PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. It means applying effort and creativity that is consistent and ongoing.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

ImPRessions - Crenshaw Communications

JUNE 12, 2018

But as VP of public affairs, he fashioned a unique response to mounting criticism of Mobil during the energy crisis. Mobil took out full-page advocacy op-eds in the New York Times to share the company’s viewpoint on public issues like technology, mass transit, and energy independence.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Cision

JUNE 1, 2016

How has the public affairs industry changed since you started that organization? Twenty years ago, almost every company of any real size had an in-house public affairs staff. You were in your previous role as executive director of Technology Alliance for 20 years. What role does social media play in your job?

Public Affairs 120

Public Affairs Community Energy Strategy 120

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. ” Today, it’s a “Creativity” extravaganza, and with good reason.

Agency 120

Agency Creativity Advertising Advertising 120

PRSay

JUNE 7, 2023

As journalists and PR practitioners, now is the time to work with AI and apply it as a creative and productivity tool — without fearing the future. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?”

Journalism 158

Journalism Public Affairs Ethics Technology 158

Cision

NOVEMBER 19, 2015

With over a decade of experience creating award winning content, she heads the firm’s digital practice, overseeing all facets of content creation, branding and social media for its real estate, professional services, public affairs and hospitality clients. Images: Giorgio Minguzzi , gdsteam ( Creative Commons ).

Real Estate 120

Real Estate Public Affairs Guidelines Video 120

5W PR

SEPTEMBER 27, 2019

The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official. You often hear public relations specialists referred to as press secretary, public affairs officer, or information officer.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Stephen Waddington

JUNE 22, 2017

Sarah approached the leaders at the top of organisations that have been in the public sphere and faced significant stakeholder management issues in the past 12 to 24 months. In each case public relations is represented at the highest level internally. Big win for public relations at Cannes Festival of Creativity.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

5W PR

APRIL 28, 2022

Since 2003, we’ve dabbled in different industries like entertainment, consumer brands, public affairs, and digital marketing. What I have found unique is the combination of their consistent strategy and spontaneous creativity. We help our clients through carefully crafted solutions. 5WPR’s track record is spotless.

Public Affairs 88

Public Affairs B2B B2C Analysis 88

Stuart Bruce

OCTOBER 29, 2015

” – you can if you’re creative enough. John Cleese said “Creativity is not a talent. ” There are many ways that PR professionals can learn to be more creative operators. At just 35 characters, including punctuation, you could fit “For Sale: Baby’s shoes, never worn.”

Corporate 60

Corporate Storytelling Public Affairs Creativity 60

Solo PR Pro

NOVEMBER 17, 2015

It can be highly effective to find new and creative ways for cultivating relationships – particularly over the long-term – with the key decision-makers in our target markets. In total, 15 out of the top 30 public affairs graduate schools ranked by US News and World Report participated in the survey.

Creativity 40

Creativity Public Affairs Policies Survey 40

Cision

SEPTEMBER 22, 2016

I will start by introducing Brunswick Insight to my network of corporate and public affairs contacts as well as others in various industry sectors such as Health & Wellness and Fast Moving Consumer Goods. That marketing analytic created credibility, community and creativity to how metrics can make a story come alive.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Waxing UnLyrical

DECEMBER 4, 2018

So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.). Image by ElisaRiva via Pixabay, CC0 Creative Commons. Dawn Buzynski leads the award-winning public relations team at Strategic America.

Trends 85

Trends Marketing Real Estate Public Affairs 85

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. It means applying effort and creativity that is consistent and ongoing.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Waxing UnLyrical

MAY 27, 2016

That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. Use creative multimedia on social media to show the public how the money from the Duck Derby is used to benefit the children served by YESS.

Media Relations 51

Media Relations Social Media Media Real Estate 51

Waxing UnLyrical

APRIL 11, 2019

For creative marketing agencies, CSR often takes the form of pro-bono services. The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate. Dawn Buzynski leads the award-winning public relations team at Strategic America. It did for Strategic America (SA).

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Sword and the Script

AUGUST 1, 2023

This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. She is the founder of New Capacity Partners LLC, a leadership strategy and communications firm and previously served as the Chief Communications and Public Affairs Officer for Yum! Brands (NYSE: YUM).

Software 145

Software Pitching Ethics Technology 145

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). What was your last PR job?

Apparel 106

Apparel Public Affairs Corporate Training 106

Bianchi Biz Blog

AUGUST 22, 2024

Understanding local sentiments and being responsive to public concerns are key to effective crisis communication. An ideal setting for PR professionals to amplify their brands’ visibility through creative displays and strategic collaborations, making it a significant event for brand promotion. Milan Fashion Week (Sep.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on.

Media Relations 98

Media Relations Media Social Media Internal 98

Maxim Behar

MAY 12, 2021

The creative projects, with which M3 Communications Group, Inc. was selected among the final five international projects , competing for the award in the Public Affairs category of the prestigious international EMEA SABRE Awards 2021. Another significant achievement is that a campaign by M3 Communications Group, Inc.

Groups 52

Groups Communications Public Affairs Internal 52

Doctor Spin

FEBRUARY 22, 2024

To get started, you develop a creative concept and a marketing strategy, which you pair up with copywriting and art direction to create your assets. The public affairs function in American corporations: Development and relations with corporate planning. E‑Public Relations: Impact and Efficiency. A Case Study.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Communications Conversations

JULY 7, 2017

And then I think about the PR/creative talent in this town (and in Chicago). Matt Furman , chief communications and public affairs officer at Best Buy (he’s also spent time at Mars and Google–not a bad resume). Note: Photo courtesy of Olgilvy PR via Creative Commons. Why should we start getting respect now?

Public Affairs 60

Public Affairs Comparison Retail Creativity 60

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Bank and Optum. Where is she now? Where is she now?

Marketing 60

Marketing Leadership Creativity International 60

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. “PR

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Wadds Inc.

AUGUST 14, 2023

Creative capabilities in particular are highly sought after – so the Uncommon/Havas deal was not surprising. As the digital groups continue to grow rapidly, the demand for strong creative capabilities will continue as they look for content to win the battle for attention, competing for acquisitions with the networks.

Agency 52

Agency Sports Public Affairs Creativity 52

Sword and the Script

JANUARY 3, 2023

Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. This is reflective of a traditional view of public relations. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 113

Interviews Publicity Technology Social Media 113

Doctor Spin

FEBRUARY 14, 2024

When PR is Better Than Marketing Spin Academy | Online PR Courses What Public Relations Does for an Organisation Suppose you’re running a business and wish to be top-of-mind and sell more products and services. In public relations, we have the skill set to manage public perceptions and shape opinions long-term.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Doctor Spin

MAY 21, 2023

Get access to creative, out-of-the-box thinking. PR agencies often create creative and innovative strategies to get your brand noticed. Public affairs (PA). Senior vs creative. Creative PR agencies, on the other hand, prioritise innovative and out-of-the-box thinking. Investor relations (IR). Digital PR.

Agency 40

Agency Publicity Public Affairs Crisis Communications 40

Landis PR

JULY 31, 2023

Sometimes all it takes is a single word or idea to get the creative juices flowing. Linda explained that, although tools like PressPal.Ai or ChatGPT won’t give you copy that’s ready to publish, the starter text can make a great springboard for the final product.

Communications 97

Communications Marketing Pitching Technology 97

Ethical Voices

JULY 24, 2023

I had an amazing decade there in a number of different careers leading research for North America, Public Affairs in the Washington Office for Ketchum. We are a small firm, about 20 people in Washington, but we are always looking to be creative and not be cookie cutter. That’s how I got pulled into grassroots work.

Ethics 78

Ethics Government Pharmaceuticals Policies 78

PR Conversations

APRIL 16, 2015

When Henry Ford said [in 1916] that “history is bunk” he was giving a password to creative amnesia, to a power of forgetting, which underwrites the pragmatic pursuit of utopia. Between 2006 to 2014, he has also taught global relations and intercultural communication as well as public affairs and issues management at New York University.

Public Affairs 40

Public Affairs Policies System Government 40

PR Conversations

APRIL 16, 2015

When Henry Ford said [in 1916] that “history is bunk” he was giving a password to creative amnesia, to a power of forgetting, which underwrites the pragmatic pursuit of utopia. Between 2006 to 2014, he has also taught global relations and intercultural communication as well as public affairs and issues management at New York University.

Policies 40

Policies Public Affairs System Web 40

Ethical Voices

APRIL 17, 2023

Yeah, I couldn’t hack the math, but I ended up being assistant secretary of the Treasury for Public Affairs and the chief spokesman for U.S. We need to use technology in creative ways to help people, to help our organizations, but also to help people that we serve achieve their goals. But you know what?

Enterprise 70

Enterprise Ethics Engineering Technology 70

Landis PR

AUGUST 27, 2024

Use humor and creativity to make your content something people will remember. Positive stories, heartwarming news, and engaging human-interest pieces can capture the attention of an audience weary of election coverage. Highlight stories of community impact, employee achievements or innovative projects.

Nonprofit 64

Nonprofit Policies Local Product Launch 64

Stuart Bruce

JUNE 24, 2015

PR led the strategy and even did the media planning for the advertising, but called in experts to do the creative and actual media buying. I help in-house PR teams and some PR/public affairs practices to review their PR strategy, identify what needs to be done differently and train or mentor them to practice modernised public relations.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Stuart Bruce

SEPTEMBER 11, 2015

Freedom of speech graphic from Alan Cleaver used under a Creative Commons licence. She was previously the communications and policy director for a domestic abuse charity, and head of campaigns at Shelter.

Twitter 60

Twitter Facebook Government Policies 60