5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Someone who worked for pizza company DiGiorno noticed #WhyIStayed trending on Twitter and smelled an opportunity. To its credit, the social media manager for Duolingo posted a heartfelt apology. Until Twitter launches an official sarcasm font, it’s just too easy to misunderstand a post or tweet in the heat of the moment.

Construction 385

Construction Social Media Crisis Reputation 385

Melissa Agnes

SEPTEMBER 5, 2014

Enjoy – and be sure to share your #CrisisRoundup with us over on Twitter or in the comments section below. From The Crisis Intelligence Blog. What To Look For When Engaging a Crisis Management Professional. How To Convince Management To Invest In A Crisis Plan. Crisis Management Resources'

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Crisis Management Crisis Resources Reputation 197

Melissa Agnes

MARCH 1, 2015

In this episode of The Crisis Intelligence Podcast, Martin Waxman and I discuss 5 new digital trends that impact your organization’s reputation and that need to be incorporated into your communications strategies, including your crisis communications. Follow Melissa on Twitter: @melissa_agnes. Running time: 1:03:02.

Reputation 124

Reputation Trends Crisis Management Mobile 124

Melissa Agnes

APRIL 25, 2015

Welcome to episode #046 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Learn more about Melissa Agnes.

Crisis Management 100

Crisis Management Crisis LinkedIn Analytics 100

5W PR

MARCH 5, 2025

Your immediate priorities should focus on: Containing the technical threat Notifying affected parties Meeting regulatory requirements Controlling the narrative through proactive communication Major platforms like Twitter and LinkedIn can serve as effective channels for direct stakeholder updates.

Privacy 78

Privacy Crisis Communications Crisis Crisis Management 78

Remote PR Jobs

SEPTEMBER 27, 2024

Social Media: Platforms like Twitter, LinkedIn, and Facebook can be used to amplify your message. Crisis Management (if necessary) Sometimes, a press release can generate unexpected negative feedback or controversy. In such cases, having a crisis management plan in place is crucial.

Crisis Management 250

Crisis Management Analytics Radio Interviews 250

Melissa Agnes

SEPTEMBER 9, 2014

Let me paint you a picture: It’s early morning and your social media monitors catch wind that Twitter is beginning to populate with tweets against your organization. Put the crisis to bed as quickly as possible, while suffering the least amount of negative repercussions to the organization’s reputation and bottom line.

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Crisis Crisis Management Engineering Exercises 222

Melissa Agnes

NOVEMBER 9, 2014

Welcome to episode #023 of The Crisis Intelligence Podcast, with Melissa Agnes and David Van. It takes years and continual effort to build a strong reputation, and sadly, it can take mere minutes to destroy it. On the bright side, most reputational crises can be predicted and/or mitigated ahead of time. Enjoy the listen!

Reputation 100

Reputation Crisis Management Crisis LinkedIn 100

Cision

MAY 11, 2016

What protects a brand’s reputation over the long term is how it responds immediately after, and all indications are that the team is responding correctly. The new server infrastructure had issues shortly thereafter for about two hours, then worked fine until about 10 a.m. Issues like this happen. And that’s bad.”.

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Crisis Management Crisis Crisis Communications System 120

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. “The opinions Mr. Johnston expresses on Twitter are his individual views and do not represent the position of Campbell Soup Company,” it tweeted.

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Crisis Government Public Affairs Crisis Management 213

Prohibition

AUGUST 19, 2021

Therefore, the reach of an individual’s reputation has reached a level unimaginable to previous generations. It is not uncommon for reputation issues to lurk on the internet indefinitely, to explode virally to an audience of millions, or to carry someone from public support to public criticism within the span of a few hours.

Reputation 118

Reputation Google Crisis Management Engineering 118

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure.

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Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

SEPTEMBER 18, 2018

William Espey, the man responsible for the voice of the brand that is Chipotle, joins the Invincible Brand Podcast to discuss the challenges Chipotle faced when managing the E. William on Twitter: @WllmSPeaks. Chipotle on Twitter: @ChipotleTweets. About this episode. Chipotle’s website.

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Crisis Crisis Management Twitter LinkedIn 182

Cision

DECEMBER 4, 2017

Fortunately, the GitLab team had already rolled out a crisis management plan. They took the initiative to inform their clients of the crisis before social media started flooding with negative tweets and comments. You can find him on Twitter: @AviNair52. He specializes in SEO and Content Marketing activities.

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Crisis Brand Branding How To 271

Critical Mention

FEBRUARY 20, 2020

One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Measure Your Reputation with Sentiment Analysis. Your brand’s reputation heavily relies on the impression your organization projects to its audiences. Priscilla Osorio.

Reputation 105

Reputation Brand Branding Analytics 105

ImPRessions - Crenshaw Communications

DECEMBER 14, 2018

But this week, after Google skipped earlier Congressional hearings involving his peers at Twitter and Facebook, Pichai had his moment under pressure. ” Sometimes it’s not just about top-flight communications strategy and crisis management, but good luck and even better timing.

Google 170

Google Government Privacy Crisis Management 170

Reputation Us

NOVEMBER 28, 2022

Elon Musk is revolutionizing Twitter — for good or ill, depending on which of a million fiery headlines you agree with. Elon Musk’s approach to the acquisition of Twitter — via inflammatory tweets, friends’ money, and the Delaware Chancery Court — has spilled a lot of ink. Musk’s ultimate goal is to make Twitter profitable.

Twitter 78

Twitter Banking Employee Financial 78

Melissa Agnes

APRIL 4, 2015

Both of these organizations took a completely different approach to their crisis management, which is interesting to analyze. Within this episode of The Crisis Intelligence Podcast, I explore both of these crisis management strategies and their impact on the organizations’ reputations with CASL attorney, Maanit Zemel.

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Telecommunications Crisis Management Policies Crisis 113

Melissa Agnes

MARCH 14, 2015

This video, as I’m sure you recall, was titled “ United Breaks Guitars ” – and it created a media frenzy that a) sent United Airlines’s reputation down a downward spiral, resulting in an estimated $1.8 The power of story-telling in (and out of) crisis management. Subscribe via email.

Airlines 113

Airlines Crisis Management Transportation Crisis 113

Bianchi Biz Blog

NOVEMBER 21, 2024

2) Crisis Management and Consulting: No company is exempt from crises, which is why a fair relationship with the media, transparency in communication and adequate strategic advice are always the best allies of a company. X/Twitter : 30.9% Essentially, we know how to successfully place our clients’ stories. Pinterest : 28.1%

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Marketing Pinterest Radio Instagram 90

Melissa Agnes

MAY 20, 2015

and I have to say that I’m pretty astonished at their lack of crisis communications since the oil spill occurred. Communication is key for successful crisis management. We’re in the 21st century and 21st century stakeholders demand regular communications throughout a crisis. Share price drop.

Crisis 154

Crisis Crisis Communications Crisis Management Twitter 154

Melissa Agnes

DECEMBER 7, 2014

Defining the difference between these two types of negative situations needs to be the first step in both your crisis prevention and crisis management planning. Follow Melissa on Twitter: @melissa_agnes. Learn more about Agnes + Day, The Crisis Intelligence Firm. Subscribe to his newsletter, Managing Outcomes.

Crisis Management 100

Crisis Management Crisis LinkedIn Reputation 100

Melissa Agnes

MARCH 15, 2018

Author of Crisis Ready: Building an Invincible Brand in This Uncertain World , Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. Follow Melissa on Twitter: @melissa_agnes. Follow Jordan on Twitter: @JordanRedshaw. Learn more about Melissa Agnes.

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Crisis Crisis Communications Crisis Management Community 145

Melissa Agnes

OCTOBER 23, 2018

The risks are exponential; profit margins are difficult to maintain; the general public is critical, emotional, and has the ability to instil a world of impact on brand equity and reputation; regulatory compliance is strict and severe… and the list goes on. Follow Simpliflying on Twitter: @Simpliflying.

Airlines 100

Airlines Strategy Crisis Management Crisis 100

Prohibition

AUGUST 4, 2021

A brand’s reputation can be described as how the general public perceives your organisation. Your reputation as a brand reflects the level of trust your target market has in you. Online Brand reputation management refers to a strategic approach that helps organisations manage their brands to achieve desired business outcomes.

Reputation 62

Reputation Brand Branding SEO 62

Melissa Agnes

NOVEMBER 16, 2014

Lou shares his personal experiences as a once “Officer Action” and how taking this approach as a law enforcement officer negatively impacted his reputation. This is an interesting and worthwhile listen for those of you in law enforcement and emergency management. Follow Melissa on Twitter: @melissa_agnes.

Crisis 113

Crisis LinkedIn Crisis Management Reputation 113

Cision

MAY 12, 2017

This will push down negative results and bring positive results high in the SERP and help in crisis management. This can include data from a well-known research organization, studies from a reputable university, quotes from an influencer in the niche/industry, and so on. Connect with him on Twitter @connect2taral.

Google 259

Google Digital PR Mobile SEO 259

NewsWhip

OCTOBER 21, 2020

For global companies, reputation is the new gold. Meanwhile, the threats to reputation have never been more variable or complex. Today’s communications professionals are tasked with the delicate work of anticipating, managing, and responding to reputation crises, often all at the same time — and with very little time for analysis.

Crisis 158

Crisis Reddit Reputation Tools 158

Wadds Inc.

FEBRUARY 15, 2023

A review of Communicate in a Crisis by Kate Hartley. When is a crisis a major threat, and when is it just a Twitter storm? Communicate in a Crisis by Kate Hartley sets out to answer that question. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals.

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Crisis Communications Crisis Management Analysis 98

PRSay

DECEMBER 18, 2019

Within hours of sending the message, Morey found himself the subject of a Twitter uproar. More than 170,000 Twitter responses appeared to come from basketball fans who were offended by his position. ( For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips.

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Corporate Crisis Management Crisis Government 100

Cision

AUGUST 9, 2016

A Twitter mindset is helpful in working with journalists. What role does social media play in reputation and crisis management today? In maintaining and building brand reputation, social media also allows public relations professionals to empower their customer advocates with shareable information.

Crisis 0

Crisis Reputation Study Social Media 0

Rock the Status Quo

NOVEMBER 8, 2015

There is a direct line between social media and corporate reputation. It’s part of our relationship with the public and where the majority of crisis management takes place. Their nonresponse impacts my level of trust and certainly impacts their reputation if I express my displeasure. Likewise for Twitter.

Social Media 100

Social Media Media Customer Service Resources 100

ImPRessions - Crenshaw Communications

APRIL 6, 2017

After Twitter lit up with nasty tweets and late-night comics poured on scorn, Pepsi reacted quickly. Sure, there are the PR post-mortems and the ad agency schadenfreude disguised as “learnings” (the ad was created in-house), but for Pepsi’s brand reputation, the worst is over. It “fixed” the situation.

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Comparison Fashion Retail Reputation 149

ImPRessions - Crenshaw Communications

APRIL 25, 2017

At least one company learned something about PR and reputation from the United Airlines fiasco earlier this month. Over the weekend, Twitter and Facebook lit up with smartphone videos of a fresh instance of passenger distress on an airplane.

Airlines 136

Airlines Crisis Viral Reputation 136

Melissa Agnes

DECEMBER 28, 2014

This episode of The Crisis Intelligence Podcast discusses: What the major online risks being faced by organizations outside of network security are. Best practices for monitoring your online reputation. What can be done during a cyber attack or crisis. Follow Melissa on Twitter: @melissa_agnes. Running time: 53:44.

Crisis 100

Crisis LinkedIn Crisis Management Technology 100

David PR Group

MAY 15, 2014

We have to use other means to safeguard our online reputation. The first and best defense is to, simply, have a good reputation. In a crisis, it is important for your customers and the public to be able to hear your news directly (or as directly as possible) from the source. Build your online firewall. www.davidpr.com.

Reputation 40

Reputation Hotels Crisis Management Google 40