Stern + Associates

AUGUST 13, 2024

Jasper : An AI writing assistant that helps craft high-quality content quickly, ensuring that messaging is both creative and precise. Midjourney : This AI can generate complex art and design elements, saving countless hours in the creative process. Mastery of these tools can set us apart in a crowded market.

Tools 125

Tools Marketing Creativity Analysis 125

PRSay

OCTOBER 6, 2021

Parajon — who has agency and creative experience working with National Geographic and HBO, and in-house experience at Spotify and now Netflix — is learning what it takes to build a global entertainment brand and keep it at the forefront of culture. Make your own path, and stay human.”. Start with the press release. What’s the new news?”

Agency 165

Agency Creativity Brand Branding 165

PRSay

APRIL 19, 2019

If that day finished out the way it started, then there’s no way would I be writing you this post. Though it’s a cliché, there is a reason writing down goals makes a difference. If you write it down and block out the time, then you are more likely to do it. Paid training gigs soon followed, then multiplied.

Hotels 132

Hotels Training Viral Pitching 132

Shift Communications

NOVEMBER 12, 2018

During my first year at SHIFT, I have learned several pitch writing techniques and seen some success, but I’ve also had days when I’ve received radio silence from reporters. I recently had the opportunity to attend The Jack Jackson Art of Writing Workshop presented by Ken O’Quinn, a former Associated Press writer and corporate writing coach.

Pitching 89

Pitching Comparison Writing Radio 89

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. Writing tips to help you make the most of the only thing people really read. CLASS DESCRIPTION.

Training 45

Training LinkedIn Marketing Pinterest 45

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” Rethink writing: Michelle Messenger Garrett.

Creativity 100

Creativity Pitching Writing Conference 100

Cision

JUNE 1, 2017

To stay focused, I break down yearly and quarterly goals into bite-sized, weekly to-do’s and write them down at the beginning of each week. Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come.

Sports 245

Sports Agency Creativity Industry 245

Stern + Associates

JANUARY 26, 2023

“Approaching employee attraction and retention as a system helps avoid the race to the bottom, makes a company’s employee value proposition harder to imitate, and helps create a clear narrative that reduces us-versus‐them relationship between managers and their reports,” write the authors. “It

Employee 118

Employee Company Marketing Case Study 118

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Ann Wylie gives you some funny formulas to spice up your writing Thanks so much for stopping by WUL! D’oh, you say. Pull out the bag of tricks.

Blogging 94

Blogging Writing Facebook Twitter 94

Presspage

JULY 25, 2018

Write a snappy subject line for your email, says Elise Copps of Hamilton Health Sciences. Write snappily Use active voice, not passive. Include meaningful boilerplate The simplest points sometimes need restating: Write the boilerplate description of your company as if for somebody who has never heard of your business.

Wikipedia 103

Wikipedia Writing Video Report 103

Stern + Associates

MARCH 15, 2023

Since the release of incredible generative artificial intelligence (AI) tools like ChatGPT, Bing AI and DALL-E, the world has been astounded by their seemingly human-like ability to tell stories, have conversations, create art and write code. Cars can drive themselves and machines outperform doctors in medical diagnostics.

Technology 118

Technology Ethics Creativity Tools 118

Waxing UnLyrical

NOVEMBER 15, 2010

That said, it’s a difficult balance between creativity and keyword use. Write original, timely, relevant content , says Google (heard this one before ?). Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? These steps are quite easy, really. Have any questions? Please let me know in the comments. Wanna Subscribe?

Google 110

Google SEO Engineering Measurement 110

Bad Pitch Blog

AUGUST 17, 2010

t ton of money tied up in the distribution of press releases --from the agencies writing them and the blogs, conferences, workshops, e-books and teleseminars offering tips on how to write better press releases to the wire services and media databases helping to push them out (more than 2,000 each day on average I''m told).

Conference 75

Conference Writing Social Media Industry 75

PRSay

NOVEMBER 8, 2023

14 workshop, a line of students waited to talk with Alex Ebanks. Number one is writing. But we forget how important writing is, whether it’s an email, a press release or a pitch. Bring your creativity to the table. Does it help us with writing? Following her Oct. Have fun with PR. Don’t take it too seriously.

Creativity 78

Creativity Writing Agency Pitching 78

PRSay

MARCH 4, 2024

For its February issue , PRSA’s Strategies & Tactics was devoted to the topics of writing and storytelling. At the same time, the AP could ask its bureau chiefs in the locations where these stories had taken place to write paragraphs to pair with the images. “So So it was an archive play and a global footprint play,” Anthony said.

Communications 95

Communications Storytelling Writing Community 95

Waxing UnLyrical

DECEMBER 24, 2010

Image: Martin LaBar via Flickr, Creative Commons And even many non-Christians will be relaxing, perhaps joining in the revelry (as many of my friends did when I was growing up in India). Just imagine how many people were telling these stories, for them to have survived, in some shape or form, to the point where they were recorded in writing.

Publicity 94

Publicity Creativity Measurement Twitter 94

Solo PR Pro

MARCH 29, 2022

You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. You may even consider MasterClass which has a Business category offering classes on business strategy, communication, advertising and creativity and more. Pull a thread.

Conference 80

Conference Reddit Local Course 80

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. It’s really all about benefits for the team’s productivity and removing those admin tasks that might get in the way of creative thinking. I use it all the time when I’m writing.

Digital PR 62

Digital PR How To Analysis Tools 62

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. To land a position in the PR course at RMIT, students need to sit a test to ensure that they have the necessary general knowledge , writing skills and linguistic motivation to be a PR grad. Image: Marc Benton via Flickr, Creative Commons 3.

Publicity 98

Publicity How To Course Facebook 98

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 87

Travel Case Study Creativity Advertising 87

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. Image: Quinn Dombrowski via Flickr , Creative Commons I’ve already said that blogging is a strange beast. It’s a great way to exercise your writing muscles. You get even better.

Blogging 98

Blogging Facebook Twitter Writing 98

The Hoyt Organization

SEPTEMBER 21, 2024

Why Traditional PR Tactics Fall Short in Healthcare Traditional PR consisted of regularly writing and distributing press releases to print and broadcast media outlets, building relationships with journalists and editors, and actively seeking newsjacking opportunities to leverage a brand.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Cision

JANUARY 13, 2017

I am planning on doing this by hosting a variety of forums, workshops and seminars in one of the most active regions in the world — the empire state. To stay ahead of the curve, I make sure that I don’t fall into a meaningless routine, as imagination, creativity and vision are essential for creating new levels of success.

Local 120

Local Radio Community Tools 120

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Mark as read Approve comment Nice write-up Erica! Thanks for commenting :) :) Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Google 104

Google Nonprofit Engineering SEO 104

Waxing UnLyrical

NOVEMBER 27, 2010

Image: sahmeepee via Flickr , Creative Commons The Best means that you are indubitably, unequivocally, indisputably the best in who you are, what you do, and what you stand for, no matter who – or what – else you are compared with, or what others might be exposed to. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Tourism 74

Tourism Measurement Blogging Twitter 74

PR 20/20

JULY 11, 2019

Formulaic content (think press releases) can be a massive drain on your time; luckily, in some cases, you can tap into machine-assisted writing for a solution. What : Writing formulaic content is a mundane pain. BONUS: Catch the Content Marketing Workshop on July 16. Find out more about the workshop here.

Storytelling 63

Storytelling B2B Content Marketing Data 63

Waxing UnLyrical

OCTOBER 14, 2010

Instead, Steve encourages people to be creative and to inject personality into their communications. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. Creativity, for them, is an afterthought. Image: Stuart Caie via Flickr, CC 2.0

Blogging 78

Blogging Twitter Creativity Facebook 78

Waxing UnLyrical

OCTOBER 23, 2010

Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? October 23rd, 2010 Tweet I can still remember my first tweet. How unbelievably ridiculous. Or pathetic.

Twitter 73

Twitter Measurement Tourism Social Media 73

Critical Mention

OCTOBER 24, 2019

The PRNEWS Group focuses on honing and growing PR and marketing professionals’ skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. Until next time! Critical Mention.

Blogging 68

Blogging Education Resources Creativity 68

Waxing UnLyrical

DECEMBER 2, 2010

Image: Tania Gail via Flickr , Creative Commons We were deluged by applications; when we had openings, when we didn’t have openings, when we had budget to hire, when we didn’t have budget. One of the most creative cover letters I received was one sentence; 14 words, to be exact. Creativity will only get you so far.

Interviews 92

Interviews Creativity Twitter Facebook 92

Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? I actually have a bunch of them. Also Cinderella. Wanna Subscribe?

Publicity 100

Publicity Facebook Twitter Measurement 100

Ishmael's Corner

MAY 31, 2016

One of my favorite go-to exercises for our storytelling workshop leans on the movie, “500 Days of Summer.” Techniques For Effective Business Communications. Business communicators can take lessons away from all forms of storytelling.

Storytelling 60

Storytelling Exercises Communications Publicity 60

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Publicity 85

Publicity Reputation Crisis Communications Twitter 85

Melissa Agnes

MAY 14, 2015

I knew the heart of the message I wanted to communicate, but taking a message that I typically deliver in a one hour keynote address, or even a three hour workshop, and condensing it down to 18 minutes was quite a challenge and an interesting experience to undertake. I’m not one to write out an entire script. Developing my speech.

How To 185

How To Crisis Management Crisis Exercises 185

Waxing UnLyrical

OCTOBER 16, 2010

Image: Arindam Bhattacharjee via Flickr, Creative Commons If I were back in Kolkata, I’d be hearing conchs and drums from dusk till dawn. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? durgapuja [.] Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Construction 65

Construction Tourism Measurement Blogging 65

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can?

Conference 74

Conference Tourism Measurement Twitter 74