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Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. While some PR firms do specialize in an industry, such as technology, travel or fashion, the capabilities of most full service agencies cover many sectors.
For those who said they did plan to speak publicly about issues, the most pressing topics named were data privacy, healthcare, and diversity and inclusion. It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow. To manage a corporate transition.
Furthermore, specialty firms have done particularly well, with a full 100 percent of surveyed healthcare, technology and corporate/financial-focused firms reporting increased profits over 2020, according to the […].
A new report examines how the core strategies, structures and capabilities of the corporate affairs function are evolving as companies strive for growth amid disruption and uncertainty. The study investigates the function's role from the perspective of corporate communications leaders and senior management.
The dashboard combines our media analysis and social listening technology to give you an up-to-date view of how the election is being covered across the entire US media landscape. We will also review one candidate per quarter – not taken from the top two – whose interactions are generating news traction.
The dashboard combines our media analysis and social listening technology to give you an up-to-date view of how the election is being covered across the entire US media landscape. We will also review one candidate per quarter – not taken from the top two – whose interactions are generating news traction.
Their public relations experience spans various industries including entertainment, nonprofit, healthcare, technology, sports, and higher education. They will each share their experiences of how social media played a role in growing their PR careers and will provide tips and advice on how others can do the same.
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A global healthcare business, Bupa currently employs over 78,000 people, principally in the UK, Australia, Spain, Poland, Chile, New Zealand, Hong Kong, the USA, Brazil, the Middle East and Ireland, and many more through associate businesses in Saudi Arabia and India. million health insurance customers, provides healthcare to around 14.5
Breaking out by industry, we see that politicians, government accounts, and NGOs have made the most of the increased space, followed by healthcare and pharma second, then B2B: Until recently, the Fortune 10 hadn’t used the extra space, and B2C companies haven’t done much with the extra character counts either. Length by Industry.
And my angle–corporate blogs. You see, whenever I see any kind of list post involving corporate blogs, the same corporate blogs keep popping up: Coke, Whole Foods and GE come to mind. But, you RARELY see a Minnesota-based corporate blog on these lists. Science & Technology/Manufacturing. Use it as a muse.
It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more. Korea is a hi-tech economy : Korea is a world leader in electronics manufacturing, shipbuilding, steel, and automotive. 90% of South Koreans use Kakao.
is helping organizations forge sustainable paths forward with the assistance of the latest technology including cutting-edge artificial intelligence (AI) programs such as GPT-4 , as she recently explained to tech entrepreneur Reid Hoffman. As a futurist, tech investor and space architecture pioneer, Ariel Ekblaw, Ph.D. ,
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Almost certainly not, except for certain regulated businesses like healthcare and finance. Vice President, Marketing Technology. GDPR is an extraterritorial regulation that applies anywhere EU citizens live or work. Consider the implications of this for a business. Do you screen customers for their citizenship? Christopher S.
Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. She used LinkedIn to share her thoughts on making healthcare more affordable. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder.
Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. Turned out, I also loved communications strategy. It’s been an incredible career experience.
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We give people the opportunity to work with advanced technologies, like AI, but also to work really closely with all these amazing international companies. As a final note, he adds: "Corporate communications teams have always been our heroes at Presspage.
Commitment to a high quality of life, safety, healthcare, and education establishes an ideal environment for businesses and residents alike. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries. million in print and 3 million online subscribers.
Known as the birthplace of technology, the Bay Area is also home to the driving economic factors in tech development – venture capital and product incubators. Known as the birthplace of technology, the Bay Area is also home to the driving economic factors in tech development – venture capital and product incubators.
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You may seek media coverage of your event, especially if your company is unveiling new technology that is especially relevant to the times. A good example of this might be a new telemedicine option for healthcare providers in 2020. Send your release to reporters who specialize in technology, the auto industry, or manufacturing.
It was my ticket into an industry where the perennial phrase “PR agency experience preferred” finds its way onto corporate public relations and PR agency job listings alike. Those in the PR tech community at the time will recall, it was a brutal work environment as agencies across the board – except in healthcare – were cutting headcounts.
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Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved.
And with technology advancements, it’s easier than ever to support this type of work. Our agency’s founder had picked up on a trend of skilled industry veterans who were either going out on their own or were working in traditional agency or corporate roles but felt confined. Leverage technology.
We give people the opportunity to work with advanced technologies, like AI, but also to work really closely with all these amazing international companies. As a final note, he adds: "Corporate communications teams have always been our heroes at Presspage.
In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. My main motive for buying the shares was to track the company, for this column and out of personal interest in the PR technology space. Disclosure: I own 25 shares in CISN.
For example, we believe in a healthy environment, technology that helps people, social justice and the enrichment of our society through quality healthcare, education and the arts. For example, we would happily represent alternative energy clients. But oil companies? We live our mission and embody our values.
After college, he spent seven years in capital markets, “trading corporate and high yield bonds for a large regional money manager.”. An interest in digital marketing and technology eventually lead him to a sales gig with Vocus, the former PR software maker that was eventually swallowed up by Cision. Take Chris Forhan for example.
Velodyne Lidar, a client for 3 years, makes the technology that allows self-driving cars to “see.” I’m especially proud that for two years in a row, the San Francisco Business Times has named LCI to the list of top 100 corporate philanthropists in the San Francisco Bay Area. Awards – we’ve earned them and run out of shelf space! .
BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways? We’ve also incorporated the metrics we get from technologies like Spike into almost all our business development proposals. BL: The Clyde Group does a great deal of work in healthcare, education, finance, and technology sectors.
Corporate communications teams. Large corporations and businesses typically have dedicated communications departments that offer entry-level PR roles. Healthcare organisations. Hospitals, clinics, and healthcare companies often have PR departments or hire PR professionals to manage their public image and communications.
This can be found from the smallest agencies to the largest corporations. CN: My challenges are less about the PR industry and more about the impact of being self-employed and navigating childcare, healthcare, home ownership … all challenging to navigate. MP: Hone in on your skills in every way possible.
Impact Players and Stu Opperman, APR expanded the scope of work and billings for several clients (including Memorial Healthcare System and Make-A-Wish Southern Florida) and, as president, Stu led PRSA’s Greater Fort Lauderdale chapter through a comeback after COVID-19. Phyllis Weiss , president, Weiss Communications, Inc.
This means it addresses poverty, access to education and healthcare, and inequality. One of the critical principles is that it is a community-based movement rather than one dependent on large corporations or governments. It incorporates decentralised technologies, renewable energy, and sustainable gardening practices.
We address current trends and technology and talk about what our association is doing for members. On working with sponsors to create an effective association-sponsor partnership: Patti Costello, M-CHEST, Association for the Healthcare Environment. We also tap into the knowledge of the many experts on our staff and board.
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Client companies will continue to maintain tight cost control over discretionary spend, however, technology advancements will allow agencies to maintain margins. Corporate and public affairs agencies are expected to continue to do well, healthcare also but perhaps less so whilst consumer and technology will be tougher.
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