article thumbnail

How to Write an Effective Media Coverage Report for Your Executives

Remote PR Jobs

A great media coverage report isnt just about numbersits about understanding the true impact of your PR efforts. Whether you're tracking press mentions, measuring brand awareness, or analyzing competitor activity, a well-structured report provides valuable insights that help shape future strategies. What is a Media Coverage Report?

Writing 230
article thumbnail

Crisis PR Lessons From The Iowa Caucus

ImPRessions - Crenshaw Communications

It’s a classic case of what not to do in a crisis situation. Even the most brilliant crisis response wouldn’t have solved the problem, yet it could have ameliorated some of the reputation damage and resulting coverage. Here’s where Iowa officials ran afoul of the crisis PR playbook. What went wrong?

Crisis 323
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Crisis Communications: 10 Steps for Building an Effective Plan

Onclusive

Social media has fundamentally changed how people communicate in times of crisis. This month, the Wall Street Journal outlined dozens of ways social sites and apps are being utilized during a crisis. Here are 10 steps for building an effective crisis communications plan: Watch & Listen to Trends. Acknowledge the Situation.

article thumbnail

Brand Reputation Management: How to Measure, Report, and Protect Your Brand

Prowly

2 Crisis prevention and response When negative feedback rolls in (which is inevitable, no matter how great of a brand you represent), you need to address it in the best manner possible. Additionally, what you can do to alleviate stress in that moment is proactively think about a response strategy before a crisis starts brewing.

article thumbnail

Supercharge Your ESG Content This Libra Season

Throughout Climate Week, a feeling of urgency on tackling the climate crisis was palpable. Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines? Yet, questions continue to linger about corporate progress.

article thumbnail

Best PR Crisis Management Software Comparison: 6 Options to Consider

Prowly

If you're reading this, you've probably either just dodged a PR crisis or you're trying to prevent the next one from coming. Here's the thing: in today's world, where a single tweet can turn into tomorrow's headline, having the right crisis management software isn't just nice to have it's essential. What will you find in this article?

article thumbnail

Ethics in PR Crises: A Leadership Guide to Crisis Prevention

5W PR

Ethical practices serve as the foundation for effective crisis prevention and management. The resulting crisis caused $65 billion in damages and severely damaged BP’s reputation. Crisis Response Through an Ethical Lens When crises occur, ethical principles should guide the response.

Ethics 78