Guest Post: The PR Generalist vs. The Industry Specialist
Deirdre Breakenridge
AUGUST 26, 2014
But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. Techies, for example, might enjoy working with a mobile start-up, while fashion gurus would rather work at a boutique PR firm. Many local chapters have working groups for new and young professionals.
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