Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications.

Interviews 284

Interviews Radio Small Business Pitching 284

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning.

Writing 109

Writing Case Study Study Insurance 109

Cision

DECEMBER 5, 2017

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. Webinars are one of the most engaging, personable types of content. But let’s be real — it’s not sexy.

Infographics 235

Infographics Case Study Content Marketing Video 235

ImPRessions - Crenshaw Communications

MAY 3, 2017

Write more and write better. Good, error-free writing is under threat today. It seems the need for speed in writing and editing is taking its toll. One of the best ways to improve your writing is to create the ideal environment in which to write. We constantly find horrid examples committed by journalists.

Writing 149

Writing Education Pinterest Creativity 149

Stern + Associates

AUGUST 13, 2024

Jasper : An AI writing assistant that helps craft high-quality content quickly, ensuring that messaging is both creative and precise. Midjourney : This AI can generate complex art and design elements, saving countless hours in the creative process. Mastery of these tools can set us apart in a crowded market.

Tools 125

Tools Marketing Creativity Analysis 125

B2B PR Sense

JANUARY 5, 2018

For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. Booking you on panels at events and webinars may also be more effective in engaging prospects. Myth #6: PR professionals just write press releases.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

Cision

DECEMBER 14, 2015

Gini Dietrich, CEO of Arment Dietrich and author of Spin Sucks , says to define your goals and formulate a plan before you sit down to write and create content. At her recent Cision webinar, “ From A to Z: Blogging and Content for PR ,” Gini discussed how to create a content strategy that will provide you brand with tangible results.

Strategy 120

Strategy Content Marketing Analytics Creativity 120

Prowly

DECEMBER 17, 2024

Best suited for those who want to earn media coverage through creative storytelling, personalization, and the latest technology. Media database with 700k+ contacts Pitching tool with AI email writing Podcast outreach tool Broken link building tool Who is it best for? What is Prowly? What features does it offer?

Comparison 104

Comparison Software Tools Analytics 104

PR in High Definition

DECEMBER 17, 2020

With every crisis comes creativity, new thinking and differing outlooks on life, and so I wanted to share some of our best pieces of content. Unrestricted creative thinking in an ever more restricted world. Did you catch our webinar ran by our European PR experts? Europe: How to get multi-country comms right. Bring it on!

Reputation 133

Reputation Creativity Crisis Employee 133

The Resolution Blog

FEBRUARY 2, 2018

You have to be an excellent writer who enjoys writing. Great writing is key. What You’ll Do You’ll work direct with some of the most interesting and creative PR teams in the world and help them be a success in their roles with the use of CoverageBook. With the ultimate goal of ensuring they get the most from the tool.

Education 137

Education Tools Writing Creativity 137

Sword and the Script

DECEMBER 13, 2016

Webinars have long been a staple of B2B marketing. For example, ON24 , which provides technology for hosting webinars, says these online presentations are a top lead generation tactic. That’s not surprising given the high engagement rate webinars tend to earn. Webinars are the #1 lead gen tactic.

B2B 60

B2B Infographics Interviews eBook 60

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance.

Pitching 120

Pitching Newspapers Writing Local 120

Onclusive

NOVEMBER 8, 2023

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

MARCH 26, 2021

Making an effort to understand the advantages and disadvantages that people feel due to a combination of intersectional factors when writing messages for different audiences is a skill I focus on, trying to continue to learn as I go. Internalizing messages that we have to do more and make more leads to burnout and hurts our creativity.

Publicity 173

Publicity Nonprofit Customer Service Writing 173

Cision

SEPTEMBER 16, 2015

Myth #1: Journalists Will Write About Your Press Release Without Contacting You. Click here for Brad Phillips’ free on-demand webinar! I’m big on DIY when it comes to press releases , and I’m here to tell you: you don’t have to hire a pro to write press releases, distribute them or even pitch the media.

SEO 120

SEO Web Writing Tools 120

Cision

OCTOBER 2, 2015

At her upcoming webinar, “ Ramp Up Facebook Results & ROI ,” Mari will discuss how to maximize your exposure, overcome your biggest challenges and convert likes into leads and sales. Register for her free “ Ramp Up Facebook Results & ROI ” webinar today! Write more, speak more, publish more.

Facebook 120

Facebook Customer Service Social Media Meeting 120

Cision

JULY 15, 2015

Click here to register for Dorie Clark’s “Speak Up, Stand Out” webinar! If you are a PR professional who writes press releases and you host a Tweetchat on “writing a press release,” you know that the people who attend are interested in the services you provide. You Can Connect With Leads.

Brand 120

Brand Branding Small Business Twitter 120

Prowly

MARCH 4, 2025

It has already reshaped the industry and altered how professionals conduct research, analyze data, write press releases, and create content. Sure, it can assist with analyzing data and even in writing content for you, but it often lacks context, understanding, and emotional intelligencethings only a PR professional can provide.

Trends 104

Trends Reddit Pitching Data 104

Sword and the Script

AUGUST 31, 2021

Since the company wields a good bit of influence in marketing circles, I carved out some time to read – and write about – the report. It can be seen in adjacent business functions as detailed in two separate surveys of creative teams and of public relations. 75% say “the pandemic has permanently” changed “how they collaborate” at work.

Survey 156

Survey Marketing Groups Measurement 156

Cision

NOVEMBER 2, 2015

Find out how to improve your pitching strategy at Ian Greenleigh’s “Switch Your Pitch: The Keys to Engaging Journalists on Social” webinar. When you write for the greatest possible audience, you lose the ability to narrow a focus and reach people who are truly interested in what you have to offer. Register today!

B2B 120

B2B Marketing Content Marketing Technology 120

Cision

OCTOBER 10, 2015

Whether a customer writes a positive review on Yelp or posts a picture of your product on Facebook, reach out to show not only that you care, but also that you’re paying attention to their experience. Register for the “Practice Listening: From Competitors to Customers” webinar! Happy Campers. Lost or Confused Clients.

Social Media 120

Social Media Brand Branding Customer Service 120

Cision

OCTOBER 6, 2015

To lead up to his Cision webinar, Brad Phillips wrote a blog post that featured a few of the mistakes top executives make during media interviews. Use that time to write a quick news story about the interview topic that quotes only their joke—and makes them look ridiculous in the process.

Interviews 120

Interviews How To Healthcare Media Training 120

Cision

APRIL 16, 2015

Write down your objectives. Attend Matthew Schwartz’s free “Film School: How to Use Video for PR” webinar. Write an outline. Images: Frits Ahlefeldt-Laurvig , Kennisland ( Creative Commons ). Determine your objectives. What do you hope to accomplish? Make them quantifiable. Register now!

Infographics 120

Infographics Storytelling Film Content Marketing 120

Cision

OCTOBER 15, 2015

ET, Neal Schaffer, Jay Baer, Jeff Bullas, Mark Schaefer and Scott Stratten will convene at the “ Practice Listening: From Competitors to Customers ” webinar. Here’s a sneak peek at what they’ll cover during next week’s webinar: Neal Schaffer. Social media has sped up the way we communicate, including how we write.

Social Media 120

Social Media Media Employee Reputation 120

Cision

JULY 9, 2015

Write the Vaguest Title Possible. Click here to register for Dorie Clark’s free webinar to learn how to share your best ideas! Image: Sean MacEntee , epSos.de , David Kosmos Smith ( Creative Commons ). It should have enough links to support the content, without going overboard. PRWeb allows one link per 100 words.

Guidelines 120

Guidelines Software Creativity Pitching 120

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. So, my prediction for 2022 is that those PR practitioners with stand-out skills like stellar writing ability and a proven track record of success will have unlimited career opportunities.

Marketing 216

Marketing Content Marketing Social Media Employee 216

Sword and the Script

DECEMBER 28, 2022

Every year I read and write about dozens of reports on B2B marketing and PR. The survey listed 16 possible formats and here’s how the most valuable format stacked up: 43% said research or survey reports; 40% said case studies; 40% said webinars; 37% said B2B media and news; 34% said white papers; and. 34% said ebooks.

B2B 148

B2B Marketing Survey Software 148

Cision

DECEMBER 3, 2015

At her upcoming Cision webinar, “ From A to Z: Blogging and Content for PR ,” she’ll go into more detail on the topic and share her top tips for building a content strategy that will boost your brand and drive results. I remember when I started blogging, I could write about anything and it would get attention. A: Earned media!

Content Marketing 120

Content Marketing Strategy Marketing How To 120

Cision

MARCH 1, 2016

” At his recent webinar, media pitching coach Michael Smart shared his tips for creating newsworthy pitches, engaging with reporters on social and identifying the outlets your media list may be missing. .” During the webinar, Michael answered some of the audience’s questions, but he couldn’t get to all of them.

Pitching 120

Pitching Twitter Report Analytics 120

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. But before you write off the possibility of budgeting in help, consider a few options, beyond the DIY and coaching scenarios I just presented. Click here for our free white paper!

Social Media 120

Social Media Media International Internal 120

The Resolution Blog

FEBRUARY 1, 2018

What You’ll Do You’ll work direct with some of the most interesting and creative PR teams in the world and help them be a success in their roles with the use of CoverageBook. With the ultimate goal of ensuring they get the most from the tool. We’re not in the tech game for a quick sale.

Education 120

Education Technology Creativity Software 120

Waxing UnLyrical

NOVEMBER 15, 2010

That said, it’s a difficult balance between creativity and keyword use. Write original, timely, relevant content , says Google (heard this one before ?). Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? These steps are quite easy, really. Have any questions? Please let me know in the comments. Wanna Subscribe?

Google 110

Google SEO Engineering Measurement 110

Cision

JUNE 30, 2015

Click here to register for Dorie Clark’s free “Speak Up, Stand Out” webinar now! You can link back to your site, write content around the types of products or services that you offer, and engage with people who comment on it. Images: Thomas Hawk , Ognian Mladenov , Roy Blumenthal ( Creative Commons ).

Social Media 120

Social Media Media LinkedIn Small Business 120

Buzzstream

NOVEMBER 21, 2024

Then, a roundup of dozens of campaigns categorized by reactive PR, product PR, data-led PR, creative PR, and thought leadership. He only has a few issues at the time of writing, but the quality is top-notch. Mike occasionally links to his courses and webinars, but for the most part, he delivers PR tips. Why Subscribe?

Digital PR 62

Digital PR SEO Web Resources 62

Contently - Strategy

MARCH 13, 2019

William Goldman, arguably the greatest screenwriter of all time, once said, “The easiest thing to do on Earth is not write.” What Goldman captures here is simple: Creativity doesn’t always happen on a schedule. It’s also true for any creative endeavor, not just writing.

Meeting 111

Meeting System Writing Exercises 111

Cision

JULY 29, 2015

Kerry O’Shea Gorgone , host of MarketingProfs’ Marketing Smarts podcast , recently sat down with us to answer a few questions on how to build a podcasting strategy and give us a glimpse at what she’ll cover at her Cision webinar. Register for Kerry’s “How to Become a Podcasting Master” webinar today!

Interviews 120

Interviews Comparison Video Exercises 120

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. About Barbara Rozgonyi, Creative PR [Personality + Reputation] Visionary. Get your PR PRIMER now.

Writing 49

Writing How To Engineering Education 49