communications and cultivating an engaged workforce is not without its challenges, as I’m sure we’ve all experienced in our respective workplaces from time to time.

article thumbnail

Dissecting Publicity’s Impact on Pharma Companies

Cision

These are companies making life saving and pain relieving drugs that cost millions to research and require years of willpower to navigate process and safety requirements to get drugs on the market. Yet, when an article like The Wall Street Journal’s Pharmaceutical Companies Buy Rivals’ Drugs, Then Jack Up the Prices by Jonathan D.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Props Can Help a Message Sink In, or Sink the Message

PRSay

26, two days before he became Twitter’s new owner and CEO, Elon Musk demonstrated the communications power of a good prop when he strode into the company’s headquarters carrying a porcelain sink and wearing a grin. The prop suggested Musk would remake the company, throwing everything at it, including the kitchen sink.

Twitter 153
article thumbnail

PR Measurement: An Integrated Approach

Burrelles Fresh Ideas

Consumers engage with companies or brands in many different ways—across multiple platforms and channels. Using prominence and quality rating scores (using your criteria), we can provide value to the coverage beyond volume comparisons and AVEs. We also offer share of voice with the ability to show several market comparison levels (e.g.,

article thumbnail

The Sales Cycle and Content Creation: What Marketers Need to Know

Polaris

Using a fictional company called Potter Paralegal Inc., Potter Paralegal’s content strategy needs to include pieces that address these questions, create awareness of their company and begin to build trust with prospects. Top-of-the-funnel content options the company should consider include: eBooks—e.g., Tip sheets:—e.g.,

article thumbnail

Management Strategies for Transitioning to a Remote Work Culture

Buzzstream

The Covid-19 pandemic has forced many companies to move significant proportions of their staff to remote working. . I’ve helped many companies successfully transition to sustainable remote working environments, and they generally come to the process with a number of misconceptions. There are a few key reasons for that.

Strategy 102
article thumbnail

Hacking Marketing: 15 Proven Quick Wins and Campaign Concepts for Startups

PR 20/20

Picture this: A B2B SaaS company with $2 million in funding and aggressive growth goals is struggling to meet lead-generation targets. Comparison Matrix. We also recommend SnapApp to build interactive content pieces, like quizzes, assessments, interactive videos and more. Expert Video Chats / Panels. FAQ Content.