NewsWhip

OCTOBER 10, 2019

There hasn’t been much engagement in 2019 by comparison, but we’re just barely into the real holiday season, so rest assured, there will be crafts and food aplenty in the weeks to come. Katherine is a Content Strategist working at the confluence of journalism + marketing. Katherine Ellis.

Pinterest 113

Pinterest Trends Comparison Data 113

Cision

APRIL 4, 2016

Journal Of Marketing Research (JMR) , 49 (2), 192-205. Journal Of Public Affairs (14723891) , 13 (2), 160-171. From Subservient Chickens to Brawny Men: A Comparison of Viral Advertising to Television Advertising. Journal Of Interactive Advertising , 6 (2), 30-38. Journal Of Marketing , 78 (1), 1-19. doi:10.1002/pa.1471.

Viral 120

Viral Journalism Advertising Advertising 120

Sword and the Script

MARCH 26, 2019

I once worked with an agency team that had placed a client in the Wall Street Journal. Even if you are using expensive media monitoring tools, you have put significant effort into tuning the system to screen out press releases, scraped content, job posting and things that muck up a true share of voice comparisons. On donations?

Measurement 143

Measurement Communications Survey Web 143

Sword and the Script

SEPTEMBER 1, 2020

For a size comparison, Cision reported $730 million in revenue with a net loss of $24.4 Passive Voice in Journalism: How to Wield It Responsibly by Tiana Gibbs & PR Newswire “Passive voice can be an issue stylistically. Agility PR Solutions saw business up “4.9% from a year earlier in Q2 2020 and up 9.3% million (USD) up 9.5%

Internal 148

Internal International Tools Software 148

The Resolution Blog

JUNE 25, 2015

Overall, Google aims to "promote innovation in digital journalism" and invest in improving journalist's digital skills. As more of our coverage is online in comparison to offline Google News Alerts becomes a serious contender to replace our clippings services. We can be sure of seeing a change in how the media operate.

Google 120

Google Analytics SEO Comparison 120

Cision

MAY 11, 2015

The Zimbabwe native received her bachelor’s in print journalism from Claflin University, and later received her master’s in communication from Johns Hopkins University. ​​ How do you innovate PR? Tell us in our #InnovateNow Hashtag Sweepstakes. I also learned to be careful with who and what you compare your client to.

Reddit 120

Reddit Social Media Pitching Comparison 120

Ishmael's Corner

FEBRUARY 10, 2015

While not exactly the same thing, a comparison can also insert a fresh wrinkle into a story. One such comparison that stands out in my mind involved India’s space mission that orbited Mars last year. Whether it’s contrast or comparison, the technique should be part of every communicator’s arsenal. One final comment —.

Storytelling 60

Storytelling Comparison Communications Journalism 60

Beyond PR

SEPTEMBER 26, 2017

With the advent of digital journalism, it is journalists who find their objectivity scrutinized more often than before. The Cision 2017 Global Social Journalism Study provides some fascinating insights into how journalists view PR professionals and the PR profession. You have fans where you may least expect them. Does Industry Matter?

Journalism 63

Journalism Social Media Study Comparison 63

Bianchi Biz Blog

AUGUST 8, 2022

I imagine stories in the manufacturing technology world will always be tame by comparison, and while I miss the insanity of the video game industry, it’s nice to write on a practical topic. How long have you been in journalism and how did you get started?

Technology 93

Technology Meeting Media Analytics 93

NewsWhip

APRIL 29, 2021

This post saw 35.2k “love” reactions in comparison to only 464 “angry.” The second most interacted with Facebook post comes from Manchester United , but opposite from Real Madrid, it’s their announcement of withdrawing from the league.

Crisis 114

Crisis Sports Media Facebook 114

Shift Communications

NOVEMBER 13, 2015

The AE that can carry the ball across the goal line and get coverage in Forbes or The Wall Street Journal will quickly develop into a PR superstar. Does your team pride itself in an elite account executive that draws daily comparisons to the acrobatic O’Dell Beckham Jr. A strong piece of coverage is akin to a PR touchdown.

Comparison 60

Comparison Agency Exercises Journalism 60

Shift Communications

NOVEMBER 13, 2015

The AE that can carry the ball across the goal line and get coverage in Forbes or The Wall Street Journal will quickly develop into a PR superstar. Does your team pride itself in an elite account executive that draws daily comparisons to the acrobatic O’Dell Beckham Jr. A strong piece of coverage is akin to a PR touchdown.

Comparison 60

Comparison Agency Exercises Journalism 60

Shift Communications

NOVEMBER 13, 2015

The AE that can carry the ball across the goal line and get coverage in Forbes or The Wall Street Journal will quickly develop into a PR superstar. Does your team pride itself in an elite account executive that draws daily comparisons to the acrobatic O’Dell Beckham Jr. A strong piece of coverage is akin to a PR touchdown.

Comparison 60

Comparison Agency Exercises Journalism 60

Sword and the Script

JUNE 7, 2022

One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions. Of course, b-school being b-school we debated the merits of that journal article in class. There’s no mention of salary comparisons, which is a long-standing issue in PR.

Software 87

Software Pitching International Internal 87

NewsWhip

MAY 16, 2023

Although each page has upwards of 14M engagements and counting, their totals look feeble in comparison to the powerhouses that are the country’s main beloved clubs. At the end of the day, no matter how similar international dialogue can be, there is always a localized interest that can overpower even the loudest conversations.

Facebook 78

Facebook Sports Comparison Fashion 78

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By It’s not exactly an apples-to-apples comparison but it’s enough to pay attention. By the way, the WSJ reporter on that byline used to write for PRWeek).

Agency 118

Agency Trends Marketing Survey 118

OnePitch

APRIL 26, 2022

She covers new products, product comparisons, deals, and how-tos. So basically, it’s kind of a service journalism vertical. We do product comparisons. This week on the podcast we’re talking with Mia Maguire , commerce editor at The Daily Beast, Scouted. It is called Scouted. It started up in 2018. Which one should you buy?

Comparison 52

Comparison Pitching Meeting YouTube 52

Buzzstream

FEBRUARY 3, 2021

In comparison, other outreach tactics tend to take significantly more time to put together, and often have a lot more at stake in terms of production and outreach day-allocation budgets. For example, at Verve with a campaign that had gone stale, I drew inspiration from my journalism experience to revive it.

Digital PR 170

Digital PR Industry Strategy Film 170

PR in High Definition

DECEMBER 16, 2019

And this got me thinking, why have our news outlets started to prioritise softer stories in comparison to the hard-hitting journalism we used to see? The reason? Our consumer behaviour has changed.

Media 48

Media Comparison Video Education 48

NewsWhip

JUNE 6, 2022

Of course, it’s not a direct comparison in this case, as here it’s at the post level rather than the url level, but it serves as a worthwhile proxy nonetheless. Before we wrap up this analysis, it’s worth looking at the top link posts on the platform, to draw something of a contrast with what performs best on Facebook.

Reddit 78

Reddit Community Analysis Comparison 78

Waxing UnLyrical

JANUARY 27, 2011

OK, maybe that’s not the best comparison, but at least the president’s State of the Union speech is. If the professor has a background in journalism, they tend to see PR as only about writing and pitching to journalists. Hence the "spin doctor" and "flack" comparisons, why you can sub PR pro into many lawyer jokes.

Pitching 111

Pitching Facebook Twitter Interviews 111

The Hoffman Agency

NOVEMBER 28, 2022

Normally, I don’t dare entertain the self-comparison LinkedIn invites this late at night, but I’m in London, so it’s around 8 a.m. I studied journalism and literature and thought nonstop about telling compelling stories that could conjure up emotions and connect people. By Mariah Botkin, Intern. in the U.S.,

Storytelling 36

Storytelling LinkedIn Comparison Internal 36

Waxing UnLyrical

AUGUST 19, 2015

They provide a common language for comparison purposes. This would not have happened if the Redskins had utilized some of the established public relations traditional media standards, tested and available for free in a 2015 paper via the Research Journal of the Institute for Public Relations.

Report 40

Report Measurement Media Comparison 40

Sword and the Script

JULY 2, 2019

Onclusive released a report called the 2019 Global Journalism Report , which it says “analyzed 2.1 The comparison to Meltwater makes a lot of sense to me, but Kantar Media is focused paid, rather than earned, which is the focus Cision defines for investors in this presentation. billion pieces of editorial content.”

Trends 60

Trends Media Report Technology 60

Flatiron Communications

JULY 5, 2022

As impressed as the number of fourth estate influencers, they pale in comparison to the volume of venerable VC firms looking for potential portfolio companies. I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages. They don’t care. They’re lying on purpose.

Conference 36

Conference Journalism Web Comparison 36

Buzzstream

DECEMBER 4, 2024

When I first started in digital PR, and I was in-house, I was working for a client or a website that was an internet comparison website. I forgot to mention this, but I actually started out in broadcast journalism. One thing we were talking about was. That’s what I went to university for.

Digital PR 71

Digital PR SEO Agency Pitching 71

Flatiron Communications

SEPTEMBER 30, 2015

” How does it fare in comparison to Huffington Post which has thousands of unpaid “expert” contributors subjectively advocating their POV’s? Yes, I’m fully aware of the tension that has long existed between the realms of PR and journalism. Finally, I take issue with Ms.

Enterprise 28

Enterprise Comparison Guidelines Software 28

Communications Conversations

OCTOBER 18, 2016

The Business Journal has its long-time 40 Under 40 “competition.” But, that’s probably where the comparisons end. ” Adfed2 has its 32 Under 32. And now, Pollen has its 50 Over 50. As usual, the Gen Xers are COMPLETELY over-looked. Figures, too. We’ve been overlooked for years.

Agency 60

Agency Groups Public Affairs B2B 60

Buzzstream

MARCH 5, 2025

When ideating, you can get strategic about planning your post to set up those head-to-head comparisons. MuckRack recently came out with their State of Journalism 2024 and told us something interesting about pitch relevance. If you are doing a city index type of post, point out when a city has beat another rival city.

Digital PR 62

Digital PR Pitching Study Google 62

Buzzstream

MAY 16, 2024

And—one of the more accessible signals to discern— it clearly shows that the author knows about fishing: For comparison, I found a low-ranking post about restaurant equipment: The only external link is to a product page (clearly trying to rank for deep fryer.) You can read the whole saga on Search Engine Journal.)

Blogging 62

Blogging Google Writing SEO 62

Buzzstream

JANUARY 29, 2025

You start off with that type of journalism, but that’s how it starts off, right? So Facebook was really good to find stories to his journals and she basically opened up about how her dad’s biological father sexually abused her. Journalism to PR, you’re joining the dark side, right? As a reporter.

Pitching 62

Pitching Energy Journalism Newspapers 62

Buzzstream

JANUARY 7, 2025

Its constantly evolving, and with changes in journalism, tactics, and how the world operates, success benchmarks will always shift. Many journalists use their social media as a portfolio and will only share links to the work theyre most proud of and thats relevant to their beat.

Digital PR 62

Digital PR Report SEO Data 62

Buzzstream

DECEMBER 17, 2020

It takes search data for keywords and transforms the results into visualisations of the most commonly asked questions, the most searched for terms surrounding the topic and the comparisons, that are often searched for, surrounding that topic. When you visit the website, enter in your keyword(s) and click search. Catching missed coverage.

Digital PR 161

Digital PR Tools Pitching Film 161

NewsWhip

JULY 29, 2020

We thought it unfair to include these in our overall analysis but include them here for comparison. . There is some debate over whether the London Evening Standard constitutes a truly local publisher, but we include it here for the purposes of comparison. publishers received. Benedict Nicholson. appeared first on Newswhip.

Local 88

Local Comparison Trends Television 88

Sword and the Script

DECEMBER 20, 2022

Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. AI-enhanced writing platforms like Grammerly and Wordtune seem dated in comparison to ChatGPT, which generates high-quality written materials quickly and accurately.

Marketing 213

Marketing Content Marketing Data Social Media 213

Buzzstream

APRIL 13, 2025

Weve repeatedly seen that earning links to top-funnel or mid-funnel assets like newsworthy data journalism campaigns or robust evergreen guides naturally attracts and scales backlinks from authoritative publishers. But you dont always need to kill two birds with one stone.

Report 71

Report Trends SEO Measurement 71

ImPRessions - Crenshaw Communications

AUGUST 31, 2021

.” One female founder of a health testing company said that she was linked to Holmes so frequently that her advisors suggested she dye her naturally blond hair a darker color , presumably to stop the damaging comparison. Of course, the Theranos debacle also tells us something about journalism. Journalists missed red flags.

Comparison 203

Comparison Healthcare Technology Course 203