PRSay

JULY 6, 2020

For many years, offices with open floor plans helped generate creativity for PR professionals. With so many PR practitioners working from home, employees might have downloaded software or games, or let other personal information leak onto their office laptops. Wear cloth face covers. Scrub digital files, too. Hold virtual meetings.

Employee 189

Employee Skype Meeting Nonprofit 189

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

The “too creative” pitch. Clever writing and puns have their place, but err on the side of simple, clear language to get your points across. We’re not above a little creative hyperbole to get interest, but tread carefully. Download our free tipsheet, 5 Pitches That Work And Why. . The inaccurate pitch.

Pitching 149

Pitching Sports Print Creativity 149

Shift Communications

JUNE 12, 2015

The platform is relatively easy to use; the tricky part lies in writing ads that set you up for success. So today, I present to you my top newbie tips for writing AdWords ads. If you’re like me (or anyone raised in the world of communications), you instinctively want to come up with something fresh, creative and catchy.

Writing 60

Writing eBook Policies Advertising 60

Cision

OCTOBER 3, 2015

The dependent variable in this case is your writing, the independent variable whom you are pitching. If a reporter is looking for pictures, send links to where the files can be downloaded, rather than attaching them directly to your pitch. Images: Lee Nachtigal , Shaun Fisher ( Creative Commons ).

Pitching 120

Pitching Report Social Media Measurement 120

Cision

MAY 9, 2016

The easiest way to identify these are with the public domain designation (Creative Commons calls this license CC0 ) or with the CC-BY (+SA or +ND) licenses. One of the first places that you may want to start looking for new images is (1) Creative Commons Search. It is a tool developed to return CC licensed media based upon tag matches.

Engineering 120

Engineering Creativity Google Community 120

PR in High Definition

MARCH 26, 2020

If ever there was a time for some creative thinking, it’s now. What we need now is to learn how to think creatively alone, or with the help of your loved ones (yup, really), or your virtual pals and colleagues. Brainstorming can be a brilliant way to boost creativity. Feeling overwhelmed? Hell, yeah. Brainsparker.

Creativity 54

Creativity Software Exercises Video 54

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” Rethink writing: Michelle Messenger Garrett.

Creativity 100

Creativity Pitching Writing Conference 100

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Get creative in your media pitches. Download the free guide, www.3stepstoprsuccess.com

Pitching 130

Pitching Television Trends Video 130

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution.

Comparison 120

Comparison Television Print Social Media 120

Cision

NOVEMBER 15, 2016

wtf) are gaining momentum as one of the hottest digital trends because they allow you to design a website URL that is more creative, meaningful and memorable. Download it now and learn how to revitalize your brand blog, engage prospects and nurture them into customers through compelling content. photography), ‘dot-guru (.guru)

Trends 120

Trends Leadership Small Business Analytics 120

Waxing UnLyrical

MARCH 26, 2012

Since every good campaign begins with the end in sight , our discussions led us to agree on our objective: to pitch and secure posts featuring or highlighting the 2012 IWD campaign, that specifically asked readers to: send an OA 2012 IWD eCard , present OA’s downloadable 2012 IWD award to a woman who had inspired them, or. How cool is that?

Case Study 105

Case Study International Internal Study 105

Solo PR Pro

FEBRUARY 3, 2015

Free ebook: “Get It in Writing!”. Join more than 7,000 of your peers in downloading the communications consultant’s guide to contracts (45 pages, 9 examples) and stay up-to-date with In the Know from Solo PR Pro: Send me a copy! The post 29 Ways to Stay Creative [Infographic] appeared first on Solo PR Pro. Kellye Crane.

Infographics 40

Infographics Creativity eBook Education 40

PR in High Definition

JULY 24, 2018

Marketers and communicators are under constant pressure to come up with creative and interesting content every day; sometimes we are given exciting campaigns that spur and drive our creativity, and sometimes the brief is less stimulating, and we get stuck. Brainstorming can be a brilliant way to boost creativity. Back to basics.

Creativity 48

Creativity Software Exercises Video 48

Presspage

JULY 25, 2018

Write a snappy subject line for your email, says Elise Copps of Hamilton Health Sciences. Write snappily Use active voice, not passive. Another option, Niven says, is to embed a low-resolution image in the release and link to a place where a high-resolution can be downloaded. How to stand out? Here are a few tips: 1.

Wikipedia 103

Wikipedia Writing Video Report 103

Cision

DECEMBER 3, 2015

I remember when I started blogging, I could write about anything and it would get attention. A: You have the science side of things (which I know makes right-brained creatives a little crazy, but it works). Can they download a larger piece of content? Images: Brad.K , Bill Selak , Susanne Nilsson ( Creative Commons ).

Content Marketing 120

Content Marketing Strategy Marketing How To 120

Cision

JUNE 25, 2015

Write a press release. Monitor your site and look for results like increases in newsletter subscriptions, blog visits, white paper downloads and social media shares to tell the story of the article’s performance. Image: Got Credit , Claudia Zimmer ( Creative Commons ). 500|5000 list). Report back to leadership.

LinkedIn 120

LinkedIn Pitching Journalism Interviews 120

PR Fuel

SEPTEMBER 16, 2021

So, how do you put a call of action in writing? When you write a blog post or article, always include a CTA that takes the reader to a related article, product, service, or sign-up. Writing a compelling CTA isn’t rocket science, but it does take some creativity. Download the app. Call to Action Tips.

Writing 103

Writing Resources Social Media Creativity 103

Sword and the Script

MAY 11, 2019

registrations, subscriptions and downloads) and these sessions lasted 33% longer. Consider your audience – you know them better than anyone else – and write quality announcements about the things your company does that matter to them. 3 Landmark Studies that Sum Up the State of Creativity for the CMO [UML ]. * * *.

Study 162

Study Media Relations Media B2B 162

PR Fuel

MAY 19, 2022

No matter what you write, the ending can be tough to draft. In other words, when you write a press release, you are writing a brief, fascinating story for members of the media. Writing a Press Release. Before you begin to write a press release, you must start out forming the goal that you have in mind for each statement.

How To 105

How To Writing Video Fashion 105

Cision

MARCH 1, 2016

For more of his wisdom, read Michael’s free report on the “4 Pillars of a Media Relations Master,” available for download here. Definitely worth it, and one tip is to write the body of the op-ed but leave the lead blank. How do you manage clients who don’t/won’t get on board with your creative pitch ideas?

Pitching 120

Pitching Twitter Report Analytics 120

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. It’s really all about benefits for the team’s productivity and removing those admin tasks that might get in the way of creative thinking. That’s how it all started.

Digital PR 62

Digital PR How To Analysis Tools 62

The Resolution Blog

MARCH 25, 2019

You can work offline and sync emails, speed up writing with keyboard shortcuts, and set notifications for when people open your email, click on links, and download attachments so you know who to target first. Google Docs is completely free and lets you write content that can be stored and accessed by anyone you choose.

Tools 120

Tools Google Social Media Writing 120

Sword and the Script

JUNE 26, 2018

I recall downloading them to an iTunes application on a desktop and then transferring them to a device via USB. The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” When it comes time to refresh those on my devices, I’ll almost assuredly write a new post like this one.

Marketing 108

Marketing B2B Interviews Content Marketing 108

Sword and the Script

DECEMBER 23, 2017

For me, this was a remarkable moment of introspection, which may well be fitting for the year’s end: when I went back with some level of agnosticism and reviewed at my own writing , those ideas that I deemed best were more often a blend of what I was reading with my marketing and PR experience, rather than my own original rants and ramblings.

Content Marketing 106

Content Marketing Marketing Storytelling Course 106

Beyond PR

AUGUST 26, 2016

The lead in the release is the important news you are sharing – the compelling, creative content you need to communicate with your target audience. Journalists use them as they write their stories; the information in a boilerplate provides key facts and differentiators that help news media shape their story. Stick to the facts.

Writing 40

Writing Employee Creativity Company 40

Beyond PR

MAY 11, 2016

It’s these moments in video marketing that can transform a data- or information-heavy message into compelling, easy-to-understand, and profitable content, as seen in our Intermedia-MultiVu Creative Services case study. To get there, though, you need to tell your brand story in a creative way. You interviewed people for a reason.

Video 40

Video Writing Marketing Case Study 40

PR 20/20

SEPTEMBER 29, 2022

Creative content should be a key element of your marketing strategy as it has the power to build trust, gain new customers, and convert them to leads. Be as creative as possible. The TL;DR version: Just because you’re writing for a B2B audience doesn’t mean your message can’t be creative. Take legal writing, for example.

B2B 61

B2B Creativity Content Marketing Measurement 61

Newsfile

JANUARY 30, 2024

Download the report! Writing copy for social media is the most popular use for AI, according to 64% of PR pros. However, remember that AI should not replace human-written content and creativity. link] pic.twitter.com/hutp8BCyC4 — Muck Rack (@muckrack) January 18, 2024 What is Up-And-Coming with AI in 2024? Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

MAY 13, 2017

Mr. Brooks writes that a “mistake most brands make is treating influencers as a direct marketing sales channel.”. that she penned for Simply Measured : “A prospect might attend a webinar, watch videos, or download more content. Is your agency bringing creative thinking to the table? Also see: Influence or Popularity? Talk to Us!

Strategy 95

Strategy Marketing Measurement B2B 95

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours. Email open rates: 52%.

Marketing 79

Marketing Publicity Survey Study 79

Critical Mention

JUNE 21, 2017

Article I, Section 8, gives Congress the power “to promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.” They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 22, 2017

Article I, Section 8, gives Congress the power “to promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.” They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.

Film 60

Film Print Creativity Internal 60

Cision

APRIL 6, 2015

For example, the true-crime podcast Serial was downloaded 68 million times and was popular enough to be parodied on Saturday Night Live. Search engines don’t listen to and deduce context from audio (at least not as of this writing). .” – Stephan Dubner, author of Freakonomics. Ira Glass discusses preparation: 3.

Engineering 120

Engineering Tools Examples YouTube 120

Beyond PR

JULY 27, 2016

Pay attention to these 12 things when writing a press release for your demand gen content. Audience: You’re not writing a content press release for journalists. Write directly to them and focus on what they care about. Write directly to them and focus on what they care about. for headline writing tips and examples.

Writing 40

Writing SEO Web Content Marketing 40

Cision

APRIL 6, 2016

Anyone can download a template for free and fill it with invalidated assumptions that do little to enlighten the content creation process. In a comment on Glen Long’s epic blog “ The Only Six Posts worth Writing ,” t he use of the word “catalyst” is very telling. How to Fix Your Buyer Personas.

How To 120

How To Tools Exercises Viral 120

Solo PR Pro

AUGUST 1, 2023

Resources: Indeed – How to Write a Job Description : This comprehensive guide offers tips and examples to help you create an effective job description. The Balance Careers – How to Write a Job Description : This guide provides detailed steps on creating a well-crafted job description that attracts the right candidates.

Employee 87

Employee Small Business Resources Insurance 87

Sword and the Script

DECEMBER 31, 2019

The full report is freely available on SlideShare and has earned nearly 18,000 views at the time of this writing. hours to write. Bloggers that write longer posts are more likely to report success. Writers that report success with blogging are more likely to write longer or more in-depth content and are 2.5

Blogging 85

Blogging Publicity Marketing Survey 85