Communications Conversations

APRIL 6, 2015

They’re what I would call “experiential marketing” What about using VR for corporate storytelling? Storytelling happens in print. I even think this has possibilities among corporate communicators. Your CEO is presenting to thousands of people to unveil this new product. Would that have legs?

Storytelling 60

Storytelling Corporate Trade Shows Product Launch 60

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

FEBRUARY 7, 2024

During the five-week course, several co-presenters will join them. I was a good writer, researcher and storyteller, and had been on the other side of both print and broadcast pitches, but I did not fully understand all the nuances of public relations prior to joining the agency.

Communications 193

Communications Sports Journalism Fashion 193

Bianchi Biz Blog

MARCH 7, 2024

Previously, Israeli media welcomed multinational companies, but now, with numerous international players present, the media scrutinizes their motives and agendas more closely, reflecting a matured market perspective that seeks to understand the deeper implications of their entry into the Israeli market. million users Instagram : 4.19

Print 105

Print Real Estate Marketing Automotive 105

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

The desired audiences for a story depend on the corporate communications goals involved, whether general visibility, opinion leadership, or product support. Once you’ve determined the story theme and the audience, you’ll need to consider all the possible angles from which you can present the story to the media.

Media 136

Media Mobile Telecommunications Pitching 136

Cision

JUNE 29, 2015

The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013. The visual nature of television may be serving as a buffer to the greater decline faced by print media. Consequently, more publications are integrating visuals into their news.

Comparison 120

Comparison Television Print Social Media 120

Cision

FEBRUARY 4, 2016

But for Verónica González, the challenges present greater rewards. And I realized, as we began to experience the shift away from print media, that I would have a better chance at writing about healthcare from the PR side. In your 18 years of experience in health and corporate communication, what has been your biggest challenge?

Healthcare 120

Healthcare Print Agency Journalism 120

ImPRessions - Crenshaw Communications

JULY 21, 2016

We feel that way about George Jones, digital producer with the Raycom corporate news hub, which provides multimedia content for the websites of about 60 TV stationsthat Raycom Media owns and partners with throughout the country. Our audience eats it up, and it’s a good mental break from the stuff I normally cover. People are visual.

Agency 120

Agency Pitching Print Storytelling 120

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” RepUs enhances, advances and defends corporate reputations. EILEEN KOREY.

Reputation 78

Reputation Publicity Enterprise Television 78

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” RepUs enhances, advances and defends corporate reputations. EILEEN KOREY.

Reputation 78

Reputation Publicity Enterprise Television 78

Stephen Waddington

SEPTEMBER 29, 2021

This is my CommsHero presentation. The New York Times printed the article in full. They act as a common, corporate language. The print edition went monthly in 2013, and bi-monthly in 2016. It enables corporations to insert messages into the public conversation and has contributed to a breakdown of democratic process.

Industry 153

Industry Publicity Agency Community 153

Melissa Agnes

FEBRUARY 16, 2016

Following is a play-by-play of what you can – and should – do now, to ensure successful crisis communications in the event of a corporate crisis. What apps, platforms and technology do your stakeholders use in their daily lives that may present a unique means of communicating with them directly?

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 183

Reddit Software B2B Technology 183

ReimaginePR

AUGUST 22, 2016

Blogs, social media, video, podcasts, presentations, etc.). Instead of being a stuffy, corporate entity, your brand becomes people-driven and people-focused. You can share the parts of your personal story that relate to what your audience is going through, and you can present your product or service as the solution. What voice?

Brand 156

Brand Branding How To Storytelling 156

Ishmael's Corner

APRIL 20, 2016

The post Media Squeeze — and Watermelon Explosion — Described by the NY Times Presents an Opportunity for PR appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. If you stretch enough rubber bands across a watermelon, it will eventually succumb to the pressure in one glorious Kodak moment.

Storytelling 60

Storytelling Media Study Communications 60

MaccaPR

OCTOBER 17, 2016

In my first post about Corporate Sustainability Reports on October 3, I laid out what I consider compelling data that shows how this valuable communications tool can bring bottom-line benefits to your company. Key to a corporate sustainability report is knowing what data points should be measured.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000. If you want to change corporate culture, focus your efforts on executives, customers and employees. The results?

Survey 114

Survey Industry Leadership Study 114

Bianchi Biz Blog

APRIL 29, 2024

International Business Hub : With its cosmopolitan lifestyle, Hong Kong is home to numerous international corporations. Challenges and Considerations : While Hong Kong presents numerous opportunities, businesses must also navigate challenges such as rising costs, competition, and political considerations. More info here.

Marketing 92

Marketing Local Crisis Management Internal 92

Cision

MAY 12, 2015

While some may see that as daunting, many have relished the new opportunities it presents and innovated methods for connecting with target audiences. RaeAnn has experience in the corporate and nonprofit communication worlds, serving most recently as the senior national communications manager for Young Invincibles.

Data 120

Data Nonprofit Instagram Analytics 120

Cision

APRIL 21, 2017

However, with the ever-emerging importance of the proxy document and the demise of the “marketing-based” printed annual report, we should rebrand the next few months as “10-K Season.”

Financial 120

Financial Handbook Analysis International 120

Presspage

FEBRUARY 27, 2018

Which successful print media tactics work best for your online newsroom. What analytics are key to present PR’s contribution to company results and justify budget. How to upgrade your corporate newsroom and delivery infrastructure to achieve measurable results. Ignored by journalists? Rejected by the public?

Print 60

Print Web Corporate Analytics 60

Waxing UnLyrical

FEBRUARY 22, 2012

Note: The Globe chose not to print my letter, but I’m not giving up!). PRSA’s Code of Ethics presents clear guidelines on the ethical considerations that public relations professionals should embrace when representing clients or employers. Of particular note are articles relating to “free flow of information.”.

Ethics 75

Ethics Nonprofit Guidelines Banking 75

Melissa Agnes

JANUARY 18, 2017

While you’ll most certainly leverage the digital landscape in some capacity to communicate your main messages – whether it’s via your corporate website, social media, etc. Ensuring that your crisis communications are able to be seamlessly executed, is your pre-crisis responsibility. Image Credit: Shutterstock / Rawpixel.com.

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Polaris

JANUARY 17, 2015

The Mexican fast food chain hatched the idea last May with a series of original essays printed on its cups and bags. Steven Pinker presents a compelling and radical argument on how we should look at the world in “A Two-Minute Case for Optimism”. An original illustration by a different artist accompanies each essay.

Content Marketing 100

Content Marketing Marketing Film YouTube 100

Mindful Marketing

APRIL 23, 2021

The PGA’s Partners’ webpage reads like a Who’s Who List of corporate sponsors. What may be even more noteworthy is that the golf balls Wayne Player held were far from the only promotion present at the ceremonial tee shot. Then, there’s a whole other list of “Golf Retirement Plus Partners.”

Apparel 78

Apparel Corporate Social Media Print 78

Sword and the Script

MARCH 15, 2022

It provides monitoring for print news, online news, broadcasts, podcasts and social media. In doing customer UX research, Truescope found a lot of corporate communications people gravitate toward an “inbox.”. If you enjoyed this post, you might also like: 9 Corporate Characteristics to Look for When Buying Public Relations Software.

Tools 165

Tools Media Software Analysis 165

Sword and the Script

NOVEMBER 26, 2019

They provided me with a presentation outlining the product, a web demonstration, and answered my questions about it. According to the product management team, one of its corporate PR customers was showing some of the firmographic and demographic data around their earned media coverage to a broader internal team.

Publicity 106

Publicity Media Advertising Advertising 106

Sword and the Script

AUGUST 15, 2017

This fee will cover an expanded profile in print which will run even sooner – within 30 days of purchase, in addition to an online listing,” according to the publisher’s message [emphasis added]. I was pitching a story that involved a product that competed with a product his corporate stakeholders commercialized.

Journalism 69

Journalism Brand Branding Advertising 69

Sword and the Script

JANUARY 16, 2024

It also provides comprehensive print media monitoring through a partnership with LexisNexis – which most of the incumbents also offer. Pricing and customers The company says it has 500 customers and does well with PR agencies, mid-market corporations and small- and medium-sized businesses (SMBs). gold stars on 37 reviews presently.

Software 156

Software Pitching System Analytics 156

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. Everything revolved around when the client would come in and say, “Could you present my product to the media?” Today, we are using social media and holding it in our hands.

Print 64

Print Social Media Web Television 64

Shift Communications

JANUARY 22, 2018

Finally, within results , we have three potential areas for crises: Failure of record , a history of doing bad things that continues to invite scrutiny and magnify present-day failures. To demonstrate how to evaluate crises, print out the chart above and check off boxes for any given crisis to see what’s gone wrong.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. Another interesting number in the earning presentation is the total addressable market (TAM). In fact, it’s not an editorial placement at all.

Software 150

Software Case Study Advertising Advertising 150

Sword and the Script

DECEMBER 22, 2020

is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. Do PR professionals present accurate and truthful information? Public Relations Statistics from 2020. The media PR salary: $100,000. The median public relations salary in the U.S. Are PR pros truthful?

Survey 183

Survey Marketing B2B Study 183

The Stalwart Blog

FEBRUARY 9, 2017

This drop was due entirely to print circulation, which declined by 9 percent, while digital circulation increased by 2 percent. Blog pages on corporate sites will need to be “supersized” into dynamic, entertaining, educational, non-promotional content complete with video segments.

Television 60

Television Local Print System 60

Critical Mention

JULY 22, 2020

As we try to do with every product or feature we release, Critical Mention built this Media Contact Database with our present and future customers in mind. More than a year’s worth of research, development, design, testing, data curation and more went into this product and we know you are going to love it.

Media 111

Media Data Local Tools 111

Sword and the Script

DECEMBER 5, 2017

These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). During a recent visit to a local range, I noticed the book on the counter for $24.99.

Content Marketing 69

Content Marketing Case Study Marketing Conference 69

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58