Onclusive

NOVEMBER 1, 2017

Many of us already utilize these technologies to help measure and attribute our success, gain insights into performance against competitors and report results back to the C-Suite. Using Research Trends TM , the company can discover a variety of insights on what the media and consumers are looking for.

Branding 170

Branding Brand How To Trends 170

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Brands can commit to conducting a Q&A or demo on Facebook Live once a week, which is a brilliant way to increase video content and repurpose it on all social channels. Social strategies need to shift with consumer habits, so most brands rethink or reevaluate their social approach regularly. Change up your social strategy.

B2B 344

B2B Facebook LinkedIn Small Business 344

Onclusive

JANUARY 17, 2018

It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. To see AirPR’s Research Trends in action, request a demo of AirPR today.

Trends 191

Trends Branding Brand Software 191

Prowly

MARCH 12, 2025

REQUEST A PRINT MONITORING DEMO What is print media monitoring in 2025? Unless, of course, you're leveraging the right technology, such as coverage alerts and AI summaries. That's why print is evolving, adapting to consumers, and going digital. For the sake of clarity, I'll state the obvious.

Print 104

Print Strategy How To Newspapers 104

Flack's Revenge

FEBRUARY 3, 2021

It is not just about fact finding – but teasing out the cool, to help turn a dry story about technology into something really interesting. From there it depends on how relevant the technology is to the company’s goals. Typical tools include demos, explainer videos, analogies and metaphors. Hitting the Sauce.

Technology 177

Technology Comparison Case Study Video 177

Cision

MAY 23, 2017

Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event. How do you want your consumers to feel when using your product or service? What do you want your audience to think of when they hear your company name?

Industry 195

Industry Trade Shows Marketing Film 195

Critical Mention

FEBRUARY 4, 2020

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Their Insights section of their website is an excellent resource to learn about technology updates, latest trends, employee experiences and more.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Presspage

NOVEMBER 8, 2024

Technological crises : As the name suggests, this involves a malfunctioning of technology, directly affecting daily operations. As virtually every modern business is dependent on some form of technology, something going wrong is an underlying threat at all times. As a result, brands usually face a lack of consumer trust.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

TikTok is essential for this demo, as 60% of U.S. B2B companies might be hesitant about TikTok because it’s so consumer-oriented, but they shouldn’t count it out. New and creative social channels should be key elements for consideration in any PR plan , especially for brands aiming to reach a younger audience. But Can It Work for B2B?

B2B 310

B2B Video Social Media Creativity 310

Onclusive

SEPTEMBER 20, 2017

For communicators to continue to have a seat at the table, understand the effectiveness of their efforts, and make data-driven decisions in PR planning, utilizing technology to sift through and analyze mountains of non-normalized data sets has become paramount. However, if it was easy, everyone would be doing it. business objectives).

Analytics 170

Analytics Measurement Data Technology 170

Burrelles Fresh Ideas

FEBRUARY 6, 2024

The convergence of sport and fashion has emerged as a fascinating space where innovation, trendsetting, and technological advancements collide. Cutting-edge technologies have revolutionized how sportswear is designed, manufactured, and perceived. Here are some ways they incorporate technology into their PR and marketing efforts.

Fashion 86

Fashion Sports Technology Apparel 86

Cision

OCTOBER 14, 2016

After nearly 20 years as a technology reporter, Phil Harvey knows how to spot tech trends still in their infancy. As managing editor at CRN , he oversees news coverage of technology, telecommunications and the Internet of Things. CRN’s audience is made up of technology suppliers, solutions providers and IT professionals.

Pitching 120

Pitching Telecommunications Trends Technology 120

Cision

FEBRUARY 19, 2016

Here are a few themes we’ve compiled for pitching one of the top technology sites: CNET. CNET is a multi-faceted consumer technology site featuring some of the most knowledgeable journalists in their niche. Big leaps in technology are more interesting than small upgrades. Know Your Product or Topic.

Pitching 120

Pitching How To Trade Shows Case Study 120

Presspage

MARCH 15, 2023

The current generation of AI already provides a perfect assistant to help you deal with some essential, but very time-consuming parts of your job. To find out why Presspage is crucial to the success of your communications , book a personalized demo now. We are curious to see what its next generations will bring.

Technology 78

Technology Creativity Storytelling Communications 78

Critical Mention

APRIL 17, 2019

This new technology enables 24/7 availability. It’s an excellent solution for brands with busy consumers who can afford to listen to the content, but don’t have the time to watch it. SCHEDULE A DEMO. It’s always nice to have a human touch, but it isn’t always possible, especially for smaller organizations. Until next time!

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

JANUARY 3, 2017

If you spent New Year’s Day on an early flight to Las Vegas, odds are you’re part of a public relations team headed for CES, the mecca of consumer electronics and tech trade shows. Allow time for lots of demos, if appropriate and make key company spokespeople available at a moment’s notice. Your main objective?

Trade Shows 147

Trade Shows Pitching Product Launch Report 147

Sword and the Script

OCTOBER 15, 2024

The process included primary and secondary research, including vendor briefings, demos, some hands-on practice, and a survey, “targeting key persona segments, gathering insights into the market perception of the top vendors.” Edelman’s methodology Before diving in, it’s worth noting Edelman included an eight-step methodology in their report.

Report 142

Report Marketing Analysis Tools 142

Critical Mention

JANUARY 29, 2021

For instance, Facebook is an ideal platform to promote consumer-centric products and Twitter for business-centric ones. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Influencer Type. Krushan Bari.

Branding 135

Branding Brand How To Radio 135

Landis PR

OCTOBER 11, 2021

There are many tactics to utilize – as Landis Communications did with its client, Velodyne Lidar, and the World Safety Summit on Autonomous Technology in 2019. This free-to-the-public event was designed to create broad brand awareness and educate consumers about safety through interactive demonstrations, displays and lively presentations. .

Local 98

Local Newspapers Sports Video 98

Critical Mention

FEBRUARY 22, 2019

AI has the capacity to create richer, more personalized digital experiences for consumers, and meet customers’ increasingly high brand expectations.” Customers in the B2B space don’t want to be delivered messaging tailored to B2C consumers, and vice versa. SCHEDULE A DEMO. ” The rise of customer segmentation.

Marketing 118

Marketing Data B2C Big Data 118

Critical Mention

MARCH 15, 2019

In fact, in 2018, Statista stated that 54 percent of all consumers now browse social media on a mobile device at least once a day. This makes it critical to optimize your social media marketing strategy to be mobile-friendly to engage these consumers. SCHEDULE A DEMO. You can check out her profile on Twitter.

Mobile 109

Mobile Social Media Marketing Media 109

NewsWhip

OCTOBER 21, 2020

They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. They must rely on a hodgepodge of legacy media monitoring technologies, surveys, and direct social network access. If you are new to NewsWhip, then you can request a demo by clicking here.

Crisis 158

Crisis Reddit Reputation Tools 158

Sword and the Script

JANUARY 28, 2020

The presenter used Shake Shack (NYSE: SHAK), a popular fast-casual restaurant, that started out as a hotdog cart in Madison Square Park in 2001 and went IPO in 2015, as an object of the demo. If you spend a lot of time in these systems, a little thing like clicking around becomes tedious and time-consuming. 8) History and backstory.

Software 130

Software Tools Publicity System 130

5W PR

JANUARY 9, 2024

The retail landscape is ever-evolving, influenced by consumer behavior, technological advancements, and broader societal trends. This could include events, demos, and interactive displays. To connect physical and digital shopping, retailers will invest in advanced technology.

Retail 78

Retail Trends Policies Consumer 78

Cision

SEPTEMBER 22, 2016

I will start by introducing Brunswick Insight to my network of corporate and public affairs contacts as well as others in various industry sectors such as Health & Wellness and Fast Moving Consumer Goods. For example, are “brick-and-mortar” retailers’ marketing efforts aligning with the shifts in consumer behavior?

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Critical Mention

JANUARY 9, 2019

In a world ruled by technology, simply being aware of marketing trends is not enough. Reaching out to people that are more likely to be receptive to your brand is more cost efficient, less time consuming and more sustainable in the long run. SCHEDULE A DEMO. Marketing’s funnel is changing.

Trends 108

Trends Marketing Mobile YouTube 108

Sword and the Script

MARCH 1, 2022

My impression is that he seems to be plugged into the market, open to market feedback and has experience growing and leading a technology company. Here’s a roundup of other news and links from the world of PR technology. iSentia named Rainer Rhedey as its new chief technology officer. PR tech news mentions. Short-form video.

Software 150

Software Case Study Advertising Advertising 150

Critical Mention

JUNE 6, 2018

Media is undergoing its own technological revolution–it’s the new age of PR. With this evolution in technology, it’s crucial that PR pros are in the know and can keep up with trends and adapt to campaign creation that relies more on technological solutions. SCHEDULE A DEMO. Ultimately, companies need to be honest.

Travel 83

Travel Social Media Crisis Trends 83

Burrelles Fresh Ideas

MARCH 19, 2024

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. This downward trend in travel costs is particularly noteworthy amidst the rising prices across various sectors, with average consumer prices seeing a 3.1%

Travel 92

Travel Trends Tourism Transportation 92

5W PR

JANUARY 3, 2024

As the Consumer Electronics Show (CES) approaches each year, brands have a unique opportunity to showcase their latest innovations and technologies on a global stage. Researching industry trends Stay abreast of the latest trends in the consumer electronics industry. Early planning Begin the preparation process well in advance.

How To 78

How To Analysis Resources Trends 78

Shift Communications

JUNE 24, 2016

Our audiences care less about what kind of media they’re consuming and care more about whether the media is entertaining, engaging, or educational. For example, last year, SHIFT was tasked with capturing the attention of a particular consumer audience segment that loved a specific kind of food. Vice President, Marketing Technology.

Advertising 109

Advertising Advertising Strategy Publicity 109

PR in High Definition

APRIL 28, 2016

For marketing and PR professionals, virtual reality is the biggest disruptive technology since social media. With virtual reality, brands can offer a broad range of experiences to help consumers and influencers alike become fully immersed in a wide range of stories. An insider’s view on events and press conferences.

Social Media 54

Social Media Tools Enterprise Marketing 54

Bianchi Biz Blog

SEPTEMBER 30, 2021

Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. 24,916 attendees from the vehicle technology sector alone. Way more than consumer electronics.

Automotive 78

Automotive Mobile Transportation Trade Shows 78

Critical Mention

MAY 22, 2019

As consumers, we’re switching to hands-free searches. Most mobile devices are now optimized with the latest AI technology, allowing us to search with our voices rather than typing our searches in a search engine. Voice-shopping is expected to be a $40 billion consumer channel by 2022. SCHEDULE A DEMO.

SEO 76

SEO How To Google Local 76

Presspage

JANUARY 30, 2024

Which ones are most effective depends a lot on the way your audience will consume your content. Virtual Reality (VR) and Augmented Reality (AR) Experiences These cutting-edge technologies can be used for virtual tours or to provide immersive experiences that highlight products, services, or technological capabilities.

Infographics 78

Infographics Financial Software Video 78

Critical Mention

APRIL 2, 2019

Discovering what platforms your competition is using to measure their success enables you to keep on top of trending technologies and streamline your team’s workflow by cutting down on tasks. It will help you in identifying emerging trends and explain consumer intent. SCHEDULE A DEMO. SimilarWeb.

Analysis 74

Analysis Tools SEO Software 74

Critical Mention

SEPTEMBER 21, 2018

As social media and search advertising have become integrated into our everyday lives, many believe that direct mail is an outdated way to reach consumers as smartphones allow millennials to access information, products and services instantly. SCHEDULE A DEMO. workforce, knowing what they want and how they want it can’t be overlooked.

Advertising 84

Advertising Advertising Analytics Privacy 84