Prowly

DECEMBER 9, 2024

CONNECT WITH THE RIGHT JOURNALISTS IN MINUTES #10 CNN Business Visits per month: 3M Influence score: 89 Contributing journalists: 29 CNN Business is a hub for professionals, investors, and entrepreneurs who want to stay informed about markets, economics, and corporate news. And the best part is, you can give it a try for free.

Pitching 104

Pitching Sports Analysis Financial 104

Sword and the Script

OCTOBER 29, 2024

A third example of a program is running a corporate blog like a news site. I’ve run a corporate blog that published a new post five days a week – it grew to rival industry trades. We put a similar program in place for contributed articles, pitches and press releases too. Over time you can add volume.

Marketing 216

Marketing eBook Guidelines B2B 216

Onclusive

FEBRUARY 2, 2022

Welcome back to our blog series about building a perfect pitch and nurturing your media relationships! This article is all about best practices for pitching—based on our customers’ collective experience and wisdom. As we mentioned last week, the key to creating a relevant and compelling pitch is knowing your audience.

Pitching 195

Pitching Data Technology Storytelling 195

Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Corporate Communications. Relationship building takes time. Owned Media/Content Strategy. Messaging & Positioning.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Corporate Communications. As companies grow, corporate communications become more important.

Training 370

Training Media Training Crisis Communications Reputation 370

Sword and the Script

DECEMBER 3, 2024

The company is also thinking about reducing off-topic PR pitches, which is a good thing because many PR software companies do not mention this when launching new products. The new edition of its all-in-one software uses AI to keep media lists updated, automatically write personalized email pitches and monitor results in real-time.

Software 176

Software Measurement B2B Training 176

Prowly

DECEMBER 17, 2024

The all-in-one tool is available starts at $258 per month billed annually , which includes full access to the media database, along with audience insights for outlets, email pitching, online monitoring, the AI assistant, the Prowly newsroom, and more. Cision is also best suited for corporate in-house PR teams or large PR agencies.

Comparison 104

Comparison Software Tools Analytics 104

ImPRessions - Crenshaw Communications

JULY 27, 2021

How to pitch media. Given how integral media pitching is to the practice of public relations, I was shocked to look back and realize how much I didn’t know about media, and the most effective ways to approach them about stories. What did I learn then, and how similar is my current experience to it? Business knowledge is important .

Conference 368

Conference Pitching Writing Agency 368

PR for Anyone

APRIL 26, 2022

One of my clients reached out today sharing her idea on this topic about leadership and what happens when Elon Musk takes the reigns of a company that is currently in a hybrid situation and what that will do for corporate culture. Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic.

Twitter 130

Twitter Pitching Financial Video 130

Wadds Inc.

JANUARY 26, 2023

The response rate to media pitches is less than three percent according to the latest Propel Media Barometer analysis of 500,000 pitches. Roxhill suggests that you need to pitch early if you want reach a news desk or business desk. Roxhill suggests that you need to pitch early if you want reach a news desk or business desk.

Pitching 124

Pitching Media Print Social Media 124

ImPRessions - Crenshaw Communications

DECEMBER 17, 2020

As a PR pro , you are constantly communicating with reporters, whether it be pitching, coordinating interviews, or interacting on social media. You’ve drafted the perfect pitch, sent it to relevant targets, and now you’ve secured a media interview. Staying in contact with relevant contacts is one of the most important aspects of PR.

Report 310

Report Interviews Pitching Course 310

ImPRessions - Crenshaw Communications

APRIL 14, 2022

It helps to have contact that you can pitch informally and know you will get a response – either a yes or a pass. Pitches and announcements from last quarter are yesterday’s news and it’s time to plan for the next few months. It will spark ideas for pitches and targets that PR can go out with throughout the quarter. .

Pitching 296

Pitching LinkedIn Twitter Social Media 296

Bianchi Biz Blog

OCTOBER 3, 2024

It’s no secret, media pitching these days can be a challenge. Here are 5 secrets for a successful automotive media pitch: 1. or attention-grabbing can make your automotive pitch stand out. If you want to learn more about Bianchi PR’s media pitching expertise, give a click here.

Automotive 95

Automotive Pitching Media Radio 95

Flack's Revenge

APRIL 16, 2020

Their namesake teleconferencing service has come to symbolize how corporate teams can get useful work done, from a distance. I was recently fact checking a pitch about tools to help enterprises manage IT consultants amidst the pandemic. You’ll Never Believe what they’re Reading Instead. Zooming to the Top.

Infographics 315

Infographics Enterprise Pitching Meeting 315

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

And there are certain B2B tech sectors, like cybersecurity, where reactive media pitching is often a large and important program component. ” Reactive media pitching should not be the centerpiece of a good PR program; however, it can help capitalize on opportunities that generate tangible results and positive buzz.

Trends 293

Trends Pitching Agency B2B 293

Ishmael's Corner

JULY 10, 2019

When journalist Zack Whittaker accused Check Point of “borrowing” content from a WIRED article for a corporate byliner, Ekram Ahmed, head of.more. The post Bad Things Happen When PR Pitches a Plagiarized Byliner appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Pitching 105

Pitching Storytelling Corporate Communications 105

Cision

SEPTEMBER 23, 2016

How do you prefer to receive pitches? I do actually read each of the pitches, even though I can’t respond to all of them. I especially prefer story pitches where an end user of the technology (i.e. “Thought leadership” pitches on emerging technologies in the financial services sector are also welcome.

Technology 120

Technology Pitching Insurance Insurance 120

Cision

AUGUST 19, 2016

“If you want your pitch to be noticed in a flood of product releases, know when to send it,” writes Anna Marevska in our recent blog post How to Pitch Holiday Gift Guide Editors. Inform your pitches by following the listed lead time and deadlines. Need more tips on crafting your holiday pitch? OUTLET: Allure.

Pitching 120

Pitching Newspapers Advertising Advertising 120

Cision

APRIL 10, 2017

Here is how it pans out in the marketing world: Stephen Kennedy from Dominos shared how his organization has made customer loyalty a corporate priority opposed to a marketing program. When is the best time to pitch this journalist, what is their deadline and is there a way they don’t want to be contacted?

Branding 223

Branding Brand Pitching Conference 223

Agility PR Solutions

APRIL 15, 2021

There are plenty of ways that brands and corporations can land great media placements in big publications and generally get great media coverage, even with a limited marketing and PR budget. The post Crafting a winning PR strategy from purpose to pitch appeared first on Agility PR Solutions.

Pitching 101

Pitching Strategy Corporate Consumer 101

Deirdre Breakenridge

JUNE 8, 2016

What’s your social media elevator pitch? Sabrina is a member of the Public Relations Society of America and is in the process of completing an MS degree in Public Relations and Corporate Communications from the New York University School of Professional Studies.

Social Media 150

Social Media Pitching Media How To 150

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Maybe a marketing executive bores a reporter to tears with brand-speak or hits him with a product sales pitch instead of telling a good story. Don’t confuse PR and sales.

Publicity 334

Publicity How To Product Launch Agency 334

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Practice corporate social responsibility. Author Kara Alaimo, Ph.D.

Local 216

Local Government Community Corporate 216

Axia PR

JANUARY 6, 2021

Pitching the media can be daunting, especially if it isn’t something your employees do regularly as part of their job. The dirty little secret that no one in corporate america – no one in your company – wants to talk about is how much corporate marketers hate pitching to the media.

Pitching 100

Pitching Marketing Media Corporate 100

Prowly

APRIL 22, 2020

Public Relations are not meant for large corporations only, small businesses can benefit equally or more from such efforts. 70% of publishers say that they are open to getting pitched, as long as the pitch is up to their beat and PR experts understand this.

Small Business 163

Small Business Pitching Corporate Publicity 163

ImPRessions - Crenshaw Communications

JULY 13, 2022

If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering.

Media 294

Media Trade Shows Travel Interviews 294

Onclusive

FEBRUARY 24, 2021

At the time, Equilar was using the Cision media monitoring platform, which was addressing some of their needs but did not meet the standard they required to refine their PR strategy.

Case Study 195

Case Study Communications Study Leadership 195

ImPRessions - Crenshaw Communications

APRIL 9, 2019

However, no one can advise PRs better on how and what to pitch reporters than… reporters. Journalists love to take to Twitter to offer up best practices or, more likely, let off steam about the terrible pitches that clog their inboxes on a daily basis. Their style is sometimes brutal, but the advice is priceless.

Twitter 197

Twitter Ethics Pitching Product Launch 197

Bianchi Biz Blog

JANUARY 16, 2025

Business environment in Toronto, Ontario, Canada Toronto is Canadas largest city and is home to the most corporate head offices in the country. As a 50+ employee firm, the agency has strong capabilities in consumer, corporate, B2B and issues management. Toronto is a rapidly growing city. story angles.

Print 100

Print Marketing Instagram Newspapers 100

ImPRessions - Crenshaw Communications

MARCH 21, 2019

When it comes to pitching executive bylines to the media, tech companies naturally tend to focus on topics related to its space and solutions. If the executive has a strong or contrarian point of view on topics of evergreen interest, then she should write blog entries, LinkedIn posts, and pitch bylines to key outlets.

Company 174

Company Conference Corporate Leadership 174

Flack's Revenge

MARCH 30, 2020

Should we continue to pitch the media and promote our news? When clients and corporate teams are unsure of how to best proceed, we need to provide clear and confident direction. Others will want to jump in with ill-advised pitches. The post confirms that the waters are safe for media pitches, with certain caveats and exceptions.

Crisis 199

Crisis Pitching Airlines Technology 199

Sword and the Script

SEPTEMBER 24, 2024

As a matter of corporate policy, they just didn’t do case studies for any of their solution providers. In this case, I’d interview the customers and write up a contributed article to pitch. They were happy with the product, but after their legal department turned it down. We shifted the conversation to sharing expertise.

B2B 142

B2B Case Study Study Conference 142

PRSay

JUNE 24, 2024

The best way to secure media placements is to ensure the journalist’s beat includes the topic being pitched, 37% of respondents said. The survey finds that email is still the best way to pitch reporters. About half of PR professionals say the time they spend on internal communications stays the same or increases.

Study 155

Study Survey Pitching Resources 155

5W PR

AUGUST 7, 2020

There are plenty of ways that businesses showcase themselves to an audience, with the most popular one being the elevator pitch. However, the elevator pitch can be daunting to many, given that the person has very little time to explain the idea, and the company and then get into the product or the service that the business provides.

B2C 88

B2C B2B Pitching Conference 88

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Most of us who work at tech PR agencies stay glued to various media to track breaking news and inform reactive pitching to promote visibility for our clients. It focuses on personal computing in enterprise and offers reliable product information to corporate volume buyers who are purchasing for client-server environments. . ThreatPost.

Enterprise 296

Enterprise Journalism Trends Resources 296

Sword and the Script

JANUARY 9, 2024

This is because many of the queries aren’t from bona fide journalists, but from corporate bloggers. Maybe there are just less pitches submitted [in] total now and landing a link is easier, but I’m skeptical. Maybe there are just less pitches submitted [in] total now and landing a link is easier, but I’m skeptical.

Branding 172

Branding Brand Reddit Pitching 172

Onclusive

JUNE 21, 2017

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. PR is no longer a linear process.

Storytelling 329

Storytelling SEO Community Insurance 329