Agility PR Solutions

JANUARY 7, 2025

Corporate communications has long been a pillar of business strategy, responsible for shaping a companys narrative and ensuring that its messages reach stakeholders effectively. Crisis communication has become a […] The post The evolving role of corporate communications in crisis management first appeared on Agility PR Solutions.

Crisis Management 101

Crisis Management Corporate Crisis Communications 101

Cision

SEPTEMBER 13, 2017

Refreshing your corporate image is sometimes necessary to inject fresh energy into your brand, as well as get people to see it with renewed interest. But you should never refresh your corporate image just for the sake of doing so without careful research. Social media profiles and content. business cards. one sheets.

Corporate 270

Corporate Brand Branding Guidelines 270

Ronn Torossian

JANUARY 25, 2025

Learn how technology transforms digital PR through data analytics, AI automation, social media strategy and influencer marketing to boost brand engagement The post The Role of Technology in Shaping Corporate Digital PR appeared first on.

Digital PR 195

Digital PR Technology Corporate Analytics 195

Onclusive

APRIL 4, 2023

Today, corporate reputation is directly impacted by and intertwined with a CEO’s personal brand. Particularly for CEOs of the world’s largest companies who’ve become brands in their own right and live life under the media spotlight. How can a CEO affect corporate reputation?

Corporate 195

Corporate Reputation Brand Branding 195

Onclusive

OCTOBER 28, 2021

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking.

Corporate 195

Corporate Reputation Analysis Wikipedia 195

Sword and the Script

OCTOBER 29, 2024

A third example of a program is running a corporate blog like a news site. Strive to “cover” your industry the way the news media once did. I’ve run a corporate blog that published a new post five days a week – it grew to rival industry trades. We also did external comms (PR), internal comms, social media and analyst relations.

Marketing 215

Marketing eBook Guidelines B2B 215

PRSay

MAY 3, 2023

But even as reputation becomes more important for organizations, in the social media era, it has also never been more fragile, the report says. Factors that influence corporate reputation are more complex and varied today than even five years ago.

Reputation 164

Reputation Corporate Report Employee 164

Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Corporate Communications. Corporate communications regularly involves interaction with senior leaders and HR departments. .

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Wadds Inc.

DECEMBER 5, 2024

Large language models are emerging as both an opportunity and risk to corporate reputation, but earned and owned media are the best means of management. Its a question top that is top of mind for corporate affairs and communication directors. Social media has almost no impact whatsoever.

System 52

System Corporate Reputation Media 52

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

This is particularly true for marketing, and the same applies to brand and corporate communications. corporate communications will be challenged to involve and engage employees, with an emphasis on mental health and wellness, team-building, and creativity. Marketing and corporate communications will overlap.

Trends 407

Trends Communications Employee Corporate 407

ReimaginePR

SEPTEMBER 9, 2021

As a corporate brand, optimizing your YouTube content can directly improve your sales and customer engagement. For example, if your corporate video is about Home Remodeling, type this exact phrase in YouTube’s search bar. The metadata of your YouTube corporate video holds great potential for optimization.

YouTube 156

YouTube Video Corporate How To 156

PRSay

APRIL 26, 2022

For businesses, societal discord presents risks to corporate reputation, employee recruitment and organizational morale. Amid deep social and political divisions, can PR professionals, who are often tasked with avoiding risk, craft messages that bring people together? PRSA and PRSSA were among the partners in this year’s report.

Corporate 145

Corporate Report Survey Employee 145

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Corporate Communications.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

Research shows that consumers want the brands and companies they do business with to be fair employers, good corporate citizens, and responsible stewards of the environment. Corporate content has been booming for a while, but it 2022 will see a tipping point. But in 2022, employee engagement will be the new recruitment.

Trends 385

Trends Employee Viral Advertising 385

Awario

APRIL 27, 2023

We let algos in on our deepest secrets by asking Google about things that trouble us at nights and letting corporations analyze our purchase history. However, the algorithms we spend the most time with are social media algorithms. We are aware that algorithms know more about us than people we share the flat with.

Social Media 139

Social Media Media Google Corporate 139

Sword and the Script

AUGUST 29, 2023

Studies show B2B buyers are getting younger and want to engage with companies on social media; B2B marketers are finding social media supports both leads and revenue About one-third of respondents find new products and hear about brands for the first time on social media. Consider the following: 1.

B2B 145

B2B Social Media Marketing Media 145

Communications Conversations

SEPTEMBER 21, 2021

So today I wanted to showcase 8 wonderful women who are making a big impact in the social media world here in Minnesota–for a number of different reasons. Gabriela Winkels, social media associate manager, Land O Lakes. We could all stand to champion our young talent a little more, publicly, here on social media!

Social Media 146

Social Media Marketing Media Insurance 146

Onclusive

OCTOBER 22, 2020

The pandemic, executive missteps, and civil unrest have left companies scurrying to get the right systems in place to better understand the cumulative impact of the media and how people are reacting to it. Ultimately, each company aims to provide its customers with a more holistic reputation and media analytics solution to meet the moment.

Reputation 307

Reputation Analytics Corporate Government 307

Notified

AUGUST 27, 2024

The growth of online communities and social media has led to the current age of “decentralization.” Or is this something corporate communicators can overcome? While this shift lets organizations connect directly with audiences, it also presents unique challenges for public relations pros.

Data 263

Data Storytelling Trends Corporate 263

Communications Conversations

NOVEMBER 24, 2020

Piloseno says it took TWO MONTHS to get in touch with corporate marketing and they “basically told me that there wasn’t really any promotions going on so there wasn’t a need to see the presentation.” With social media marketing, it’s incumbent on us to ALWAYS be educating our partners. New features.

Social Media 179

Social Media Viral Company Media 179

Deirdre Breakenridge

NOVEMBER 11, 2014

To prepare for the #PRLab chat, consider the following prompts: Some clients want to be on every social media platform. Others consider blasting news releases good media relations. Nonprofit communications differ from corporate communications. What are the best tools for measuring success on social media?

Nonprofit 387

Nonprofit Advertising Advertising Measurement 387

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

Sword and the Script

SEPTEMBER 10, 2024

Stay in your lane, take care of your people, be a good corporate citizen, and only weigh in on issues that have a clear and direct influence on your business. Sword and the Script Media can help with B2B marketing, PR and social media. Meet my company’s minimum quality / functional needs.” Need an extra pair of hands?

B2B 179

B2B Software Ethics Leadership 179

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR and marketing are perceived very differently, especially in a corporate environment. PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. Corporations raced to tell their publics what they were prepared to do to support them.

Marketing 310

Marketing Product Launch Corporate Viral 310

Agility PR Solutions

DECEMBER 18, 2024

In the age of social media, 24/7 news cycles, and global interconnectedness, the ability to effectively manage a crisis has never been more crucial for companies. A single misstepwhether its a product failure, corporate scandal, or poor public responsecan quickly escalate into a full-blown disaster.

Crisis 91

Crisis Company Publicity Corporate 91

Sword and the Script

APRIL 1, 2025

The company says Ask AIQ, processes premium and licensed data from 226 markets in 75 languages which enables businesses to pull insights from across news, social media, broadcasts, and regulatory documents. Many have turned to influencers and non-traditional media platforms for news.

Software 158

Software Pitching SEO Tools 158

Bianchi Biz Blog

DECEMBER 5, 2024

A combination of competitive corporate tax rates, strategic location and robust regulatory framework has made Ireland highly attractive for FDI over the past two decades, with some of the world’s biggest tech firms (Google, Meta, Amazon) having their European headquarters in Dublin.

Radio 83

Radio Sports Marketing Local 83

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience.

Social Media 118

Social Media Video Marketing Media 118

Bianchi Biz Blog

OCTOBER 28, 2024

Key expertise of Eje Comunicación Corporate Communications: Reputation management. Engagement with media outlets, opinion leaders and influencers. Corporate events. Corporate Social Responsibility programs. Strategic alliances. Unbranded Communications: Mapping potential organic partnerships and actors.

Marketing 101

Marketing Crisis Local International 101

Sword and the Script

DECEMBER 3, 2024

According to a press release , AlphaMetricx delivers “AI with custom large language models (LLMs) to identify expert media insights, streamline workflow, and provide a customized user experience.” The product offers monitoring of “traditional and social media monitoring of online blogs, forums, and reviews.”

Software 176

Software Measurement B2B Training 176

5W PR

JANUARY 28, 2025

While companies invest millions in corporate branding, many overlook the immense value of their leadership’s personal brands. Research shows that 82% of consumers trust a company more when its executives maintain an active social media presence. This alignment extends beyond content to values and behavior.

Brand 78

Brand Branding Leadership Corporate 78

Prowly

DECEMBER 17, 2024

The all-in-one tool is available starts at $258 per month billed annually , which includes full access to the media database, along with audience insights for outlets, email pitching, online monitoring, the AI assistant, the Prowly newsroom, and more. Cision is also best suited for corporate in-house PR teams or large PR agencies.

Comparison 104

Comparison Software Tools Analytics 104

Deirdre Breakenridge

MAY 1, 2017

After discussing multiple names, taglines and pop culture reference our weekly Facebook Live show, SocialLIVE, was born. What started as a social media experiment has quickly become an integral part of the Socialfly brand, company culture and our favorite part of the week! Highlight Our Company Culture.

Video 283

Video Facebook Social Media Creativity 283

Onclusive

MARCH 21, 2018

In the meantime, the rise of shared or social media complicated things further. In 2012, in response to the Altimeter group’s white paper on “converged media” last summer, Jeremiah Owyang took a stab on his blog at defining the new workflow for paid, earned, owned and shared media. Was it a function of PR?

Storytelling 281

Storytelling Media Infographics Advertising 281

Cision

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 198

How To Instagram Social Media LinkedIn 198

Onclusive

JANUARY 7, 2021

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Communications is a major driver of corporate reputation—your biggest brand asset.

Communications 248

Communications Corporate Reputation Employee 248

Onclusive

SEPTEMBER 16, 2021

Social amplification trends allow you to quickly understand which articles are being amplified and engaged with on social media, which is a great measure of how much your content resonates and how many more eyeballs it receives beyond the original publication.

Strategy 397

Strategy Measurement Data Analysis 397