Deirdre Breakenridge

SEPTEMBER 25, 2017

Recess Fellows are provided a structured work day, demo days, collaboration sessions, and a strong culture that supports the curiosity and experimentation of its members to build their passion project, even if it isn’t a venture-backed startup. I write more about that here. These meetings are also a key way to accelerate serendipity.

Writing 171

Writing Journalism Travel Meeting 171

Cision

SEPTEMBER 9, 2016

When writing your press release, make sure you include all the necessary information and answer who, what, where, when and why. Be compelling and creative, but get to the point quickly. Think about how you can share your news in a creative way. Looking to entice a journalist to cover your news? Multimedia.

Infographics 120

Infographics Guidelines Creativity Pitching 120

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand.

Case Study 178

Case Study SEO Film Video 178

Flack's Revenge

APRIL 27, 2021

Realize you have to be smart and creative, and work hard to earn their attention. And, guess what: aligning with the hot topics and pain points of end users can be key to journalist buy-in, because ideally you are targetting those who write for these audiences. Take in demos, attend conferences. How to do better?

Storytelling 177

Storytelling Pitching Interviews Agency 177

Critical Mention

FEBRUARY 22, 2019

In particular, all-in-one media monitoring platforms cut down time of sifting through millions of data sources, so marketers can spend more time applying what they learned from the data, allowing for the rise of more focused creative strategies instead of crunching numbers. Creative skills (26%). SCHEDULE A DEMO. None (27%).

Marketing 118

Marketing Data B2C Big Data 118

Wadds Inc.

NOVEMBER 11, 2023

They produced two versions of the article: an original with words by Arlen and pictures by Chris , and a second using ChatGPT to write in the style of Christopher Hitchens, Marina Hyde and George Orwell. It’s an insight both in terms of the reputational impact to individuals and organisations, and the threat to creative and professional work.

Report 119

Report Publicity Training Policies 119

Sword and the Script

OCTOBER 15, 2024

The process included primary and secondary research, including vendor briefings, demos, some hands-on practice, and a survey, “targeting key persona segments, gathering insights into the market perception of the top vendors.” The authors write that the team evaluated five different aspects to decide which tools to include in the report.

Report 142

Report Marketing Analysis Tools 142

Marketwired

FEBRUARY 23, 2016

Exceptional writing skills are a fundamental PR must — but let’s face it, it’s easy to get a little long-winded and heavy-handed at the keyboard. Enter Hemingway App: a simple way to ensure your writing is always crisp, clear and compelling. Canva does an incredible job empowering everyone to be creative.

Tools 125

Tools Analytics Software B2C 125

Critical Mention

APRIL 9, 2020

This is the time to get creative and produce a wide range of online content. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. It is a great time to pitch journalists on stories, especially if they have a “feel-good” angle.

Healthcare 89

Healthcare Radio Sports Video 89

Critical Mention

APRIL 26, 2019

Matt: Write code. Matt: Creative freedom. SCHEDULE A DEMO. Eric [Marketing]: Blue. Amriel [Product]: Green. Josh [Accounting]: Orange. Q: What do you do at Critical Mention? JJ: I make stories out of data. Daniel: Accounting Executive. Eric: Director of Marketing. Amriel: Product Manager. Josh: Finance Manager. Josh: The team!

Engineering 88

Engineering Sports Analytics Google 88

PR Fuel

MAY 19, 2022

No matter what you write, the ending can be tough to draft. In other words, when you write a press release, you are writing a brief, fascinating story for members of the media. Writing a Press Release. Before you begin to write a press release, you must start out forming the goal that you have in mind for each statement.

How To 105

How To Writing Video Fashion 105

Critical Mention

JULY 2, 2020

A pitch must be exciting and innovative, and involving a marketing team can bring additional creativity to a PR pro’s physical or digital presentation. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Drives More Sales.

Marketing 89

Marketing eBook Pitching Radio 89

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Communications 78

Communications Radio Sports Social Media 78

Critical Mention

OCTOBER 18, 2019

Craft Creative Social Posts. Your organization should write social media posts that link back to your site, blog, landing pages, and more. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

SEO 80

SEO Social Media Strategy Media 80

Cision

SEPTEMBER 22, 2016

That marketing analytic created credibility, community and creativity to how metrics can make a story come alive. I remember in several jobs that my ability to “listen” in a meeting and capture/synthesize in writing the key points of those meetings for senior executives got me promoted faster and got me assigned to much larger projects.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Critical Mention

SEPTEMBER 19, 2019

With the changing media landscape, the ability to earn coverage requires that much more creativity! Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. One of the biggest trends we’re seeing is a shift towards Opinion articles.

Agency 79

Agency Marketing Media Radio 79

Critical Mention

FEBRUARY 12, 2019

I reached out to blogs myself, and many didn’t write back. Billboard , however, did write back and started covering me. For those that don’t write back but have covered me before, I send out personal emails asking if they were willing to write about me again. SCHEDULE A DEMO.

Interviews 91

Interviews Film Instagram Writing 91

Critical Mention

OCTOBER 14, 2018

The agency’s diverse team has won some of the most prestigious awards in the world for creative, innovative approaches. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. SCHEDULE A DEMO.

Agency 72

Agency Twitter Conference Financial 72

Contently - Strategy

OCTOBER 15, 2020

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. I’ve also come across Taco at Trello, Sophia at Yesware, and even Charles the Dog at Lighthouse Creative. When companies write about themselves, we usually wind up with dry, hollow press releases. Here are the five biggest trends you need to know.

B2B 143

B2B Trends Video Course 143

Critical Mention

OCTOBER 24, 2019

The PRNEWS Group focuses on honing and growing PR and marketing professionals’ skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. SCHEDULE A DEMO. Until next time!

Blogging 68

Blogging Education Resources Creativity 68

Critical Mention

SEPTEMBER 25, 2018

There are many types of writing styles. You can do this by providing a topic during the interview to have them write. When you receive their piece, you evaluate their work through creativity and accuracy. You can’t only rely on past writing samples. SCHEDULE A DEMO. The pen is mightier than the sword. A Final Note.

Writing 66

Writing Interviews Creativity Small Business 66

Critical Mention

NOVEMBER 26, 2018

We’ve found that a growing number of marketers are turning to influencers to help them combat ad blocking, leverage creative content in an authentic way, drive engagement, and reach millennial and gen Z audiences who avidly follow and genuinely trust social media celebrities.”. SCHEDULE A DEMO. They build your brand’s credibility.

Marketing 80

Marketing SEO Advertising Advertising 80

Critical Mention

APRIL 26, 2019

Matt: Write code. Matt: Creative freedom. SCHEDULE A DEMO. Eric [Marketing]: Blue. Amriel [Product]: Green. Josh [Accounting]: Orange. Q: What do you do at Critical Mention? JJ: I make stories out of data. Daniel: Accounting Executive. Eric: Director of Marketing. Amriel: Product Manager. Josh: Finance Manager. Josh: The team!

Engineering 62

Engineering Sports Analytics Google 62

Critical Mention

NOVEMBER 6, 2018

Write for your target audience. As a business, you sell your products or services to various demographics, but when it comes to your brand’s story, you’ll want to make sure you’re writing it in a way that’s going to resonate with your customer base in addition to your target audience. Write to a high standard.

Social Media 65

Social Media Media Writing Infographics 65

Critical Mention

DECEMBER 6, 2019

There are endless ways to get creative and interact with your specified audience. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. A good way to start is by identifying your audience and their current online interactions.

Strategy 64

Strategy Communications Marketing Social Media 64

NewsWhip

APRIL 27, 2023

The AI-enabled product also works to understand your preferred writing style, offer you suggestions, and provide feedback on correctness, style, tone and more. Paid #Paid is a creative marketing platform that streamlines collaboration between brands and content creators.

Tools 78

Tools Communications Pinterest Analytics 78

Contently - Strategy

NOVEMBER 12, 2019

Like many people entering the job market, I wanted to write and edit, and I was interested in exploring different ways to make a living with those skills. Aside from the core responsibilities of writing and editing, content marketing has its own ecosystem of terms and disciplines. The Ultimate Guide to Video Marketing | HubSpot.

Content Marketing 101

Content Marketing Marketing SEO Video 101

Critical Mention

SEPTEMBER 9, 2018

A globally recognized thought leader in creative excellence and business strategy, his passion is connecting consumers with brands in a genuine way and promoting positive societal change. When she’s not writing you can find her at music festivals, hiking or snowboarding. SCHEDULE A DEMO. 7 as the first Keynote Speaker.

Conference 66

Conference Crisis Management Survey Big Data 66

Bianchi Biz Blog

OCTOBER 11, 2022

But I did with the intent of using it for my demo tape to submit to other news stations to try and get an on-air job. I tried making up for the poor camera quality by getting creative with my shots. I write, my sister produces the beat, and my brother raps. I enjoy making music with my sibling’s.

Automotive 63

Automotive Meeting Media Journalism 63

Critical Mention

AUGUST 8, 2018

How did you manage the fine line between writing for CEOs and the general marketing population? I’d like to think of CEOs and marketers as two very different groups: CEOs are all about numbers and processes and creative people want visuals without the heavy reading. A good process also means creatives are given good direction.

Marketing 61

Marketing Creativity Groups Media Relations 61

Critical Mention

SEPTEMBER 13, 2018

With the rise of chatbots, PR pros must focus on developing and implementing creative strategies to create awareness, improve their company’s reputation and generate profits. When she’s not writing you can find her at music festivals, hiking or snowboarding. SCHEDULE A DEMO. Your time is now!

Technology 73

Technology Print YouTube Financial 73

Critical Mention

OCTOBER 4, 2018

This challenge stretched their creativity and imagination. She’s freelanced for countless companies and continues to write a multitude of articles on various subjects in the world of public relations. SCHEDULE A DEMO. The challenge for these designers was simple: every bag had to be different. No two bags could look alike.

Storytelling 66

Storytelling B2B Trends Examples 66

Critical Mention

AUGUST 2, 2018

Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. When she’s not writing you can find her at music festivals, hiking or snowboarding. SCHEDULE A DEMO.

Technology 60

Technology Crisis Communications Pitching Software 60

Burrelles Fresh Ideas

JULY 25, 2023

Taking some of the small, menial tasks from employee plates through automation can free them up to focus on bigger, more important tasks that take human creativity and connection to truly come to fruition. For all your monitoring needs, request a demo to see how we can help. To connect with Katie, you can follow her on Twitter.

Tools 75

Tools How To System Software 75

Critical Mention

SEPTEMBER 19, 2018

With the rise of chatbots, PR pros must focus on developing and implementing creative strategies to create awareness, improve their company’s reputation and generate profits. When she’s not writing you can find her at music festivals, hiking or snowboarding. SCHEDULE A DEMO. They’re prepared for a crisis to go viral.

How To 61

How To Media Crisis Crisis Management 61

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Blogging 80

Blogging Twitter Facebook Measurement 80

Contently - Strategy

OCTOBER 15, 2021

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. I’ve also come across Taco at Trello, Sophia at Yesware, and even Charles the Dog at Lighthouse Creative. B2B Tech Leaders Are Reimagining the Product Story in New, Creative Ways. Here are the five biggest trends you need to know. [If

B2B 74

B2B Content Marketing Trends Marketing 74