5W PR

JANUARY 26, 2025

This precision targeting increases pickup rates by ensuring pitches reach journalists most likely to cover the story. Crisis Management and Reputation Defense When reputation issues arise, AI provides critical support for crisis management. The technology also helps PR teams build stronger media relationships.

Publicity 78

Publicity System Crisis Management Analysis 78

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2023

They’re in a digestible format for offering ideas for media approaches, or insights that can inform a program or sales pitch. The PR Daily newsletter provides not just the top headlines of the day, but in-depth insight and strategies for everything from crisis communications to the future of PR.

Company 203

Company Case Study Trends Crisis Management 203

Prowly

FEBRUARY 25, 2025

No matter the size of your business, Agility PR has a plan for outreach, crisis communication, crisis management, media monitoring, and more. Agility PR is a media relations tool that helps agencies and businesses connect with journalists and get more coverage.

Tools 104

Tools Software Enterprise Crisis Management 104

Sword and the Script

DECEMBER 23, 2014

I read it of course and as it turns out it’s a blatant sales pitch for his two companies in portfolio: You probably know that I don’t make stock recommendations. Financier, PR man, crisis manager – and pitch man – this guy can do it all. PR crisis communications leadership PR strategy warren buffett'

Reputation 121

Reputation Newspapers Crisis Communications Leadership 121

NewsWhip

MAY 26, 2020

When we pitch a client or industry, we make sure we know the space they work in so that they trust that they’re getting a true strategic partner if they hire us. The post The art of winning new business and crisis management: A Q&A with Clyde Group Partner Aubrey Quinn appeared first on Newswhip. Sign up for a demo here.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

5W PR

OCTOBER 10, 2024

Pitching story ideas, arranging interviews, and providing media kits ensure that the brand is featured in relevant publications and news outlets. Crisis Management Even the most successful brands can face challenges. Transparency, honesty, and timely communication are key elements of effective crisis management. 

Consumer 78

Consumer Brand Branding Crisis Management 78

5W PR

DECEMBER 18, 2018

Crisis communications, on its surface, is easy to comprehend and understand – when something bad happens, respond accordingly. However, crisis (as it is simply referred to in PR) much like the industries it serves, is constantly evolving to effectively and efficiently respond in times of need.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

Cision

MARCH 28, 2016

With a real-time crisis management strategy and strong influencer relations, you’ll be able to communicate with those who are interested in what your brand has to say and persuade them to stand by your side. So how can your brand share its side of the story? By identifying the right places and people to mobilize.

Crisis 120

Crisis Tourism Crisis Management Energy 120

5W PR

JULY 22, 2024

Pitching newsworthy content, such as the launch of a new spa treatment at a hotel or the inclusion of locally sourced ingredients on a restaurant menu, can be particularly effective. Crisis management with PR Hospitality aims to create positive memories for guests.

Publicity 78

Publicity Hotels Travel Crisis 78

PRSay

OCTOBER 14, 2019

Your chances of facing a crisis are greater than you think. Deloitte reports 80 percent of organizations worldwide have had to mobilize their crisis management teams at least once in the past two years. Your crisis plan may be too long, complex and inaccessible. Therefore… You may need to ditch your crisis plan.

Crisis 88

Crisis Crisis Management Training Mobile 88

5W PR

SEPTEMBER 30, 2024

PR agencies specialize in media pitching and securing interviews, features, and expert commentary on topics related to seasonal illness. Managing Crisis Communications for Healthcare Providers Cold and flu season can lead to unforeseen challenges, from patient complaints to misinformation circulating about treatments or medications.

Agency 78

Agency Pharmaceuticals Healthcare Crisis Management 78

Sword and the Script

JANUARY 6, 2015

The freakish mascot McDonald’s unveiled to pitch its Happy Meal this year landed #6 on AdWeek’s 13 Biggest Brand Fails of 2014. He first published – this rather interesting case study in PR crisis management – in July 2014 with a post titled How Domino’s Pizza Lost Its Mascot. PR crisis communications PR crisis'

Case Study 60

Case Study Crisis Study Crisis Communications 60

Prohibition

JULY 7, 2023

This includes crafting compelling stories, identifying media opportunities, organising press events , and managing crisis communications. Reputation management for a food company : A food PR agency was brought in to manage a crisis situation for a food company that faced negative publicity due to a product recall.

Agency 62

Agency Case Study How To Crisis 62

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Tailor your pitches and programs to focus on securing coverage in the outlets that are important to your audiences.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Crisis Management Effectiveness : Impact of PR efforts in crises. Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks?

Trends 105

Trends YouTube Video Social Media 105

Bianchi Biz Blog

AUGUST 22, 2024

Effective PR and communication strategies in Italy often hinge on building and maintaining strong connections with media representatives, influencers, and other key stakeholders, emphasizing trust and personal rapport. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Doctor Spin

FEBRUARY 22, 2024

In public relations, we have a long and proud tradition of improving all types of communication within an organisation. While marketing will use paid campaigns to push products or services, public relations will pitch those products or services to journalists (and influencers with journalistic ambitions).

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Garrett Public Relations

JULY 8, 2024

Reputation management is all about proactively handling media requests, whether or not they were anticipated. Have you ever gotten an unexpected call or email from a reporter? What did you do first? If you answered, “Panic!” ” – you’re not unlike many clients I’ve encountered.

Report 74

Report Reputation Publicity Small Business 74

Sword and the Script

JANUARY 5, 2016

A comedy out of crisis communications. Just a few months ago, on Last Week Tonight, John Oliver managed to use humor even when he covered the horrendous Paris attacks on his show. Louise Harris Salazar , Ruder Finn | O’Dwyer’s: Crisis Management Predictions for 2016. Unchaining channel content. .

Banking 60

Banking Marketing Wireless Advertising 60

Prowly

MARCH 6, 2025

The role of public relations on social media has evolved from simply pitching journalists to covering media outlets in real time, tracking journalist engagement, and handling reputation management. Provides media contact databases, press release distribution, and pitching tools. In short, social is a major part of PR in 2025.

Social Media 104

Social Media Media Measurement Analysis 104

PR Conversations

SEPTEMBER 7, 2018

Her business pitch is to offer PR agencies “unrivalled access to some of the most popular digital influencers” A typical claim among young entrepreneurial ‘influencers’ – without the support of experience or qualifications in strategic PR and crisis management.

Instagram 95

Instagram Crisis Crisis Communications Crisis Management 95