Prowly

JANUARY 29, 2025

Here's the thing: in today's world, where a single tweet can turn into tomorrow's headline, having the right crisis management software isn't just nice to have it's essential. Let's help you choose from the top crisis management tools available. What features are essential in handling crisis communication?

Crisis Management 104

Crisis Management Comparison Software Crisis 104

5W PR

NOVEMBER 12, 2024

PR teams can pitch intriguing stories that emphasize the distinct features, advantages, and market potential of a new product.  Industry Partnerships Collaborating with other industry leaders can enhance a company’s reputation and broaden its reach.

Product Launch 78

Product Launch B2B Industry Case Study 78

5W PR

JANUARY 26, 2025

This precision targeting increases pickup rates by ensuring pitches reach journalists most likely to cover the story. Crisis Management and Reputation Defense When reputation issues arise, AI provides critical support for crisis management. The technology also helps PR teams build stronger media relationships.

Publicity 78

Publicity System Crisis Management Analysis 78

Presspage

OCTOBER 14, 2024

How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by. However, research has shown that out of 500,000 pitches, only 3.15% received a response, while the average cost of a single successful media placement in digital PR is over $1,000.

How To 78

How To Media Crisis Pitching 78

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Crisis Communications There were some serious PR blunders in 2020. Relationship building takes time.

Training 195

Training Media Training Crisis Communications Reputation 195

Landis PR

JANUARY 28, 2025

Earned media placements in reputable outlets can significantly boost your visibility and credibility. Tip: Pitch timely, newsworthy stories about your organization, such as innovations, awards, or patient success stories, to relevant media outlets. Tailor pitches to align with journalists beats and interests.

Healthcare 59

Healthcare Data-Driven PR Leadership Crisis Communications 59

5W PR

AUGUST 1, 2024

In today’s digital era, the reputation of a healthcare organization holds unprecedented importance. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Agency teams should take the time to explain, based on personal experience and expertise, why a story will or won’t work and where possible, how to take a bland or unworkable pitch and improve it. Nonexistent or outdated crisis communications planning. Lack of preparation for a media interview.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Presspage

AUGUST 5, 2024

In this article, well provide 3 practical tips on how to handle media inquiries and protect your reputation during a PR crisis. Whether your companys in business-as-usual or crisis-mode, the way you interact with journalists is a key part of managing how youre portrayed in the media. Lets get started.

Crisis 78

Crisis Reputation How To Media 78

Presspage

AUGUST 5, 2024

In this article, we’ll provide 3 practical tips on how to handle media inquiries and protect your reputation during a PR crisis. Whether your company’s in business-as-usual or crisis-mode, the way you interact with journalists is a key part of managing how you’re portrayed in the media. Let’s get started.

Crisis 78

Crisis Reputation How To Media 78

Sword and the Script

APRIL 2, 2024

However, I learned a lot about reporters and pitching in that capacity. I did my best to defend the company’s reputation. In January of 2022, a private equity firm acquired Kantar Reputation Intelligence, PRgloo and Onclusive – and merged them under the Onclusive brand. It was a very humbling experience. Reddit data.

Reddit 183

Reddit Software B2B Technology 183

5W PR

SEPTEMBER 9, 2021

From press kits to media contacts to online reputation management, small businesses are hiring public relations specialists and adopting communications strategies to help tell their stories, boost their visibility, and meaningfully engage with consumers local stores and online. All in all, public relations is a marathon, not a sprint.

Small Business 158

Small Business Publicity Social Media Web 158

Sword and the Script

DECEMBER 26, 2017

11) Corporate reputation suffers with bad experiences. “82% 12) Emotion in crisis communications works. The venerable email pitch. “92% 92% of journalists and influencers prefer email pitches.”. 16) Pitch in the morning. . Corporate Reputation ). Brands in Politics ). Marketing without Authority ).

Content Marketing 142

Content Marketing Social Media SEO Publicity 142

PRSay

JUNE 28, 2021

It takes time to become comfortable as a business owner and to cultivate a reputation and client base. Pitch yourself as an expert. Patrick Bartosch is founder and president of Waypoints Communications , a consultancy focused on thought leadership, content strategy and crisis communications. Think internationally.

LinkedIn 175

LinkedIn Crisis Agency Corporate 175

Prowly

FEBRUARY 25, 2025

No matter the size of your business, Agility PR has a plan for outreach, crisis communication, crisis management, media monitoring, and more. Agility PR is a media relations tool that helps agencies and businesses connect with journalists and get more coverage.

Tools 104

Tools Software Enterprise Crisis Management 104

5W PR

AUGUST 23, 2023

Professionals in this field shape and maintain organizational reputations, manage communication strategies, and engage with stakeholders. Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation.

Publicity 78

Publicity Public Affairs Crisis Communications Policies 78

PR in High Definition

JANUARY 31, 2023

We’ve all seen reputational disasters play out before. Crisis comms kick in, and leadership is forced to make tough decisions about the future. But, what about when a company reputation isn’t totally obliterated, but it takes a knock? The same goes for the best reputational strategies – it’s about future gazing.

Reputation 62

Reputation Company Sports Transportation 62

Garrett Public Relations

MAY 30, 2018

Whether this is based on previous experience or simply on the reputation some in PR have as being “spin doctors,” we sometimes battle the stereotypes. Working in public relations, you know you’ll face some challenges. One stumbling block is the preconceived ideas people seem to have about PR practitioners.

Reputation 164

Reputation Publicity Viral Crisis Communications 164

Sword and the Script

OCTOBER 25, 2022

Heightened customer reputation, improvements to retain customers, reorganizations.”. Crisis interrupted. More and more crisis communication events that interrupt the general flow of work in our area.”. Those who said communications work has “changed moderately,” wrote: 63. Harder to pitch. Blended media.

Communications 149

Communications Crisis International Internal 149

Victorious PR

FEBRUARY 4, 2023

Social media is essential for brand reputation because it allows companies to connect with their audience, build a positive image, and have professionals know what to do in a crisis. With the use of social media and various platforms to share information, a positive reputation is critical to the success of your brand.

Reputation 52

Reputation Publicity Real Estate Social Media 52

5W PR

JULY 22, 2024

Building brand awareness and a stellar reputation Imagine a scenario where potential guests are unaware of a charming bed and breakfast or an exquisite fine-dining restaurant. A proactive PR strategy can serve as a shield in such situations, aiding in managing negative press and mitigating potential damage to the reputation.

Publicity 78

Publicity Hotels Travel Crisis 78

5W PR

SEPTEMBER 30, 2024

PR agencies specialize in media pitching and securing interviews, features, and expert commentary on topics related to seasonal illness. Additionally, PR agencies can manage sensitive issues like product recalls or misinformation, ensuring your brand reputation remains strong and trusted during challenging times.

Agency 78

Agency Pharmaceuticals Healthcare Crisis Management 78

5W PR

OCTOBER 10, 2024

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Pitching story ideas, arranging interviews, and providing media kits ensure that the brand is featured in relevant publications and news outlets.

Consumer 78

Consumer Branding Brand Crisis Management 78

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. My hope is that companies will take a step back to consider how focusing on using their unique voice in their PR and marketing efforts will help them stand out from those utilizing generic AI-generated content and pitches. ” ~ Prof.

Writing 211

Writing Communications Marketing B2B 211

Waxing UnLyrical

JULY 3, 2013

The entrepreneur has to conceive, pitch, and close while keeping the train on track. But when it comes to marketing as individuals—personal branding— I see the root of the problem we see with start-ups: generic pitches. I semi-reconnected with someone I knew a long time ago at a networking event last year.

Marketing 104

Marketing SEO Writing Engineering 104

Presspage

OCTOBER 14, 2024

How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by. However, research has shown that out of 500,000 pitches, only 3.15% received a response, while the average cost of a single successful media placement in digital PR is over $1,000.

How To 78

How To Media Crisis Pitching 78

Presspage

JULY 8, 2024

By building and nurturing your relationships with journalists, you can control your media coverage, reach new audiences and establish your reputation as a transparent, media-friendly organization. It’s never been easier to stay on top of your inquiries.

Tools 97

Tools Digital PR Crisis Enterprise 97

Shift Communications

MARCH 10, 2017

Holding the firm accountable to what they pitched you on is critical to showing them you care. Any firm with a reputation to uphold will do this themselves, but having an internal contact that demands accountability also shows the firm how committed the company is to them, too. Keep their feet to the fire.

Agency 87

Agency Resources Crisis Communications Creativity 87

5W PR

JUNE 26, 2020

When it comes to managing the reputation of a client during the litigation process – whether that client is an individual or a company – it’s up to litigation PR to deal with everything. Litigation PR is a specialist section of legal PR. What does Litigation PR do? Legal PR and Journalists. Know the Audience.

Pitching 88

Pitching Strategy Reputation Publicity 88

Critical Mention

MAY 15, 2018

A common misconception is that quick fixes for enhancing your reputation include answering emails at lightning speed, working yourself to the bone or scheduling meetings just for the sake of it. According to Psychology Today , there’s a much better way to improve your professional reputation than the easy fixes listed above.

Reputation 84

Reputation Leadership Pitching Study 84

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key.

Trends 105

Trends YouTube Video Social Media 105

Prohibition

JULY 7, 2023

PR plays a crucial role in shaping the image and reputation of food businesses, helping them stand out in a crowded market. This includes crafting compelling stories, identifying media opportunities, organising press events , and managing crisis communications.

Agency 62

Agency Case Study How To Crisis 62

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What is Reputation Management? What are the Basics of Crisis Communication Planning?

Viral 52

Viral Crisis Communications SEO Reputation 52

Sword and the Script

OCTOBER 20, 2015

Former pitch man for the President, Jay Carney , came out swinging in a big way for Amazon today. It’s was an event with a lesson that organizations of all sizes should examine, because in a crisis communications scenario, there are few spokespeople more reliable than a passionate employee. by Frank Strong.

Crisis Communications 60

Crisis Communications Crisis Case Study Viral 60

Presspage

JULY 8, 2024

By building and nurturing your relationships with journalists, you can control your media coverage, reach new audiences and establish your reputation as a transparent, media-friendly organization. Its never been easier to stay on top of your inquiries.

Tools 78

Tools Digital PR Crisis Enterprise 78

PR in High Definition

JULY 22, 2019

For journalists, publishing a breaking story based on a video that is later proved false can damage their reputation, erode the trust of readers in the newspaper or magazine they write for, and even lead to libel lawsuits. Then, of course, there’s the crisis communications element.

Media 74

Media Viral Video Newspapers 74

Garrett Public Relations

JULY 8, 2024

Reputation management is all about proactively handling media requests, whether or not they were anticipated. Have you ever gotten an unexpected call or email from a reporter? What did you do first? If you answered, “Panic!” ” – you’re not unlike many clients I’ve encountered.

Report 74

Report Reputation Publicity Small Business 74