ImPRessions - Crenshaw Communications

JUNE 6, 2017

Importantly, keep correspondence with positive quotes about the work as well as images and video. Many also look for over-the-top creativity or that unique “something.” We recommend posts on all your social sites – video and other images from the awards event add a nice touch. ” Do prioritize.

B2B 168

B2B Video Exercises Infographics 168

Rock the Status Quo

AUGUST 21, 2014

One blog post can become a SlideShare deck, video, infographic, quote image. Make it entertaining – embed videos, add images, embed posts or tweets, etc. Be unique and creative to stand out. Include one link to the client, max of two (one in article and one in bio). Tell stories, be visual and have a unique voice.

Writing 203

Writing Blogging Pitching Content Marketing 203

ImPRessions - Crenshaw Communications

JULY 21, 2017

Sites like Trendspottr to get ahead of the curve on any number of topics and spur creative and buzzworthy writing. Another easy way to take a blog post or other content to the next level is by creating an infographic with help from a site like Picktochart or Venngage. Or check out blog topic generators from HubSpot or Portent.

Infographics 157

Infographics Writing Tools Google 157

HMA Public Relations

AUGUST 22, 2023

From videos to infographics to memes, visuals have become an essential marketing element for businesses. Justin Liggin talks visual marketing and shares how you can get creative with your content in this blog post. Read more!

Infographics 89

Infographics Marketing Video Creativity 89

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. You’d pay for a photo shoot or an infographic or a video production, right?

Pitching 228

Pitching Agency Social Media Creativity 228

Cision

APRIL 12, 2016

Dove did a great job reaching their target audience through innovative and creative videos. Their campaign was highly successful, although the content hardly mentioned Dove in the videos. Images and Videos : Visual content quickly attracts attention and converts visitors into potential leads.

Infographics 120

Infographics eBook Content Marketing Video 120

Prohibition

MAY 22, 2023

Social media adverts come in all shapes and sizes, and understanding which type of creative works best for your campaign is important for you to achieve the best results possible. What are the different types of ad creative? Static ads are great for showcasing a singular product, or a designed piece of creative.

Creativity 62

Creativity Social Media Advertising Advertising 62

Cision

SEPTEMBER 9, 2016

Be compelling and creative, but get to the point quickly. This could be a video, photos or an infographic. Think about how you can share your news in a creative way. Think about how you can share your news in a creative way. Be careful not to be too promotional. Multimedia.

Infographics 120

Infographics Guidelines Creativity Pitching 120

Cision

APRIL 16, 2015

Is your story best told through video? Attend Matthew Schwartz’s free “Film School: How to Use Video for PR” webinar. Don’t neglect the basic plot; exposition, rising action, climax, falling action and resolution can play a role in designing a visual story or an asset like an infographic. Register now!

Infographics 120

Infographics Storytelling Content Marketing Film 120

Shift Communications

OCTOBER 9, 2014

Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute. Bob Stone’s framework is elegantly simple: list, offer, creative. The third and final step in a direct marketing program is the creative. Do they want video? Put simply, everyone is creating content.

Content Marketing 158

Content Marketing Marketing Facebook Creativity 158

Cision

OCTOBER 28, 2015

A 2014 study of more than 72,000 Facebook pages shows that visuals, including video and photos, generate the highest levels of engagement among users. Visuals increase understanding: We can read about how to do something or operate a device, but we comprehend topics more thoroughly when we have images or video to supplement them.

Communications 120

Communications Telecommunications Infographics Video 120

Prohibition

AUGUST 17, 2021

Video content is nothing new but with the introduction of video only social media platforms such as TikTok and the launch of Instagram’s IGTV and Reels – concise an consumable content is a strong content marketing tactic. Videos are more likely to be shared by online users. Why is this? Bite sized content.

Content Marketing 62

Content Marketing Video Marketing Product Launch 62

Cision

NOVEMBER 24, 2015

Facebook recently reported that it receives more than 4 billion video views each day , more than YouTube. But this changing environment has upset those who rely on advertising revenue from their YouTube videos. . Images: Marco Gomes , ·tlc∙ , Gage Skidmore ( Creative Commons ).

Examples 120

Examples Viral YouTube Infographics 120

Contently - Strategy

DECEMBER 5, 2019

These numbers suggest that companies cornering the institutional finance beat are finding creative ways to tie their analysis to relevant news and trending topics people care about. Create social videos and infographics. Get creative with compliance. Create social-friendly videos and infographics.

Financial 106

Financial Industry Report Insurance 106

Marketwired

MARCH 22, 2016

In today’s most noticeable creative PR strategies, measurement and data-based insights are key. Before you begin a creative PR campaign, define your specific goal(s) and detail how your strategy and tactics support it.”. Creative PR goes deeper to incorporate inventive thinking from the first click right through to conversion.

Measurement 100

Measurement Data Creativity Viral 100

PRSay

AUGUST 23, 2016

If you use the internet frequently, you will probably say that pictures and videos are an important part of the experience. The emergence of pictures and videos on the web. More speed over time also created the possibility to include videos. *This article was provided by Cision , a PRSA partner. But just how important are they?

Video 60

Video Financial Infographics Web 60

PRSay

AUGUST 10, 2016

If you use the internet frequently, you will probably say that pictures and videos are an important part of the experience. The emergence of pictures and videos on the web. More speed over time also created the possibility to include videos. *This article was provided by Cision , a PRSA partner. But just how important are they?

Video 60

Video Financial Infographics Web 60

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

By monitoring “speed of sharing” of articles, tweets, images, video and more, savvy users can find the top stories on varying topics in minutes. SelfMade lets you “be the creative director of your life” with packages that offer slick professional photo editing and social media support at an affordable budget.

Tools 147

Tools Radio Data Analytics 147

The Proactive Report

JUNE 4, 2016

GUEST POST by Mike Falkow, Creative Director of Meritus Media. And unless you are a bikini model posting photos of yourself posing on a tropical beach somewhere, you will have to be creative in how you present your message. Infographics are your key language elements here. Let’s take a closer look of how to apply this.

Social Media 100

Social Media Media Infographics Pinterest 100

Cision

JANUARY 6, 2016

Facebook today hosts more video views than YouTube does. Teens relish the transient videos and images they can share via Snapchat. Whether they write product reviews or share personal pictures or videos, there’s always a creative way of sharing them with the rest of your network. Are you ready for it?

Social Media 120

Social Media Media Airlines Video 120

Cision

OCTOBER 12, 2015

Mari suggests repurposing a video into everything from an infographic to a text post to social media ads to make the most of your efforts. Images: Andreas Ivarsson , Nadia Szopińska , Bill Stilwell ( Creative Commons ). Despite popular belief, repurposing content on Facebook or Twitter, is perfectly okay, says Mari.

Facebook 120

Facebook Education Infographics Social Media 120

5W PR

SEPTEMBER 26, 2024

The key to unlocking this potential lies in crafting content that resonates deeply with the target audience, which companies can do when they work with a creative agency. Outlining the types of content to be created, such as blog posts, videos, infographics, and social media content, and establishing a consistent publishing schedule is vital.

Infographics 78

Infographics Engineering Comparison Case Study 78

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

Tis the season for public relations ‘ best and brightest to wield creative wit and savvy strategy in the name of meaningful holiday media placements. Pull the whole idea together as an infographic or slide show to illustrate for media, especially for digital who could end up using piece as is. Predictions are a perennial.

Pitching 136

Pitching Print Survey Local 136

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Media assets, including the logo, headshots of key employees, screenshots from the website, and product videos. • Creative Media Kit Ideas. Evolution and History of Media Kits.

How To 176

How To Media Guidelines Pitching 176

Critical Mention

FEBRUARY 10, 2018

Creativity matters . There are more ways than ever to be creative in PR. Of course, writing and creating content is one way to express creativity, but now, visuals play a greater role in getting the news out. Barnum and his ability to spin tales that the media—and the public—ate up. via GIPHY.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

5W PR

OCTOBER 9, 2017

Types of content include: links, original photos, videos, graphics, repost/ regrammed assets from your audience, testimonials and live streams. 5 – Get Creative. Getting (and staying) creative can be difficult. Her creativity has allowed her page to quickly amass over 35,000 engaged followers. comScore 2016 U.S.

Social Media 112

Social Media Media Mobile Pinterest 112

5W PR

AUGUST 23, 2024

Success hinges on understanding the audience, crafting compelling narratives, and utilizing a variety of formats to maintain interest and provide valuable information which can be done when working with a creative agency. Infographics, images, and videos can break down complex information into easily digestible formats.

Education 78

Education Infographics Case Study Exercises 78

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

When it comes to choosing a public relations agency, experience, credentials and creativity are key factors. Creative, fearless, assertive and on top of the news and pop culture. Those who work to generate high-impact coverage get to know contacts personally and use creative follow-up to gain a reporter’s interest.

Agency 136

Agency Analytics Creativity Social Media 136

Bad Pitch Blog

MARCH 22, 2010

1) Infographic: USA Today was the first to own the infographic because snappy visuals help show the news instead of simply telling it. 5) Haiku : Creative writing might work, but what if you''re announcing an acquisition? 6) Video File: We''re all hitting YouTube for one reason or another.

Infographics 98

Infographics Energy YouTube Mobile 98

Shift Communications

DECEMBER 18, 2014

For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic. Systems you may be asked about: PPC and SEM marketing software, display ad systems, video and multimedia ad systems, media buying platforms.

Data 157

Data Data-Driven PR System Analytics 157

Cision

SEPTEMBER 24, 2015

Use photos and videos. Add other content as needed, like infographics, product descriptions or audio files from a podcast. Images: Joi Ito , Pen Waggener , ( Creative Commons ). A strong headline only goes so far. If you want to stand out and be “the signal in the noise,” emit a strong signal. Promote your content.

SEO 120

SEO Google Infographics Creativity 120

Cision

JUNE 18, 2015

If you publish a study, you can turn it into an infographic and video spotlights. Image: losmininos ( Creative Commons ). Millipedes are one of the creepiest bugs on the face of the planet, but it’s helpful to think of your content in terms of them. Each piece of content has multiple arms and legs. Think outside the box.

Content Marketing 120

Content Marketing Marketing Pinterest Pitching 120

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

This means posting links and images to all brand social accounts of course, but there are also opportunities to get more creative. Use the photos or video accompanying the piece for other posts, and give a social shout-out to the journalist or the outlet in question. Use coverage to demonstrate results to leadership.

Interviews 136

Interviews Pitching Infographics Print 136

Cision

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. Cool infographics. Curated video content. The Inside Story on How to Spy on Competitors (& Innovators).

How To 198

How To Real Estate Web Case Study 198

Cision

OCTOBER 19, 2015

Take the topic and repurpose it by creating “cobblestones” like blog posts, videos, infographics and more, which all lead to the main, big piece of content. Images: Athleya , magicatwork , Vivianna_love ( Creative Commons ). Get more out of your content by increasing its longevity. Chad Pollitt.

Infographics 120

Infographics SEO Engineering Strategy 120

Cision

JULY 30, 2015

As the interviewee, if you have details or assets such as photos or videos to support the reporter’s story, reach out and provide what you have. Check out this infographic for a helpful checklist! Images: www.audio-luci-store.it , Flazingo Photos ( Creative Commons ). Be a Resource After the Interview.

Interviews 120

Interviews How To Media Infographics 120

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” When you can, offer high resolution photos, videos or infographics.

Creativity 100

Creativity Pitching Writing Conference 100