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How to Start Freelance PR: A Comprehensive Guide

Remote PR Jobs

If you're venturing into more creative fields like freelance fashion PR, freelance music PR, or becoming a freelance PR writer this guide will help you launch your career confidently. Especially if you want to become a PR freelance writer showcase your content writing abilities, how you approach writing press releases.

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Wine, Innovation and Armani: A Journey of Creative Problem-Solving

PRSay

Creativity and innovation are often considered abstract concepts, at best, complementary to structured study programs. When, during my MBA at Bentley, I delved into design thinking, prototyping, hackathons, creative writing and lateral thinking, I thought it was all wonderful but that it wouldn’t have much impact on my everyday work.

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Five Benefits of Working at a Small Agency

ImPRessions - Crenshaw Communications

In between client calls, meetings, or drafting content, it’s typical to talk about the day’s current events or pop culture or sports. At a big agency, these meetings usually consist of the same couple of high-ranking folks dominating the conversation. It makes work more fun and less stressful.

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A Break for a Breakthrough: Why Incubation Is Key to the Creative Process

PRSay

Novelist Agatha Christie believed that the best time to write was while washing the dishes. Author Harper Lee did much of her creative thinking while golfing. That’s when you think of a great idea on your way out of the brainstorming meeting or the perfect retort the day after someone makes a snarky remark. No one really knows.

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Data-Driven PR Campaign Planning: Part 2

Onclusive

Set your messaging, write the story. To determine the right creative angle, ask yourself—why would my audiences care about this topic? It’s also useful to find out which reporters write for your competitors but not for your brand. . Your messaging and your story are the heart of your PR campaign. What’s in it for them?

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PR Advice For Building Better Media Relationships

ImPRessions - Crenshaw Communications

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. Often between gathering commentary and trying to meet a deadline, the reporter will be nearly as stressed as the PR person. Understand and manage deadlines.

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Meeting the COVID-19 agency start-ups

Stephen Waddington

Clients want blended, agile, creative solutions to their challenges. We connect disparate things and ideas to solve problems creatively and we strive to help new talent break into an industry built on connections. Write a business plan and go for it. Why start an agency in 2020, during lockdown? Read as much as you can.

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