5W PR

SEPTEMBER 26, 2024

Outlining the types of content to be created, such as blog posts, videos, infographics, and social media content, and establishing a consistent publishing schedule is vital. Enhancing visual appeal with images, videos, and infographics helps break up text and improve content engagement. When crafting content, quality reigns supreme.

Infographics 78

Infographics Engineering Comparison Case Study 78

Contently - Strategy

DECEMBER 5, 2019

On one hand, the average finish rate in our data set is impressive in comparison to Chartbeat’s scroll depth benchmarks for all content. Create social videos and infographics. Create social-friendly videos and infographics. Infographics, meanwhile, saw twice as many shares as articles. (We’ll

Financial 106

Financial Industry Report Insurance 106

ISEBOX

SEPTEMBER 29, 2016

At the beginning, when they first started creating and publishing releases, they were using these beautiful, rich infographics as their hero image for the releases. Their performance was great for the first four or so campaigns, and each one included the gorgeous infographics. The takeaway there is that images matter.

Infographics 70

Infographics Comparison Energy Video 70

Presspage

NOVEMBER 6, 2017

Number of downloads for offered white papers, videos, infographics etc. You may want to assign numerical scores on scales from 1-5 or 1-10 to facilitate comparisons between campaigns, channels or time periods. Number of pageviews for publication on own website. The same goes for social media coverage.

Measurement 97

Measurement Comparison Advertising Advertising 97

ISEBOX

JULY 24, 2015

Video, infographics, images and – yes, even blogs – each have their particular advantages, but they’re more powerful when combined into a multi-faceted experience. A comparison of the side-by-side sketched images is shocking. Infographics use data and images to drive storytelling for a richer viewer experience.

Infographics 70

Infographics Storytelling Video YouTube 70

Sword and the Script

JULY 2, 2016

Sometimes contrast is better than comparison because it advances our understanding of marketing and communication channels. Also see: Infographic: Navigating Facebook Organic Reach. * * *. Contrast clarifies the motivational differences between search and social. We search for content that is useful. We search when we need something.

Marketing 72

Marketing Viral Survey Infographics 72

Sword and the Script

JUNE 4, 2019

By comparison, the research site WARC placed the larger category of marketing technology across North America and the UK at $52 billion in late 2018. Learn more: report registration page ; PR News infographic. Gartner says about one-third of the CMO budget goes to marketing technology. Press release distribution services.

Software 116

Software Reddit Marketing Survey 116

Buzzstream

FEBRUARY 3, 2021

In comparison, other outreach tactics tend to take significantly more time to put together, and often have a lot more at stake in terms of production and outreach day-allocation budgets. Infographics. She also shares what her creative team lean towards infographics for: Lengthy how-to guides where step-by-step visuals are key.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. For example, having many posts with ‘INFOGRAPHIC’ in the title means the site posts infographics.

Resources 103

Resources Infographics Analysis Writing 103

MaccaPR

OCTOBER 17, 2016

Pharmaceutical giant Eli Lilly incorporate its 136 page integrated report into a microsite that also houses videos, infographics and charts to tell its story, all communications tactics that are growing in popularity in corporate sustainability reports. It’s important to include the story behind the stats,” she advises. Don’t Just Publish it.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Sword and the Script

APRIL 4, 2017

Product/service comparison: 39%. An infographic on the survey follows below and a full copy in PDF is available with registration through the Chief Marketer publication. What sort of content does B2B marketing find effective? According to the survey, the top five content types are as follows: White papers: 52%. Blog post: 44%.

B2B 69

B2B Study Marketing Survey 69

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. For example, having many posts with ‘INFOGRAPHIC’ in the title means the site posts infographics.

Resources 62

Resources Infographics Analysis Writing 62

Buzzstream

MARCH 13, 2024

For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. For instance, a brand may utilize datasets to create a map or infographic and pitch it together. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

FEBRUARY 1, 2018

For example, some link types could be guest post, infographic, or resource page. We want to look at how the ratios change in comparison to each other over time (month over month, or even year over year if you have the data), and most importantly, how they change in comparison to our goal. So what do these changing ratios mean?

Data 67

Data How To Analysis Comparison 67

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. By comparison, the research site WARC placed the larger category of marketing technology across North America and the UK at $52 billion in late 2018. 19) The market size for PR tech and martech.

Marketing 79

Marketing Publicity Survey Study 79

Contently - Strategy

OCTOBER 25, 2023

They’re on the brink of decision-making and have become sales qualified leads (SQLs)—a contact your sales team has qualified as a potential customer ready for sales engagement. It’s here that they’d deeply examine tools like ProjexFlow against competitors.

Content Marketing 52

Content Marketing Tools Analytics Agency 52

Buzzstream

JANUARY 29, 2025

And we would create these like infographics, like that was kind of like a big, the big strategy you, you create, like, here’s the best, you know, the science backed best flowers for your home, you know, for air quality or something for some flower client we had. You know, I can’t tell you about the first case of bee stings.

Pitching 62

Pitching Energy Journalism Newspapers 62

Buzzstream

MARCH 5, 2025

When ideating, you can get strategic about planning your post to set up those head-to-head comparisons. Most of their infographics only cost 1 credit, which is $345. (It If you are doing a city index type of post, point out when a city has beat another rival city. I could have expanded this world-wide.

Digital PR 62

Digital PR Pitching Study Google 62

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Savvy PR teams have already reached out to long-lead print magazine gift guides for inclusion of branded products, but they’re small in comparison to online and other short-lead gift guides. Get into online and broadcast gift guides. So the timing is perfect to start outreach to different categories depending on the product or service.

Film 180

Film Small Business Pitching Comparison 180

Waxing UnLyrical

MAY 5, 2011

My local Six Flags may be cheaper, even offer coupon deals but there is really no comparison to the Disneyworld experience. Infographics: AKA chart porn , sometimes the easiest and sharpest way to share a lot of info. Others will have a better mousetrap, lower prices and/or better service. Why are you so damned special?

Storytelling 66

Storytelling Publicity Comparison Local 66

Cision

MAY 11, 2015

A lot of journalists compared us to Amazon, which wasn’t inaccurate, but it opened us up to some unfavorable comparison and criticism from loyal Amazon customers. I also learned to be careful with who and what you compare your client to. Want to see our other innovators? Click here!

Reddit 120

Reddit Social Media Comparison Pitching 120

Buzzstream

DECEMBER 11, 2024

infographics, data studies) can be repurposed. And we were like, we put a bunch of data around the sentiment on social around these two games and which one was going to have a bigger launch and we brought to life this like massive infographic, this amazing research and it was great. It’s not just one and done.

Reddit 77

Reddit How To LinkedIn Digital PR 77

Cision

JULY 26, 2016

Determine Impact from Share of Voice Comparisons. For this section of the webinar, James made reference to the recent baseball infographic that segmented Cubs and Cardinal fans based on how they self-identified on Twitter. Looking at the past 30 days, James compared five events and two potential U.S.

Media 120

Media Viral Comparison Social Media 120