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Creative Brand Events for Spring

5W PR

Here are some creative event branding ideas for spring that can help brands make a lasting impression. Additionally, brands can team up with florists for branded floral installations or flower-arranging workshops. Interactive art installations or workshops offer attendees creative opportunities to be involved in the process.

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This Is Why You Need to Write Creative Content

PRSay

Join PRSA and Ann Wylie at Master the Art of Storytelling , our persuasive-writing workshop, starting May 17. The biggest risk in communications is not that we might offend someone with creativity or write something that’s eye-rollingly goofy. The key is to make our content more creative. Why creative content writing?

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Creative Ideas to Generate Leads for Your B2B Business

5W PR

Creative Ideas to Generate Leads for Your B2B Business In the realm of B2B marketing, the challenge often lies in finding creative and effective ways to generate leads. Interactive webinars and workshops Host interactive webinars or virtual workshops that address industry challenges or provide valuable insights.

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Podcast: Minds Worth Meeting Episode 2.3: AI and Creative Machines with Hod Lipson

Stern + Associates

This time on Minds Worth Meeting, Justin Louis speaks with the director of Columbia University’s Creative Machines Lab, Hod Lipson. We talk about what creativity means in the context of “creative machines” and he tells us about his autonomous robot that paints stunning works of art. Is AI on the path to sentience?

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Unlock Unlimited Creativity and Innovation By Busting Bureaucracies

Stern + Associates

Through keynote presentations, workshops, small group and one-on-one sessions, Gary Hamel can customize content for your business needs including but not limited to: Innovation From Everyone, Every Day If innovation is so important, why do most companies struggle with it? For decades that was true. Now it is not.

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Practicing Creativity

The Hoffman Agency

Similarly, learning to prioritize client and team needs while finding a way to be creative with messaging (even if it’s just in an email) has been one of my favorite lessons. My favorite thing about PR and being at The Hoffman Agency is that creativity and collaboration are present in every meeting, piece of content or website.

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Embracing GenAI Tools: A Must for Digital Marketers

Stern + Associates

Jasper : An AI writing assistant that helps craft high-quality content quickly, ensuring that messaging is both creative and precise. Midjourney : This AI can generate complex art and design elements, saving countless hours in the creative process. Mastery of these tools can set us apart in a crowded market.

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