Remove Creativity Remove Definition Remove Interviews
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The Power Of Creativity In PR

ImPRessions - Crenshaw Communications

Some people don’t think of PR professionals as particularly creative – except when it comes to hatching wild PR stunts or gimmicks, like KFC’s fried-chicken-flavored nail polish in 2016. Yet creativity plays a part in much of a PR person’s daily work. 4 ways creative PR takes it up a notch.

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6 Things PR Agencies Should Never Say

ImPRessions - Crenshaw Communications

PR agency teams, like all creative services people, love to keep our clients happy. We can definitely generate XX earned media placements. Nothing in this world is for sure, and we shouldn’t treat media interviews and articles as such. It pays to think beyond only media interviews and coverage. .

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Creativity, Stupid Talking Head (CNBC) Tricks and Achieving Greatness

Ishmael's Corner

People Don’t Actually Like Creativity. That was the headline in a Slate article taking the position that most people don’t like creativity: “We are taught that our own creativity will be celebrated and that if we have good ideas, we will succeed. That’s why the sheer act of creativity typically falls short of the finish line.

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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Fortunately, most collaborative ideas can be successful, — with research, work, and creativity. Media relations deals with the news environment, which is by definition unpredictable. With this, my mind is fresh everyday to think creatively for clients. Explain what is required . Never make coverage guarantees.

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PR Advice For Building Better Media Relationships

ImPRessions - Crenshaw Communications

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Our job is to think outside the strict product news parameters, and that creative thinking can benefit journalists. Finally, make sure you’re only emailing them about relevant content.

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Why It’s Important to Focus on Creative Content Marketing

Contently - Strategy

Creativity. How can we get creative with content marketing? With more creativity in marketing assets. 3 ways to embrace creative content marketing For now, let’s forget about SEO, analytics, company goals, and deadlines. You can’t produce creative content without one key ingredient: Consistency.

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Reputation Management and Digital PR

The Proactive Report

Reputation management definition. Mike Falkow is the Creative Director of Meritus Media Inc. It’s often used to talk about “cleaning up Google results”. And while that is certainly part of the process, it’s not nearly the whole picture. For more Digital PR Tips subscribe to our newsletter. Connect with Mike on LinkedIn.