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The Importance of Gender Equity for Your Brand – International Women’s Day

Onclusive

In celebration of International Women’s Day, we’ve looked at coverage of gender topics across social media , and how you can tailor your comms to be part of the conversation. International Women’s Day Public Relations International Women’s Day celebrates the social, economic and political achievements of women around the world.

Internal 195
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This New Year, Resolve to Give Your Staff Presentation Training

PRSay

Powerhouse conferences are attracting well over 100,000 presenters and attendees to major venues around the globe. In these two areas — participating in conferences and meeting HR needs — it’s essential for companies to make strong presentations. A good training program will help presenters improve their skills.

Training 103
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The Illusion of Neutrality Part Two: How Brands Can Thrive by Embracing Bold Stances 

5W PR

Brands must know precisely who they are speaking to, whether it’s a loyal customer base, internal stakeholders, or the public. Clear positions create a connection with consumers who share those values, fostering loyalty and trust. Consumers want to understand the motivation behind a brand’s stance.

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3 Strategies for Overcoming the Internal Struggle of Crisis Ready Resistance

Melissa Agnes

Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle. The following is an excerpt taken from Crisis Ready (which is available for purchase on Amazon ) to help you address this internal challenge, if this struggle is relatable to you. This struggle is real.

Internal 133
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Why Newswires? The Past, Present & Future of Trusted News

Business Wire

Trends and technical advancements have influenced how news is both distributed and consumed. TRUSTED SOURCE The credibility and tradition of trust earned from journalists and other downstream consumers of Business Wire content enables companies of all sizes to confidently submit press releases for distribution across the wire.

Financial 164
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7 Signs You’re Not Ready For A PR Agency

ImPRessions - Crenshaw Communications

Instead of vague objectives like “build positive visibility” or “support sales efforts” the goals should be accompanied by specific tactics and deliverables, e.g. “write and place generate 3-5 bylined pieces per month on the following topics…” There’s a lack of internal consensus about PR.

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What PR Agencies Should Be Thankful For

ImPRessions - Crenshaw Communications

Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . Holidays like Black Friday, Cyber Monday and holiday shopping (for example) present both B2B and B2C PR teams with strong earned media opportunities. A strong news cycle.

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