Contently - Strategy

DECEMBER 12, 2018

After hundreds of meetings and workshops this year, I feel confident that content marketing is about to take a big leap—thanks to a few key factors. Creativity strikes back. The post State of Content Marketing 2019: Creativity Strikes Back appeared first on Contently. And in 2019, we’re going to see that become true.

Content Marketing 109

Content Marketing Creativity Marketing Travel 109

Polaris

NOVEMBER 20, 2014

creative agency. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Caine led a workshop at Maker Faire teaching kids how to make their own cardboard creations. Later that year he launched The Imagination Foundation with a mission to find, foster and fund creativity and entrepreneurship in kids.

Storytelling 199

Storytelling Reddit Video Creativity 199

5W PR

JANUARY 12, 2024

Creative Ideas to Generate Leads for Your B2B Business In the realm of B2B marketing, the challenge often lies in finding creative and effective ways to generate leads. Interactive webinars and workshops Host interactive webinars or virtual workshops that address industry challenges or provide valuable insights.

B2B 78

B2B Creativity Case Study B2C 78

PRSay

NOVEMBER 23, 2020

With that in mind, I wanted to share some of my favorite slides from our workshops: Make sound bites sound better. Reach more readers — and sell more products, services, programs and ideas — with storytelling, metaphor and other creative elements. At Wylie Communications, we’re getting ready for our 2021 Master Classes.

Writing 198

Writing Case Study Training Storytelling 198

Stern + Associates

AUGUST 13, 2024

Jasper : An AI writing assistant that helps craft high-quality content quickly, ensuring that messaging is both creative and precise. Midjourney : This AI can generate complex art and design elements, saving countless hours in the creative process. Mastery of these tools can set us apart in a crowded market.

Tools 125

Tools Marketing Creativity Analysis 125

Stern + Associates

JULY 5, 2023

Through keynote presentations, workshops, small group and one-on-one sessions, Gary Hamel can customize content for your business needs including but not limited to: Innovation From Everyone, Every Day If innovation is so important, why do most companies struggle with it? For decades that was true. Now it is not.

Creativity 62

Creativity Groups Strategy System 62

PRSay

OCTOBER 6, 2021

Parajon — who has agency and creative experience working with National Geographic and HBO, and in-house experience at Spotify and now Netflix — is learning what it takes to build a global entertainment brand and keep it at the forefront of culture. Make your own path, and stay human.”.

Agency 165

Agency Creativity Brand Branding 165

Stern + Associates

NOVEMBER 1, 2023

Music for this episode: AudioCoffee: [link] Higher and Higher by Alex-Productions | [link] Music promoted by [link] Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) [link] The post Minds Worth Meeting Bonus Episode – Getting Geeky with Andrew McAfee appeared first on Stern Strategy Group.

Meeting 127

Meeting Leadership System Groups 127

PRSay

MARCH 29, 2019

Decide to ignore your email and phone for two hours a day and immerse yourself in your most challenging creative responsibility for that day. Check out his workshop “ Secrets of Media Relations Masters” or his online course “ Crafting the Perfect Pitch.”. Get more media pitching knowledge from Michael Smart here.

Pitching 143

Pitching Course Financial Media Relations 143

Contently - Strategy

JULY 21, 2021

.” Besides supplying the info we need to target Sally with Instagram ads for crap she’ll regret buying, personas are designed to help the creative process. This is based on a long-established idea about creativity: It’s best to have a person in mind when you’re creating. The problem with personas.

How To 144

How To Creativity Storytelling Writing 144

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. Facebook for Business: Creative approaches to Facebook postings and advertising for results. CLASS DESCRIPTION.

Training 45

Training LinkedIn Marketing Pinterest 45

PRSay

FEBRUARY 8, 2018

Don Bates, APR, Fellow PRSA, conducts public and private PR-writing workshops in the United States and abroad. Eliminate them before their actions end up undermining your great ideas. Find more articles on writing and storytelling in the February issue of Strategies & Tactics. Email: db155@nyu.edu.

Writing 149

Writing Storytelling Data Analysis 149

PRSay

MARCH 8, 2018

Here’s an example: “These somewhat obscure stories get great coverage because they’re creative, but can you discount the fact that you have GREAT existing relationships already?”. Check out his “ Secrets of Media Relations Masters” workshop or his “ Crafting the Perfect Pitch” online course.

Pitching 128

Pitching Media Relations Examples Creativity 128

Stern + Associates

FEBRUARY 23, 2023

With what he playfully calls “the quantum way of thinking,” Spiros explains that the secret to enabling innovation and creative problem solving in business is the same as when working out the mysteries of the universe: perspective and pace. Innovative and creative thinking is deep and deliberate that way.”

Creativity 118

Creativity Film Groups Engineering 118

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Not only does it take creative vision to motivate employees to want to generate and share content, but there are also dangers inherent in allowing employees to advocate for the brand online — the guidelines for which must be clearly outlined in a formal social media policy.

Internal 147

Internal International Employee Mobile 147

Stern + Associates

OCTOBER 26, 2023

Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. Operationalizing data and AI ethics is not an easy task,” Blackman admits. The post In AI We Trust? Unlock Innovation Without Compromising Ethics appeared first on Stern Strategy Group.

Ethics 133

Ethics Privacy Technology Government 133

PRSay

MAY 25, 2018

One time I was working with a media relations pro from a nonprofit at my media relations workshop. With enough creativity and research, we all have something to offer our top media targets and those they’re trying to reach. She asked for my input on an email she was sending to a new writer at a top-tier national paper.

Pitching 109

Pitching Nonprofit Media Relations Social Media 109

ImPRessions - Crenshaw Communications

MARCH 27, 2018

These include panels, workshops or even hosting drinks or a breakfast. The very creative can even make their own opportunities like a fireside chat, the informal conversation between a moderator and guest popularized by tech startup events like Startup Grind, TechFire or SaaStr Conference. But don’t stop there.

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

Cision

DECEMBER 15, 2015

From building a strong online presence with a content-rich website and active social media to interacting face-to-face at speaking engagements and workshops, creating multiple touch points for an audience is essential to having the right people not only discover them but continue to interact with their brand and business over time.

Leadership 120

Leadership Training LinkedIn Resources 120

PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. The three-day event was packed with dozens of workshops, networking and impressive keynotes. On creativity: “Recognize the importance of marketing partnerships.

Conference 110

Conference Internal International Storytelling 110

Stephen Waddington

JULY 19, 2019

If you ever get the opportunity to participate in a workshop or guest lecture I cannot recommend it enough. How often do you openly sit with colleagues in a room and review how you could improve your creative work? I joined a class from the University of Oregon London summer school this week led by Damian Radcliffe.

Journalism 98

Journalism Instagram Creativity Social Media 98

Stephen Waddington

JUNE 22, 2017

The second #PRFest in Edinburgh proved to be a lively affair combining keynotes, panels and workshops. Big win for public relations at Cannes Festival of Creativity. We’re incredibly proud of our client relationships that enable us to deliver breakthrough creative campaigns. Here’s what you’ll learn.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

Stern + Associates

JANUARY 31, 2023

What else can they add to their strategic toolbox to help learning and creativity thrive in their culture? Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.

Interviews 118

Interviews Employee Leadership Strategy 118

PRSay

APRIL 19, 2019

Before long, industry organizations were putting me “on tour,” setting up pitching workshops around the country for me to deliver — land in Boston at midnight, do a full-day training the next morning, fly to LaGuardia that night, full day in New York CIty the next day, then on to Washington, D.C., Chicago, Los Angeles, and so on.

Hotels 132

Hotels Training Viral Pitching 132

Shift Communications

NOVEMBER 12, 2018

I recently had the opportunity to attend The Jack Jackson Art of Writing Workshop presented by Ken O’Quinn, a former Associated Press writer and corporate writing coach. Be creative and visual. One of the most valuable things I learned during the seminar was how to write a pitch that gets attention. Be clear and precise.

Pitching 89

Pitching Comparison Writing Radio 89

PRSay

FEBRUARY 4, 2019

So, she got creative and figured out a program that consistently delivered a high volume of TV placements. Check out his workshop “ Secrets of Media Relations Masters” or his online course “ Crafting the Perfect Pitch”. . com” company), not to mention all the issues management and crisis prevention she did behind the scenes.

Measurement 110

Measurement How To Strategy Pitching 110

Cision

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. In most, if not all, industries there is good and bad competition.

Sports 245

Sports Agency Creativity Industry 245

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Cision

NOVEMBER 10, 2015

Her professional development workshop at PRSA International proved that operating on a shoestring budget doesn’t limit how much a strategy can succeed. Images: Sharon Sinclair , Simply CVR ( Creative Commons ). All it takes is a plan. Here are four takeaways from her #PRSAICON session: 1.

Nonprofit 120

Nonprofit Marketing B2B Crisis 120

Stern + Associates

JANUARY 26, 2023

The tightening economy, alongside a highly competitive labor market and changing employee needs, requires creative thinking to maintain an engaged workforce while meeting strategic goals in a cost-effective manner.

Employee 118

Employee Company Marketing Case Study 118

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

PRSay

APRIL 30, 2018

And that doesn’t happen without deep, creative thinking. Check out his workshop “ Secrets of Media Relations Masters” or his online course “ Crafting the Perfect Pitch”. You don’t contribute your highest value as a PR pro by being in your email inbox all day. Your best contribution comes by solving big problems in systematic ways.

Pitching 92

Pitching Creativity Conference Media Relations 92

Stern + Associates

MARCH 8, 2023

When an organization makes it a priority to remove barriers and equalize opportunities, they can better tap into the potential of their workforce while encouraging innovation and creativity. Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.

Leadership 118

Leadership Groups Viral Crisis 118

Stern + Associates

SEPTEMBER 28, 2023

Harvard Professor of Law and Computer Science Jonathan Zittrain underscores the need for creativity when identifying often-overlooked vulnerabilities , especially in the Internet of Things (IoT) era where a connected appliance might just be a hacker’s invitation.

Government 133

Government Technology Policies Ethics 133

Deirdre Breakenridge

OCTOBER 26, 2015

Attending # PRSSA events & engaging with mentors at workshops gave me a clearer picture of what PR path I wanted to take.”. & taught the me technical skills to better promote other clubs I was involved in.”. PRSSA has taught me the importance of networking & to be open to new experiences.”.

Education 150

Education Twitter Leadership Trends 150

Cision

JANUARY 6, 2017

AW : When I stand outside a Build-A-Bear Workshop, holding a Baskin Robbins ice cream cone watching a Corner Bakery truck drive by, I feel that we have been part of creating our American culture. That work then gives us a framework to think creatively about how to communicate with the customer. What is your secret to success?

Retail 225

Retail Consumer Brand Branding 225

Waxing UnLyrical

DECEMBER 20, 2011

For centuries Santa’s Workshop has been a leader in the secular celebrations industry as a result of successfully meeting the needs of its stakeholders – children. However, recent data from the Workshop’s global Awe and Wonder meter shows there has been a steady decline in enthusiasm for the holidays. Need/Opportunity.

Communications 66

Communications Analysis Print Meeting 66