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I find fiction reading really improves my writing because, in the course of being entertained, Im consuming examples of how published authors describe abstract concepts. That provides me with different tools to think about work problems and break them down in different ways to solve them; I think it stokes creativity.
Today, we’ve launched Women Worldwide as a video podcast on YouTube. Rebekah and I discuss creativity and problem solving through the lens of writing. You can check out the video interview on YouTube or visit the Women Worldwide website for show notes and the audio version.
Today, because of the sheer online data volume, this approach is no longer sustainable: in the next ten minutes, there will have been over 3 million new tweets posted online, along with hundreds of thousands of Tumblr articles, Instagram posts, YouTube videos and much more. have become essential parts of the marketing and PR toolbox.
In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. What do they write about? What language do they use?
Exciting content people want to share is all around them — all they must do is write it down or film it. The company’s founder could also write about why they started the business to put a face to the company’s name. “How much could you possibly write about industrial marketing?”
Every week, she was pushed to her limits, both emotionally and creatively, testing her resolve and passion for cooking. Apple Spotify Watch and subscribe on YouTube And if you love it, please leave a review! Despite the cutthroat nature of the competition, Carla remained focused on her core philosophy: cooking with love.
In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. What do they write about? What language do they use?
Through this collaboration I learned of Stone Temple’s very creative use of video. It would not seem to have “next YouTube video stars” written all over. We post a new Here’s Why video every Monday at this link and on our YouTube channel. How do you make the topic fun and interesting? How do you promote them?
The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It is powerful for inspiring action and sharing personal stories of change and impact.
Elyce’s journey from growing up on a farm in Kansas to becoming a key figure in the fashion industry is a story of perseverance, creativity, and passion for design. Elyce also talks about the process of writing her upcoming book, which captures the journey of building two successful brands.
I've also learned the valuable craft of SEO and YouTube SEO along with running paid advertisements that convert. So I want to help spread the knowledge and help as many other people as I can through writing blog posts for the world to see. I hope you enjoy them and they help open your mind to more creativity.
Maybe you haven’t heard of Michelle Phan, a YouTube personality known for her unique makeup tutorials, but her over 8 million followers shouldn’t be overlooked. For example, they could be a YouTuber specializing in makeup and hair tutorials or a blogger who writes about food.
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media.
With a little creativity and some budget-friendly tips, you can throw a memorable bash. Guests can write down their advice or well-wishes and drop them into the jar. You can get a clear jar at Hobby Lobby and apply a chalkboard label and write their name on it and that way you could re-use it if you want. Let’s dive in!
Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how. Sprinkle in a dash of inspiration, and your writing will go from good to great. Over the course of a few years, he posted over 600 times to his blog and uploaded over 200 videos to his YouTube channel.
Okay, maybe YouTuber is a bad word… It makes me think of tubers, as in potatoes. Shall we agree to call them “YouTube product review queens? I came across this fantastic product review video recently when writing up a new business proposal. Comments Do you think agencies should include creative ideas in their.
Educational content also works, taking the form of basic advice for topics like writing resumes and learning about the stock market. One of my favorite educational TikTokers is Hank Green , also known for his Crash Course YouTube videos that got some of us through school. Embrace emotional targeting.
Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.
Influencers with 7M+ fans are getting up to $300,000 per post on YouTube. When I started researching this post, I was planning to write about how I think influencer marketing may be reaching a critical tipping point from a brand perspective and how it’s about to jump the shark. To develop their own creative.
Writing copy for social media is the most popular use for AI, according to 64% of PR pros. However, remember that AI should not replace human-written content and creativity. AI for ideas & inspiration Humans are creative and can think of many different ideas, and now AI dramatically increases the number and novelty of ideas.
Start with user-friendly tools and online tutorials to practice writing, editing, designing, and creating any sort of content consistently. Movies, TV shows, and even YouTube videos offer moving experiences, immersing the public in fictional worlds or showcasing the beauty of reality.
She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups. However, there are still noted challenges in maintaining creativity and innovation in a virtual setting, particularly in certain industries such as advertising.
Marketers now manage multiple online destinations – websites, Facebook pages, LinkedIn profiles, Twitter channels, YouTube pages, mico-sites, company blogs, Instagram and Pinterest pages, SlideShare and more. Marketers should also keep in mind: YouTube is not classified as a search engine. What does ThinkSEM do for your client, Regis?
Facebook today hosts more video views than YouTube does. Whether they write product reviews or share personal pictures or videos, there’s always a creative way of sharing them with the rest of your network. Rohan Ayyar is a creative content strategist and CRO specialist at E2M , digital marketing firm par excellence.
Since the release of incredible generative artificial intelligence (AI) tools like ChatGPT, Bing AI and DALL-E, the world has been astounded by their seemingly human-like ability to tell stories, have conversations, create art and write code. According to Geoff Parker , the Charles E.
The basketball analogy beautifully illustrates the harmony needed between structure and creativity in both sports and business. There are potential pitfalls of solely focusing on one approach, whether it’s the rigid, masculine routine leading to burnout or an overly creative, feminine approach lacking the structure to achieve goals.
Concise, substantive writing goes a long way in the attention-deficit-driven world of social (SQUIRREL!) 5) Haiku : Creativewriting might work, but what if you''re announcing an acquisition? 6) Video File: We''re all hitting YouTube for one reason or another. You should.
What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. And videos about facts and cool weird things do much better on YouTube.”.
Hiring an influencer allows the ability to tap the intangible of authentic creativity, and a long-term partnership gives you continued access to that creativity over time. Some of those most commonly voiced are the lack of creative control over influencer content, concerns about the quality of the content created and pricing.
Bloggers can share videos on various social media platforms like YouTube , Facebook, and Instagram. Beyond recipe tutorials, food bloggers should make other types of video content such as cooking tips and ingredient spotlights while giving a behind-the-scenes look at their creative process.
One more creative way to create structure in your post is to change fonts. Maybe even moreso than coloring your font, it takes some creativity to create interesting structure versus visual cacophony. Many sites like YouTube, Instagram, Facebook, Twitter, Soundcloud (and myriad others) offer embed codes for most posts.
Google provides multiple ways to do that from YouTube amplification, Google content network on media sites to Adwords. Want some inspiration on a creative way of using Google Adwords? Stella is now a director at coveragebook.com and educates public relations teams on SEO-public relations through writing and training. Distribute.
Promote Creative Thinking Practice creative thinking by challenging your team (or yourself) with exercises that connect seemingly unrelated ideas. Use brainstorming sessions or even improvisational games to keep creativity sharp. But other times, if you can get creative, you can make it work. And so that was huge.
Jeremy is also a nationally syndicated journalist and writes for Huffington Post. Forty-one percent of people polled access news via Facebook each week, more than twice the usage of its nearest competitor—YouTube. Image: Anthony Kelly ; Jon Fingas ; Jason Howle ( Creative Commons ).
We were inspired to write this post after hearing about Hectare’s brilliant B2B Tinder for cows campaign mentioned in our recent podcast. Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. They leveraged the power of YouTube, LinkedIn, Facebook, Twitter, and?—?for
Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. Image: Quinn Dombrowski via Flickr , Creative Commons I’ve already said that blogging is a strange beast. It’s a great way to exercise your writing muscles. You get even better.
Search engines don’t listen to and deduce context from audio (at least not as of this writing). iTunes and YouTube don’t deduce context from audio alone. Look at podcasts on YouTube, Soundcloud and other popular hosts, and you’ll see that tags help to add appropriate context to the file. descriptions.
Since I’m not in Austin at SxSW, and I have no interest whatsoever in Charlie Sheen other than wishing someone would put him in a box and throw him away , and I’m sick and tired of the rain we’ve had in the DC Metro area the past couple of days, I’m going to write about something completely unrelated to any of this stuff.
Before we know it, it’ll be time to wrap the year’s marketing campaigns, report on performance and write the plan for what will bring next year’s successes. Whether it be on Facebook, Instagram, YouTube or Snapchat, live streaming video content is becoming more popular for both marketers and social media users. Image credit: PEG.
After all, Google will still be able to track individual user behavior on mobile devices, third-party apps from the Play store, and activities on proprietary platforms like YouTube. Brands have gotten creative every step of the way, and they’re already starting to prepare for the cookie ban.
So, it’s not really about trying to write a clever like subject line or like a clever pitch note. “I If you’re going to write a long letter, no one’s going to read it.”. BB: Direct or creative subject line? I don’t want a creative subject line. I think it helps to be short and to the point.
Adidas made 111 of these (to celebrate the number of wins Coach Petrino has) and did this creative execution at the event as well as on social media. As each season comes and goes, one thing is pretty consistent, and that is the innovation and creative execution of storytelling by the Clemson Tigers social and digital teams.
Their use of viral sensation “ Call Me Maybe ” has captured tens of millions of views on YouTube. Memes might sound like a marketing “silver bullet,” but a great deal of their success will depend on your creativity and sense of humor. She also writes for Muck Rack, Socialnomics, and SiteProNews.
However, if you write an article or take a photograph in the course of your employment, then the copyright would belong to your employer. Look for Creative Commons licensed content, which allow creators to easily mark their photos to share and specify the permissible circumstances.
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