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creative agency. He posted the event information on Facebook, and it eventually made its way to the front page of Reddit. He also addressed the Cannes Lions International Advertising Festival. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Mullick is a partner at an L.A.
BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.
There is their flagship app, LinkedIn Pulse (content), LinkedIn Recruiter (recruiting), LinkedIn Connected (contacts), LinkedIn Lookup (for internal search), and two new apps: LinkedIn Groups and LinkedIn Job Search. That’s the concept behind Upvoted, an offshoot of Reddit that launched last week. Conclusion.
Cision stepped lightly around the “use AI to write press releases” message in its press release: “While we are eager to share this new AI solution as an option for our customers, we also recognize that there is no replacement for the human creative process,” said an executive in the announcement. million in its Q2 earnings announcement.
We dive into their in-house vs agency approach, link velocity benchmarks, international strategy, and how theyre preparing for an AI-driven search future. Build campaigns with media in mind first , then optimize for SEO later through internal linking. Repurpose old campaigns year over year (e.g., So yeah, we work really closely.
Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. Manual Prospecting is Key Although helpful, media databases may not always provide up-to-date contacts for international markets. Like you have to be pitching your stuff.
Most respondents say Twitter (64%) and LinkedIn (59%) are effective channels in the world of investor and financial communications; many are on the fence about Reddit 42% say it’s effective and 37% say it’s ineffective. Goals, channels and metrics for internal comms. Internal comms demand more focus. “62%
I had my first international trip in three years, and it was so good to be back! I would have to say that reddit did this very well in their experience and activation at Cannes Lions. He’s the Mr. Rogers of Marketing, and along with creative and innovative marketing efforts, he’s positive in his entertaining content.
Promote Creative Thinking Practice creative thinking by challenging your team (or yourself) with exercises that connect seemingly unrelated ideas. Use brainstorming sessions or even improvisational games to keep creativity sharp. Like you see this on Reddit all the time where like people are being too promotional, right?
Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process. How the in-house creative team collaborates | 5:04-5:26.
Whether you're using Reddit or reading up on case studies often released by the company itself , make sure you know what you're getting yourself into. This allows you to track mentions of your brand, products, spokespeople, or even services in both domestic and international print outlets, including whatever is hidden behind paywalls.
I wrote blogs, listicles, news articles and creative narratives. There were no rules, no equations just creativity, strategy and connection. One night while I was aimlessly scrolling through Reddit, I stumbled across tech public relations. I absolutely loved it.
Heres How Menu Prices Have Changed Over the Years [2024] Reddit mentions McDonald’s Press Release Statement from FinanceBuzz on Fast Food Inflation Study Fast Food Wars 2024: Which Value Meals Offer the Most Bang for Your Buck? We did see a lot of like Reddit pickups and our inflation and things like that picking up.
Many brands utilize digital PR to drive links to an asset and then use internal linking to direct SEO or link value to their money page. It’s my favorite from a strategic point of view, but it can be challenging to get very creative. Insurance.com’s Most Ticketed Cars Strategy: Using internal data to create a pitchable post.
And it’s no matter who you are, an SEO, a Google ad specialist, or frankly, if you’re even working at a creative ad agency, like it just comes with a stigma and a kind of a, an aspect of it that not everybody knows what to think about brands in the first place, why do you think that is? It’s I don’t care.
Begin with micro-communities, Slack groups, Discord servers, Reddit channels, and Twitter (X) to foster genuine connections with a niche target audience. Host Reddit AMAs. Where humans win is in emotional intelligence, creative storytelling, and long-term relationship building. Build Substack newsletters.
Or it can come from internal data. Other keywords need a creative eye to find a way to insert proprietary data to make it pitchable. The most successful brands will find creative ways to insert their own survey data to make a post linkable. . Enter Reddit. New to Reddit? While on Reddit, keep your eyes peeled.
If we’re being honest, these brands don’t always spark immediate creativity, making it harder to come up with newsworthy ideas that journalists will actually want to cover. Be it cleaning advice, opinions on a law related to your product, or some interesting internal data, there’s tons of opportunity for most brands on the surface level.
You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. The root of the problem is always internal. She write, speaks, and advises on internal communication..
Read more: Would you Run Your Internal Data Through this Media Monitoring AI? Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and 1% said SnapChat.
Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. Internal Signage and Content Marketing – For brands with brick and mortar locations, you should be mirroring your website promotions or content marketing.
Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. million users (16% of population) 2022 Reddit :0.6 million users (33% of population) 2022 X : 1.2
My prediction is therefore that we will see job cuts in comms departts and the need for PRs to showcase their value internally more than ever before. They are extraordinarily busy: A Reddit thread disclosed that journalists file two to six stories daily. Bart Verhulst | Co-founder | Presspage 8. Writers have to cover more beats.
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